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Intercom on Product: Accelerating your strategy after COVID-19

Intercom, Inc.

And so, now’s the time to start thinking about accelerating our business strategies and grabbing the opportunities it brings. Now that the worst seems to be over, what exactly should your strategy look like? But if the strategy was good to begin with, keep at it. How can we accelerate our current strategy? Paul: Yeah.

Strategy 228
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 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. Big and Rich Matters. Clash of the In-Laws.

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 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. Big and Rich Matters. Clash of the In-Laws.

article thumbnail

 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. Big and Rich Matters. Clash of the In-Laws.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

April Dunford // Ambient Strategy. Startups often struggle to communicate the value of their products, particularly in sales meetings. This is a talk about positioning, but a little bit more about how you communicate your positioning or share your positioning. Now I’m a startup. So here we go.

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How to build, manage and scale a sales team – 12 strategies from the experts

Intercom, Inc.

This is not to say that bottom-up adoption is bad strategy; quite the opposite. The optimal sales team structure is one that is accretive, where, roughly speaking, each sales rep brings in at least 5x his or her total compensation. If you can raise a ton of capital, it’s one strategy for winning and crushing the competition.

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The Great Silence

The Product Coalition

I even know some highly effective organisations with hundreds of thousands of users who just have product designers instead of product managers in most of their squads and are seeing positive results. If you’re smarter, the thinking goes, people will leave you alone because they trust you more. Then, you can just get on with things.