Roman Pichler

FEBRUARY 19, 2024

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1] It’s the first step to bring about positive change.

Product Research 245

Product Research Product Management Product Manager Customer Experience 245

Userpilot

OCTOBER 4, 2022

Along with numerous operational metrics (cost per acquisition) and business metrics (revenue per month), you should also pay attention to user experience metrics. These help you understand: how users feel about your product. whether or not the user interface is easy to use. how much time users spend on a feature.

Customer Experience 95

Customer Experience Onboarding KPIs Feedback Software Analytic Tools 95

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

SEPTEMBER 23, 2022

10 actionable strategies to reduce screen complexity. Since an excellent UI design leads to improved customer satisfaction , more and more customers will become brand advocates , sharing their positive experiences with their peers. One way to minimize perceived complexity is by personalizing the product experience.

Customer Experience 97

Customer Experience User Testing User Experience Data Visualization 97

The Product Coalition

JANUARY 27, 2024

The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Product-Led strategy: User-Centric Approach, Customer-Centric Metrics Focus on self-service onboarding and scalability. Sales-Led strategy: Sales-Centric Approach. Minimise the need for direct assistance.

Feedback Software 139

Feedback Software Analytic Tools Onboarding KPIs B2B 139

Userpilot

FEBRUARY 28, 2024

Perform user research and define your user personas The process starts with user research. Analyze user behavior to identify drop-offs and friction points Once you have the maps ready, you can start the analysis to find areas for optimization. And loyal users tend to spend more during their lifecycle.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Research Software 105

Userpilot

APRIL 10, 2024

How to improve the customer experience of your SaaS product? More importantly, we share 17 engagement strategies to help SaaS companies enhance their CX. TL;DR Customer experience is how the product makes the user feel during their interactions at all customer journey stages. Let’s get right to it.

Customer Experience 52

Customer Experience User Testing Analytic Tools Feedback Software 52

Userpilot

APRIL 8, 2024

Following the right SaaS growth strategies can make a difference in how your business evolves and survives. But what exactly is a growth strategy? Let’s explore the different types of growth strategies, how to create them, and multiple ways you can unlock product growth with real actionable strategies.

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

SEPTEMBER 29, 2022

This data makes it easier to optimize product features and improve them to better the user experience. Ultimately, growth engineering enables SaaS companies to iterate quickly, experiment with possible new solutions, and implement major or minor user experience improvements. Growth hacking vs. growth engineering.

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience User Testing 98

Userpilot

SEPTEMBER 10, 2022

Do you know which user experience survey questions to ask? The right ones can give you data that uncover insights such as user sentiment and the like. This post lists the different questions to ask users on your survey concerning their experience with your software. What are user experience surveys?

Customer Feedback 98

Customer Feedback Product Research Feedback Software User Testing 98

Userpilot

OCTOBER 1, 2022

Notification UX is critical for the success of your communication strategy and customer experience. In fact, a bad notification user experience can ruin the whole product for the user and even cause churn. Let users have more granular control over your app’s notifications. What are notifications?

Customer Experience 98

Customer Experience User Testing User Experience Customer Feedback 98

Imaginary Cloud - Design

JANUARY 14, 2021

A good user experience strategy considers the powerful impact of storytelling, once it can guide the user through a compelling narrative by adding value to an app or website , and consequently, to the whole business. How Storytelling can create memorable User Experiences. Stay tuned!

Customer Experience 76

Customer Experience User Experience User Testing Research Software 76

Userpilot

FEBRUARY 25, 2022

Want to improve your user experience metrics to make your SaaS business successful? User experience is key to keeping your customers engaged and happy. It begins with the first-ever interaction a user has with your product and continues throughout the user journey until they decide to leave.

Customer Experience 105

Customer Experience Feedback Software Onboarding KPIs Analytic Tools 105

The Product Coalition

OCTOBER 26, 2020

That’s undeniable that a stand-out user interface and convenient user experience help sell products. When looking at the beautiful design, we often don’t even know who has created such a smooth digital experience. This team analyzes customers and online users’ needs to create attractive and effective solutions.

Customer Experience 93

Customer Experience Research Software User Experience User Testing 93

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. Continuous Strategizing.

Product Strategy 243

Product Strategy Product Research Strategy Technical Review 243

Userpilot

JANUARY 9, 2023

And it’s key to ensuring users continue exploring the tool. Onboarding screens are great for driving users to the Aha moment. This is especially true when they’re used during signup to show dashboard screenshots, positioning messages, etc. Collecting this data early lets you learn more about your users.

Customer Experience 98

Customer Experience Analytic Tools Research Software Data Visualization 98

Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning. Mark Frohnmayer is the Founder and CEO of Arcimoto.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

Userpilot

DECEMBER 10, 2022

By reducing friction in your user experience, you will improve engagement , drive loyalty and retention, and ultimately boost conversions. In this article, we’ll cover: What is user friction and how it can kill your relationship with customers? How to identify user experience friction. Cognitive friction.

Customer Experience 98

Customer Experience User Friction User Testing Customer Feedback 98

UX Planet

JANUARY 4, 2024

Amidst the ever-shifting terrain of professional development, my journey from an Industrial Designer with a specialization in Textile to a Design Strategist has been a transformative experience. This collaborative approach not only enhanced the efficiency of the project but also created a positive working environment.

Strategy 88

Strategy User Friction User Testing Research Software 88

Userpilot

MARCH 25, 2024

In this article, we explore what customer attrition is, why it matters, and 15 effective strategies for strengthening customer relationships, boosting loyalty, and driving long-term growth. Some effective strategies for reducing customer churn include: Personalize the onboarding for new customers to shorten the time to value.

User Testing 104

User Testing Customer Experience Data Visualization Customer Feedback 104

Userpilot

AUGUST 23, 2023

Segment customers based on these to create different user journeys. Personalize the customer experience based on past user experiences, such as their jobs to be done. You can use metrics to measure customer experience through the buyer’s journey. How to create a successful customer experience strategy?

Customer Experience 96

Customer Experience User Testing Customer Feedback Feedback Software 96

Userpilot

NOVEMBER 7, 2023

That said, we’ll go over how to build a strong customer engagement strategy that cultivates trust and unlocks product growth. Customer engagement marketing is about the strategies and communication tactics for building a solid customer-product relationship through an engaging customer experience.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

ProductPlan

FEBRUARY 22, 2023

The pressure doesn’t let up even after you decide on your product strategy and communicate your vision on your roadmaps. Therefore, executing an ambitious product roadmap with proper planning is not only possible but also an exciting experience. A successful product never sacrifices the user experience.

Customer Experience 59

Customer Experience User Testing User Experience Customer Feedback 59

The Product Coalition

JANUARY 12, 2022

Outstanding UX: One of the strongest pillars of product-led growth is the user experience which is unlike traditional sales that usually promises more to a customer than actual product performance & experience. The brief background, in the beginning, might have given an idea for solving the differentiation strategy cases.

Research Software 168

Research Software Technical Review Strategy Product Research 168

freshtrax

DECEMBER 19, 2019

User Experience (UX) Design is a design process used to make products, services, or systems easy for people to use. An important part of the UX design of a website is the user interface (UI) design, which helps the user interact with the site. UI is the look and feel of the product, service, or system. Related article?

Customer Experience 126

Customer Experience User Experience User Testing Analytic Tools 126

UX Studio: Product Management

OCTOBER 9, 2021

User insights are becoming the core of organisations’ strategy.”. By making user needs and pain points tangible, research results are becoming central to defining company strategy and longer-term vision. . Such a positive outlook didn’t happen overnight. Here is what we found . Luckily, I was wrong.

Positioning 108

Positioning User Testing Customer Experience Research Software 108

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

NOVEMBER 19, 2023

It’s much easier to sell to existing customers than to win over strangers, but how exactly do you cross-sell to SaaS users? This article answers your questions with proven cross-selling strategies and examples from top SaaS companies. Why implement a cross-selling strategy? Book a demo to explore more.

Analytic Tools 101

Analytic Tools Feedback Software Data Visualization Reporting Tools 101

Userpilot

MARCH 20, 2024

You can implement many software monetization strategies in your product, but picking the right one can be a challenge. In-app advertising provides revenue without charging users and should be paired with lead-generation strategies to increase revenue. What is a monetization strategy?

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

Userpilot

JUNE 20, 2023

Cultivating user trust is critical to the success of any long-term product strategy. It is also one of the central goals of the user experience design process. It also explores 15 strategies that help UX designers build trust in potential users. What is user trust? Why is user trust important in UX?

User Testing 98

User Testing Customer Feedback Customer Experience UX 98

Userpilot

JULY 20, 2023

But you can turn all that around with the right strategies. Customers can downgrade or cancel subscriptions for a million reasons , but here are the main culprits: Bad product-customer fit: This mainly results from wrong positioning or sugar-coated marketing messages. Why do customers churn? Customer segmentation on Userpilot.

Customer Experience 98

Customer Experience Feedback Software Analytic Tools Data Visualization 98

Userpilot

NOVEMBER 29, 2023

A heatmapping tool for collecting user engagement data and enhancing user experience. A tool designed for creating an ideal user persona to guide product development and build a user journey map. Its customer demographics tool enables you to segment your market and discern the best positioning for your business.

Data Visualization 104

Data Visualization Research Software Feedback Software Analytic Tools 104

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? Everybody in SaaS knows it’s relatively easy to attract users. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. But look no further! Implement an onboarding checklist to drive activation.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JANUARY 9, 2023

As the digital landscape gets increasingly crowded, with more brands fighting for the same customers and target audience, a micromarketing strategy may be just what you need. How can you implement your first micromarketing campaign strategy in your SaaS? What will your positioning and messaging strategy be?

Research Software 98

Research Software User Testing Strategy Customer Experience 98

Userpilot

JUNE 28, 2023

With solid in-app marketing strategies, you’ll keep users engaged, help them experience your product’s value, and increase long-term retention. But the big question remains: how do you know what in-app communication to implement and when to trigger them in the user journey? This article provides an answer.

Feedback Software 98

Feedback Software Analytic Tools User Testing Product Research 98

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. What is a go-to-market (GTM) strategy?

Research Software 98

Research Software Strategy Customer Experience User Testing 98