Andrew Chen

JANUARY 9, 2020

Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). 1) cohort retention curves that flatten (stickiness). 2) actives/reg > 25% (validates TAM). More in 2020.

User Testing 110

User Testing Data Visualization Product Marketing Marketing 110

The Product Coalition

APRIL 25, 2018

A Certain Success Product-Market Fit, as made popular by the great Sean Ellis , is a concept that revolves around a simple assumption. The assumption is that if you can create a product that fits perfectly with a specific market, then you’re onto a winner. The great thing about Product-Market fit is that it makes sense.

User Testing 60

User Testing Feedback Software Product Marketing Marketing 60

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Product Management 52

PMLesson's Ace the PM Interview

MAY 5, 2020

Robin was a Product Marketing Manager at Google and now a Product Manager at Google. He'll deep-dive on what a typical day as a Google Product Marketing Manager looks like. I worked in Product Marketing at Google for 5 years across 3 different continents across consumer products like Google Search in the U.S

User Testing 52

User Testing Product Marketing Product Research Marketing 52

Userpilot

AUGUST 30, 2023

With its feature heat maps , Userpilot enables product teams to visualize how users interact with various product elements and enhance the customer experience. The platform is popularly used by product management, product growth, product marketing, and UX designing teams. Userpilot’s pricing policy.

Data Visualization 105

Data Visualization Analytic Tools Reporting Tools Feedback Software 105

Alchemer Mobile

OCTOBER 19, 2023

Business Process Owners who need to audit form data across automated business processes to comply with regulatory or organizational policies. Employee Experience (EX) Owners who want to compare recurring, yet separate, engagement surveys to measure the impact of organizational initiatives on employee satisfaction.

Data Visualization 130

Data Visualization Product Research Customer Feedback User Testing 130

Userpilot

DECEMBER 22, 2021

2022 will be the year of data in product – Product Managers will become more and more data-driven in their decision-making, and will offer more personalized product experiences based on user behavior data. Company Values and Culture – a 2022 Product Trend to Watch Carefully. As Natalia Kimli?ková

Analytic Tools 143

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 143

Userpilot

SEPTEMBER 14, 2023

The role of the growth product manager focuses on identifying and maximizing product growth opportunities. The product launch manager collaborates with the marketing team to develop launch plans and oversees their implementation. Hardware product managers are responsible for building and launching physical products.

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Userpilot

JULY 22, 2024

A well-executed expansion strategy leads to increased sales and market share, improved customer satisfaction , and better competitive advantage. However, expansion poses three broad risks: new market, operational, and financial challenges. There are four types of Product Market Expansion strategies.

Research Software 103

Research Software Feedback Software Analytic Tools User Testing 103

The Product Coalition

MAY 9, 2020

This one came from a VP of Product in the US. It was a video call in March, and her company was announcing a work-from-home policy for the foreseeable future. Scaled retention involves a blend of value delivery and product marketing targeting segments of your current customers. What are we going to do next?

User Testing 94

User Testing Product Research Customer Experience Customer Feedback 94

Intercom, Inc.

APRIL 25, 2019

In general, growth is a good problem to have – it means you’ve found some measure of product market fit and you’re generating real revenue from active users. If you’re reading this, you might be familiar with Paul Graham’s famous article “ Startup=Growth ,” where he lays out the difference between traditional businesses and startups.

Data Visualization 136

Data Visualization Research Software Reporting Tools User Testing 136

The Product Coalition

MAY 9, 2023

If you’re selling to developers, that’s a no-brainer, but also when you’re selling to designers, marketers, and others — they usually like to just try things out on their own, not getting on dozens of sales calls with software providers. We started with two huge enterprise customers even before we had a product.

User Testing 148

User Testing Feedback Software Analytic Tools Outbound 148

Andrew Chen

JANUARY 9, 2020

Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). 1) cohort retention curves that flatten (stickiness). 2) actives/reg > 25% (validates TAM). More in 2020.

User Testing 52

User Testing Data Visualization Product Marketing Marketing 52

Product Culture

MAY 17, 2023

Subscribe to my weekly Nano-letter: Sign Up Subscribe to One Thing Weekly Name * First Name Last Name Email * Our Privacy Policy * You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at bruce@productculture.com. We will treat your information with respect.

User Testing 52

User Testing Roadmap Marketing Naming 52

Product Culture

FEBRUARY 2, 2022

Our Privacy Policy. *. For more information about our privacy practices please visit our Privacy Policy here. Jobs My friend Phil Granof, CMO of e-tail rocketship NewStore is looking for the right Product Marketing VP to spearhead their evolution from an engineering focus to a go-to-market focus.

Naming 52

Naming Roadmap Engineering Information 52

Product Culture

MAY 24, 2023

In a startup, the founder is often the driver of product/marketing/sales/vision/kitchen sink. As the organization scales, it may hire a product person. Being the first product hire is tough, because of all the context locked the founder's head. We will treat your information with respect.

Naming 52

Naming Vision Startups Information 52

The Product Coalition

NOVEMBER 29, 2022

However, it might still hold information on some narrow claims or policy issues. Understanding the usability of mobile products is the key to success as a mobile product manager. The better you understand what users expect, the more effective in product market fit you will be. it’s too complex.

Analytic Tools 147

Analytic Tools Research Software Data Visualization Technical Review 147

Amplitude

DECEMBER 2, 2020

CX and data are linked because, as Amplitude Product Marketing Manager Anastasia Fullerton says, “ The only way to answer questions about customer experience at scale is with your data. Instrumentation: Establish workflow and policies around data collection and use. They also solve four times as many requests.

Customer Experience 93

Customer Experience Data Visualization Analytic Tools Reporting Tools 93

Product Culture

AUGUST 17, 2022

Our Privacy Policy. *. For more information about our privacy practices please visit our Privacy Policy here. Developers, product, marketing, and design have the same incentives. See Chapter 4 of Product Roadmaps Relaunched on OKRs. We will treat your information with respect.

Naming 52

Naming Books Roadmap Events 52

Product Culture

APRIL 27, 2022

Our Privacy Policy. *. For more information about our privacy practices please visit our Privacy Policy here. David Daniels wrote in, asking “I am interested in a tool or framework to build personas to confirm/reject product market fit by target audience.” We will treat your information with respect.

Naming 52

Naming User Testing Framework Information 52

DISQO

JULY 6, 2020

In just a few years since their founding in 2017, Rhino has introduced an affordable security deposit alternative to the real estate market that relieves renters from the upfront costs of renting — and benefits landlords, too. Many of the necessary pieces for product-market fit were in place when Rhino launched.

User Testing 75

User Testing Feedback Software Customer Feedback Data Visualization 75

Dear Strategy

JANUARY 6, 2020

This particular company has a price matching guarantee, so I called to get an adjustment, but was quickly told that, because it was Black Friday, their normal price matching policies didn’t apply. It should be noted that not everyone does suspend their price matching policies during this time, but I certainly understand those who do.

Customer Experience 52

Customer Experience User Testing Advertising Customer Satisfaction 52

Arkenea

JANUARY 13, 2025

Of course, you’ve got to have built a product and it helps if you’ve ventured in the market to get traction or product market fit for it. But applying for an accelerator program is a major decision for any startup; and there are some distinct pros and cons.

Weak Development Team 93

Weak Development Team Startups User Testing Research Software 93

The Product Coalition

NOVEMBER 25, 2019

Varied experience and on-the-job learning As the programs are rotational, you’ll be exposed to many different aspects of the Product world. You might be working on something like updating the company’s privacy policy, or collaborating with a UX team on a new product. They’ll be very valuable contacts for you in the future.

Analytic Tools 78

Analytic Tools Weak Development Team Naming Branding 78

Intercom, Inc.

APRIL 22, 2019

How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert. “When you’re in pre-product-market fit, you can feel like you’re in a desert. Kaitlyn : Honesty is really the best policy.

Customer Experience 156

Customer Experience User Testing Analytic Tools Feedback Software 156

Mironov Consulting

JULY 28, 2022

The Product/Development side of the organization [product, engineering, design, first-line support, product marketing] deals with cumulative impact across all customers and prospects , including everyone who is still paying to use any version of any products.     Aggregate outcomes.

Reporting Tools 133

Reporting Tools Software Review Technical Review Weak Development Team 133

Dear Strategy

FEBRUARY 3, 2020

But, technically, there is nothing to prevent a retailer from turning around and selling those products to consumers at whatever prices they choose. I mean, they already made their money by selling their products to the retailers, right? Are you interested in strategy workshops for your product, marketing, or business managers?

Advertising 52

Advertising Branding Positioning Reference 52

Modus Create

JULY 2, 2021

As a result, very few startups have robust policies around password management, phishing training, and data protection best practices for their staff. So founders like to hire a team that can quickly iterate on ideas and find the product-market fit. . Still, many startups ignore data security risks when they are scaling.

Startups 72

Startups Technical Review Software Review User Testing 72

BrainMates

FEBRUARY 12, 2020

What is a “market-driven” Product? A two-tier definition of market-driven Product. Here’s two different ways of describing it: A “Firm’s policy or strategy guided by market trends and customer needs instead of the firm’s productive capacity or current products.”

Marketing 59

Marketing User Testing Research Software Product Research 59

ProductPlan

MARCH 13, 2019

Not to mention the fact that product managers are sometimes given ownership of products either on the decline or still trying to find product-market fit, with their fates largely predetermined before the PM writes their first user story.

Product Management 87

Product Management Product Manager User Testing Product Research 87

Userpilot

DECEMBER 17, 2021

Slack is one example of SaaS applying this pricing model, calling it the ” Fair Billing Policy ” Slack Fair Billing Policy (pricing per active user). This type of SaaS pricing can greatly benefit providers who want to increase the number of licenses sold. Pros of per active user pricing. Encourages adoption.

Research Software 98

Research Software User Testing Strategy Customer Experience 98

Pragmatic Marketing

APRIL 3, 2018

Along with this rapid adoption comes a need for product managers and product marketers to re-imagine their roles. Something happened, and it happened on their end: a sudden shift in IT policy, a desperate need to cut back expenses, a singular event no one could have predicted but that made sticking with your product untenable.

User Testing 70

User Testing Customer Feedback Customer Experience Reporting Tools 70

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. When it comes to pricing, there is no discounts policy and only annual pricing is available.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

ProductPlan

MAY 7, 2019

Product Marketing. Privacy Policy. ROADMAP TEMPLATES Product Roadmap. Multiple Product Roadmap. Marketing Plan. Product Launch Plan. Roadmaps. / Are North Star Metrics Leading You Astray? Are North Star Metrics Leading You Astray? Shaun Juncal. ProductPlan. ProductPlan for the Enterprise. Contact Us.

Customer Experience 98

Customer Experience User Testing Weak Development Team Roadmap 98

The Product Coalition

NOVEMBER 19, 2019

Varied experience and on-the-job learning As the programs are rotational, you’ll be exposed to many different aspects of the Product world. You might be working on something like updating the company’s privacy policy, or collaborating with a UX team on a new product. They’ll be very valuable contacts for you in the future.

Analytic Tools 60

Analytic Tools Weak Development Team Naming Certifications 60

Bain Public

JUNE 14, 2021

At its best, modern product management has become a holistic discipline that functions at the intersection of business, design, and technology to help teams drive towards product/market fit. He has helped establish product functions and has organized product-led initiatives across national/regional offices.

Startups 52

Startups Research Software Product Management Product Manager 52

Mixpanel

MAY 9, 2024

Here are a few real-world examples of how our customers have used the product insights they gained from Mixpanel to help them launch new products and features, grow their market share, and even determine product-market fit. That’s why product-market fit is crucial to all companies—especially early-stage startups.

Data Visualization 52

Data Visualization Analytic Tools User Testing Research Software 52