Positioning (and naming) in tiers

Under10 Playbook

A simple test for positioning is to consider whether your competitors can realistically say the opposite. In this case, it’s merely a naming convention; you would be unlikely to buy multiple products in the Kindle category.

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A guide to webform testing best practice


From a testing perspective, these workflows also require individuals to enter personal information, such as first name/last name, address, phone number, and so on. Here are a few ways to initiate a test where there are webform fields as part of the experience.

Your Ultimate Guide To Successful Usability Testing

UX Studio

Here we’ll give you some guidelines and best practices, whether you’re just beginning to include usability testing in your processes or are setting out to up your usability testing game. Usability tests check if people can use a product. What is usability testing? Usability testing forms a user experience research method, usually a qualitative one, as the core of UX research. What is the purpose of usability testing? Testing competitors’ solutions.

Multivariate Testing vs A/B Testing: Which Works Better?

UX Studio

Deciding between multivariate testing vs A/B testing without knowing their advantages and limitations can pose extreme challenges. When optimizing a website’s conversion rate, A/B testing usually comes up first. Sometimes testing more alternatives proves necessary, for which multivariate testing performs well as a method. So which to choose, multivariate testing or A/B testing? What is A/B testing? How can you set up a test?

The 5 Levels of Analytics Maturity

No Longer Cutting It While every user may not be demanding “analytics” by name, study. May be a good place to beta test. at these levels, you may find Levels 1 and 2 helpful for beta testing. To some extent, you may also be able to test how people adopt and.

Interview: How Friends of the Earth is UX testing for GDPR


I recently chatted to Joachim Farncombe, Digital Product Owner at Friends of the Earth about what GDPR means for one of the biggest names in the charity sector. Big, judging by the initial testing that we’ve done so far. And then we’re doing split-testing.

Let’s Abandon Customers and Users

Mironov Consulting

Then chose some more specific names and stick with them. So test automation, usability, technical debt and platform improvements are postponed to next quarter. I spend a lot of time sifting through documents, positioning and stories – trying to figure out who we’re talking about.

How lean usability testing can improve the user experience

The Product Coalition

One way to achieve this is through lean usability testing. Every day people have trouble getting through these doors and for this reason they have been given a name?—?the What is lean usability testing? Lean Usability Testing is a cost effective way to achieve this.

Conservation of Intent: The hidden reason why A/B tests aren’t as effective as they look

Andrew Chen

This is why you can’t add up your A/B test results. If you’re at a company that A/B tests everything and then announces the great results – that’s wonderful, of course, but just run the thought experiment of summing together all of those A/B tests.

What’s the difference between quantitative and qualitative research?


In my first few weeks of working for a UX testing company I was put under a rigorous training programme. Every facet of UX testing was explained to me in detail, with practical examples and demos delivered along with a reading list of all the key UX texts.

5 Cross-browser Testing Mistakes You Might be Making Right Now

Amir Rozenberg

So, you’d like the recipe for cross-browser testing success? Let’s take a look at a handful of examples of mistakes we commonly see with browser testing- and solutions to deal with them. Engineering should no longer separate coding and testing between desktop and mobile.

What is card sorting and why is it important to your site’s UX?


Hence we’re bringing you these regular UX beginner’s guides, aimed to help all the newbies of the UX testing world. Card sorting is a test you can run to improve the navigation of your website, and like all the best methods of UX testing it puts the user at the centre of your observations.

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5 Cross-browser Testing Mistakes You Might be Making Right Now

Amir Rozenberg

So, you’d like the recipe for cross-browser testing success? Let’s take a look at a handful of examples of mistakes we commonly see with browser testing- and solutions to deal with them. Engineering should no longer separate coding and testing between desktop and mobile.

Evaluating Experiments: When the Numbers lie

Mind the Product

How to Evaluate Classic Split Testing. While a simple A/B test (the color of a button for example) is often easy to evaluate, details become incredibly important as soon as a split test can have more than one effect. Not all experiments are split tests.

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The PM’s Toolbox: Product Management Tools and the Problems they Solve


When it comes to studying user-experience and their interactions with your product, UserTesting comes highly recommended due to its robust set of usability-testing functions. It’s no secret that product managers wear a lot of hats.

Welcome Trello Fans!


Don’t fret, custom list names are coming down the pipe real soon. Want to test drive it? We know we have several customers who really like Trello. It’s really easy to use, doesn’t cost money and is so versatile in its uses.

Is MVP Dead?

bpma ProductHub

Risk Assumption Test. Test the riskiest assumption. Test the central premise of a business idea. The first is that MVP fails to focus enough on testing and validating the riskiest part of the proposed product. Is Minimum Viable Product Dead? – By Don Stoddard .

Product Operations Dashboard

Product Management Lessons from the Trenches

Here are some steps that you can apply: Review your product’s instrumentation and if you haven’t already, create an inventory all of the events and their attributes: Event Name; When the event is triggered; Attributes captured along with the event (location, date/time, duration, etc).

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Customer success metrics–and other innovation observations for product managers Apr 6, 2018

Product Innovation Educators

10 ways to validate product name ideas. While this article was written with business names in mind, the suggestions apply to product names as well.

The Future Was Already Here – Bringing the Donuts 05/24/2016

Ken Norton

An Indianapolis entrepreneur named Stanley Brown is enthusiastic about virtual reality. With the financial backing of some friends, he has opened the first retail store dedicated to VR, where visitors can test-drive the newest headsets and apps. How fast does technology move? -. As The New York Times writes: “We’re too early and we know it

8 Keys to Getting Started

Product Management Lessons from the Trenches

automate continuous user feedback Rapid prototyping and user testing Ideation and innovation processes Effective team/org communication strategies Monetization Measuring and driving retention Key tools for a great mobile app We hope you find these useful and maybe even occasionally fun to read.

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The T-Shaped Product Manager

Roman Pichler

As the name suggests, product-specific capabilities are limited to a single product or product portfolio. Leadership skills enable you to effectively guide the development team and lead the stakeholders, create an inspiring vision , and reach sustainable agreements , to name just a few.

Mental Models for Product Managers – Part 2

The Secret PM Handbook

Name Image Description. Each quadrant has a name, such as the "Cash Cow" - products with large market share in markets with slow growth. Cash cows throw off cash (hence the name) that can be used to grow Stars - products with a small share in a high growth markets.

Digital Transformation and Product Management

Roman Pichler

With the desirable skills in place, assess the actual capabilities of the people who will play the different product roles, for example, by using my product management test. We even call the same product roadmap type different names: goal-oriented, theme-, benefit-, and outcome-based roadmap.

23 quantitative and qualitative user research methods: a comprehensive guide


Basically all the stuff you’ll hear about when entering the exciting and very detailed-orientated world of UX research and testing. A/B Testing. Click Testing. Concept Testing (or Prototype Testing). Information Architecture Testing. Tree Testing.

Moving from Solutions to Problems

Folding Burritos

It is an important part of the induction process into the Toyota Production System, namely their problem-solving training. The issue to test there would be safety and practicality; would people be willing to use the app while driving, just to see if there are spaces?

This New Template Helps You Write Better Product Requirements

The Secret PM Handbook

And the requirement is a lot more valuable if it includes acceptance tests. My VALUABLE template – yes, “VALUABLE” is the name of the template! – A is for Acceptance tests. You can check your requirements against the template as an acceptance test.

This New Template Helps You Write Better Product Requirements

The Secret PM Handbook

And the requirement is a lot more valuable if it includes acceptance tests. My VALUABLE template – yes, “VALUABLE” is the name of the template! – A is for Acceptance tests. You can check your requirements against the template as an acceptance test.

The Design Sprint Process – 11 Reasons To Love It

UX Studio

After these five days, you don’t just get an idea, product or design tested but also learn a very useful and exciting design sprint methodology which your team can use later on. In them, you and your team work very intensely together, hence the name “sprint”.

The Rise of Product Ops: the New Discipline Powering Product Excellence


Establish naming conventions and make your team stick to them. As product management continues to evolve, many new practices have been put in place to optimize product teams. Agile, Kanban, and similar methodologies have helped shape the landscape of product management in the 21st century.

Your Ultimate Guide To Better Form Design

UX Studio

It provides a superb starting point to start testing and experimenting to find out what works best for you. Your product has some big names on board? In some cases like an email address, it may seem obvious, but messing up the first name and last name happens so easily.

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The Evolution of Modern Product Discovery

Product Talk

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days. A number of people have asked me why I have a Portuguese name [Contextual Note: This event was in Lisbon, Portugal and Teresa Torres is a common Portuguese name.] Product management is evolving quickly.

The Customer Support Blog Post – Music to Our Eyes

Business of Software Conference

I’ve changed some details – removed name of company and support guy and for the record, they ended up solving the problem in the end. My name is nice support guy [not his real name] and I’ll be working with you today. Support : Let me send a test email.

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UI/UX Articles and Interesting Tidbits of the Week

The Product Coalition

The article goes into details regarding the differentiation between user interviews and usability testing. Highlight of the article includes: “Note that neither user interviews nor usability tests are guaranteed to tell you whether people will actually use a design.

Decision Time: How Decision Rules Help You Make Better Product Decisions

Roman Pichler

You may even have to schedule several meetings to come to a conclusion, particularly if you test different ideas as part of the process. As its name suggests, majority vote means that most of the people required to decide agree with the proposed solution or idea. Decisions, Decisions.

How JustGiving Crowdfunding Went From an Idea to £100m in Five Years

Mind the Product

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. And for that, we needed a new name… Output of one naming brainstorm.

Agile at Scale – Outcome Driven (or Broken)

Tyner Blain

It was more than just incremental delivery, we really did incorporate agile principles like pairing and demoing, and engineering practices like automated build and test processes, code-reads, design for testing. Assigning the name of a good thing (like roadmaps) to the bad thing.

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Nine UX Research Methods Product People Should Know

UX Studio

Name your audience and start with a few Google searches to find online communities and find out what pains people are talking about. Usability testing. After getting a clickable prototype or even just some early sketches, start testing ideas. Usability tests will uncover many usability issues: what do they and don’t they understand? First recruit test participants from the target group. A/B or Multivariate testing. Five-second tests. A/B testing.

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Should You Structure Your Product Team Like Amazon, Spotify, or Something Else Entirely?


The squad develops new code, tests it until the team is satisfied, and then pushes it to the live product. The name comes from the idea that no team should be so big that two pizzas couldn’t feed everyone if they gathered for an evening meeting or work session.

Finally! Never Look at Another Piece of Paper in Your House Again

Joe Cotellese

You name it, I get it. Good, so you passed the first test. I use it to watch for files with specific files names and automatically file them into the appropriate places in my digital filing cabinet. Naming Conventions. I name all of my files in the following way.