Product Management University

FEBRUARY 21, 2024

Just like you, they know their own shortcomings and there’s a good chance they’ve been schooled on how to neutralize them with some clever positioning or avoidance tactics. All of this is not to say that you shouldn’t expose their glaring weaknesses if they have them, but hitting their strengths too gives you an even stronger position.

Demo 130

Demo Weak Development Team Customer Experience Product Research 130

Product Management University

OCTOBER 28, 2019

And that market knowledge is the key to leading from a position of strength. Customer industry dynamics and how they shape the strategies and priorities of your target customers from the top down. Beyond product comparisons, it’s also big-picture things like competitor market strategies, portfolio footprint, etc. Imagine This.

Positioning 100

Positioning Product Marketing Marketing Product Management 100

Bain Public

JULY 1, 2022

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , lead a workshop on June 5th in collaboration with NEXT AI for a third year in a row. Paul’s unique experience brings together the necessity of great engineering and the beauty of product strategy.

Workshop 52

Workshop Artificial Inteligence Leadership Education 52

Centercode

MAY 20, 2020

Tracking activity metrics lets you identify and reinforce any weak points in your engagement strategy. Taking five minutes each day to make note of those numbers pushes a range of long-term, positive outcomes, from optimizing your engagement strategy to backing up the value of your beta testing efforts with data.

Workshop 98

Workshop User Testing Product Research Feedback Software 98

Roman Pichler

NOVEMBER 1, 2022

But it has the following three drawbacks: A feature-based roadmap can give rise to and strengthen a feature-factory mindset where adding features is more important than creating value and making a positive impact on people’s lives and the business. Decline stakeholder requests if they aren’t aligned with the product strategy.

Roadmap 317

Roadmap Weak Development Team Customer Experience Reporting Tools 317

Bain Public

JUNE 16, 2021

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , lead a workshop on June 17th in collaboration with NEXT AI for a second year in a row. Paul’s unique experience brings together the necessity of great engineering and the beauty of product strategy.

Workshop 52

Workshop Leadership Artificial Inteligence Education 52

Product Management University

FEBRUARY 12, 2024

As a product marketer though, this is more about your strategy and execution tactics that lead to year-over-year revenue growth. Be a Positive Person That Salespeople Love To Work With There’s a lot to unpack here, but DO NOT interpret this as “do whatever sales asks.” The Most Basic Rule of Product Positioning 3.

Product Marketing 147

Product Marketing Marketing Customer Experience Differentiation 147

Roman Pichler

MAY 3, 2023

It will also have a positive impact on team morale and productivity. Adapt the Product Strategy to Respond to New Technologies Finally, you should systematically assess the impact of a new technology on the product strategy and determine if it has to be changed. This will not only benefit your product.

Research Software 233

Research Software Technical Review Technology Product Research 233

UX Planet

DECEMBER 19, 2023

Use tools like mind maps or design thinking workshops to generate ideas collectively. They’re positive, because they allow you to work off something.” — Charles Eames, Renowned Designer Impact: Embracing constraints forces you to be resourceful, often leading to simplicity and elegance in design.

Feedback Software 76

Feedback Software Strategy ChatGPT UX 76

Centercode

FEBRUARY 27, 2020

Because tester communication is such a mission-critical piece of your engagement strategy, the methods, tone, clarity, and frequency of your communications have a big impact on participation during your test. Quick Fixes for Your Tester Communication Strategy. Here are some quick fixes for the warning signs listed above.

Workshop 64

Workshop User Testing Product Research Customer Experience 64

Product Management University

OCTOBER 9, 2023

Sample Portfolio Vision For example, if you have a portfolio of financial solutions, your portfolio vision might be something that “gives customers the financial flexibility to consistently execute their strategy.” The supporting operational goal of your accounts receivable product could be something related to “stronger cash flow.”

Vision 130

Vision Reporting Tools Product Research Workshop 130

Bain Public

MAY 22, 2020

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on June 8th in collaboration with NEXT AI. Paul’s unique experience brings together the necessity of great engineering and the beauty of product strategy. Session Information. Date: Friday, June 8th.

Workshop 52

Workshop Leadership Artificial Inteligence Education 52

Roman Pichler

AUGUST 17, 2021

The product vision describes the ultimate purpose of a product, the positive change it will bring about. This allows you to pivot, to change the product strategy and the product while staying grounded in your vision. The board encourages you to state the product vision at the top and the product strategy underneath it.

Vision 324

Vision Customer Experience User Testing Product Strategy 324

Dear Strategy

NOVEMBER 26, 2020

On this episode of Dear Strategy, we analyze the practice of offering the same basic product across several different brands – especially when some of those brands are positioned as premium and some are – well – not! Is this a good strategy for companies to take, or is it something that will eventually backfire on them?

Branding 52

Branding Strategy Workshop Positioning 52

Roman Pichler

JUNE 1, 2020

As the person in charge of the product, you lack transactional power : You cannot tell the stakeholders what to do, you cannot assign tasks to the individuals, and you are typically not in a position to offer a bonus, pay raise, or other incentives. Establish clear roles and responsibilities.

Weak Development Team 307

Weak Development Team Product Research Customer Experience Workshop 307

280 Group

DECEMBER 16, 2020

Product leaders in need of extraordinary talent rarely find themselves in a position where they are afforded ample time to recruit, evaluate, hire, and ramp-up a new Product Manager. You want to do it right, but you also want to fill the position as quickly as possible. Remember the average weekly PM salary cost mentioned earlier?

Reporting Tools 317

Reporting Tools Product Management Product Manager User Testing 317

Bain Public

JANUARY 4, 2020

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product of Bain Public, is honoured to be leading an expert workshop in collaboration with AIESEC, the world's largest youth-run organization that provides young people with leadership development. They hoped to change the world, one person and one internship at a time.

Workshop 52

Workshop User Testing Leadership Customer Experience 52

Product Management University

FEBRUARY 2, 2023

It’s part strategy and part execution plan that outlines how product marketing and sales are going to collectively attack the market and meet their revenue goals in any given year. Focus on the products that have the greatest value and pull the others into the sales process when they can have a significant impact on your competitive position.

Roadmap 130

Roadmap Product Marketing Marketing B2B 130

Roman Pichler

JULY 6, 2021

When you become a head of product, you move into a line management position. Instead of creating, for example, product strategies and roadmaps and tracking KPIs , you should help the people on your team acquire the right knowledge and develop the right skills so that they can carry out the relevant work on their own.

User Testing 323

User Testing Product Research Weak Development Team Customer Experience 323

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. This, of course, assumes that you have a validated product strategy and a realistic product roadmap in place. Step 3: Add Health Indicators. But it is not enough.

Feedback Software 246

Feedback Software Data Visualization Analytic Tools Research Software 246

Dear Strategy

OCTOBER 6, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. That’s really all a strategy is – an overarching plan that provides context and meaning to a set of actions.

Differentiation 52

Differentiation Product Strategy Strategy Marketing 52

Dear Strategy

MAY 26, 2020

On this episode of Dear Strategy, we answer the following question…. Dear Strategy: “What are the key elements to have in a successful strategy for a non-core product? Now, for all of these scenarios, the key elements to include in your strategy are the exact same things that I continually refer to in this blog.

Strategy 52

Strategy Branding Construction User Testing 52

UX Studio

SEPTEMBER 10, 2019

Creating and maintaining a brand strategy can turn into a never-ending struggle, but it can also provide a great deal of fun. In this post we created a guide on the steps to take in developing your brand strategy. But first, let’s define brand strategy! But first, let’s define brand strategy! Brand strategy defined.

Branding 63

Branding Weak Development Team Strategy Research Software 63

Product Management University

APRIL 12, 2021

Plus, it’s your ticket to a portfolio strategy for the next 12-24 months that’s guaranteed to deliver high value to the market. You’re now in a great position to tell everyone what you’re going to do, why, and how it’s going to benefit them and the customers. Create a Portfolio Mission Statement.

Product Management 189

Product Management Product Manager Management Management 189

Product Management University

OCTOBER 20, 2020

Join me for a 3-hour live (web meeting) demo workshop on November 12th. Creating a Product Strategy: Is It Worth the Effort? Product Demo Workshop November 12, 2020. 3-hour live workshop via web meeting. As most companies deal with leaner sales pipelines, your product demos are even more critical to making the shortlist.

Magazine 130

Magazine B2B Product Research Product Management 130

Product Management University

AUGUST 3, 2020

Obstacles standing in the way of executing the strategy. Even with success metrics, you need more context about WHY those metrics are critical to the customer’s strategy. Your New Blueprint for Customer Testimonials. Customer background. Market dynamics in the customer’s industry and their impact on the customer’s strategic priorities.

Customer Experience 246

Customer Experience Product Research Workshop Framework 246

Dear Strategy

NOVEMBER 8, 2018

Dear Strategy: “To what degree should an organization involve the entire workforce and employees in the development and execution of its strategy?”. So, if you are working in a small company (meaning 2-20 people or so), my answer to this question of who you should get involved in your strategy is “just about everybody.”

Strategy 56

Strategy Finance Workshop Reference 56

Roman Pichler

AUGUST 17, 2021

The product vision describes the ultimate purpose of a product, the positive change it will bring about. This allows you to pivot, to change the product strategy and the product while staying grounded in your vision. The board encourages you to state the product vision at the top and the product strategy underneath it.

Vision 156

Vision Customer Experience User Testing Product Strategy 156

The Product Coalition

DECEMBER 11, 2023

This year, I learned that November was National Novel Writing Month in the US, and decided to participate in a workshop that would help me speed things up. As you can understand from the name, most workshops are about novels and focus on how to build the plot and the characters that drive it.

Roadmap 78

Roadmap User Testing Workshop Presentation 78

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. This, of course, assumes that you have a validated product strategy and a realistic product roadmap in place. Step 3: Add Health Indicators. But it is not enough.

Feedback Software 156

Feedback Software Data Visualization Analytic Tools Research Software 156

Product Management University

JUNE 21, 2021

Just because leadership, vision and strategy are part of your product management job description, doesn’t mean people trust you to do those things. Proving you can execute the strategy seals the deal. Contact us about a personalized workshop where you’ll learn how for your products, your markets and your business model.

Product Management 147

Product Management Product Manager Healthcare Leadership 147

Product Management University

OCTOBER 19, 2021

How these priorities support the bigger initiatives/strategy of the company? The last item is for you to position your solutions in the context of what you just heard (20%). To that end, I’d like to propose the following agenda. Your top priorities, i.e., what’s on your a-list and why it is critical to your success?

Product Research 130

Product Research Demo Workshop Positioning 130

Product Management University

APRIL 14, 2021

This month we show a little love to those in senior product management roles with a focus on strategy, title inflation, and newbies to the VP role. If Your Product Strategy Doesn’t P**s Somebody Off, It’s Probably Not Very Good! Of course, we can’t ignore the connection between sales and product management. Enjoy our April issue.

B2B 130

B2B Product Management Product Manager Magazine 130

Product Talk

MAY 13, 2020

She coaches teams using my Continuous Discovery Habits curriculum and is helping me bring the Continuous Discovery Habits workshop to more companies. Product teams struggle to drive business outcomes because many companies haven’t taken the time to define their strategy. Help me in welcoming Hope as an official author. Tweet This.

Product Research 354

Product Research User Testing Customer Experience Feedback Software 354

Product Management University

JANUARY 8, 2024

If you want to give your pre-sales solution consultants the skills that make them the lynchpin to differentiation, contact us about a hands-on personalized demo workshop. After you’ve won a deal, meet with those customers on a regular basis following their onboarding process.

Research Software 147

Research Software Consulting Healthcare Differentiation 147

Roman Pichler

FEBRUARY 6, 2018

At the same time, you can’t tell the individuals what to do or assign tasks to them, and you are typically not in a position to offer incentives, like a bonus or pay rise. The first and possibly most powerful goal is the vision , which describes the ultimate reason for creating your product and the positive change it should bring about.

Weak Development Team 151

Weak Development Team Technical Review User Testing Workshop 151

Userpilot

SEPTEMBER 5, 2022

Some customer success training programs include: Customer success strategy workshop, by CSM Practice. So when it comes to choosing courses for your career as a customer success manager, we’ve found these to be worth: Customer success strategy workshop, by CSM Practice. CSM Practice – Customer Success Workshop.

User Testing 98

User Testing Customer Experience Customer Feedback Certifications 98