6 Product Positioning Strategies Misconceptions in a SaaS Business (and What You Can Do About Them)

Userpilot

When I started my first business 6 years ago (which has miraculously survived until this day) I didn’t even have a clue what “market or product positioning or product positioning strategies” were. Positioning is the context in which you present your product.

Top 10 Mobile UX Agencies in 2018-2019

Appsee

That’s where UX agencies come in: they help brands, entrepreneurs, and individuals make their app ideas a reality. This UX agency has designed 25+ domains with clients from across 13 countries. Clay is a full-service development and UX agency based in San Francisco.

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Four top challenges UX teams face in 2020 and how to solve them

Userzoom

What are the top challenges that UX professionals will face in 2020 and what can we do to solve them? Over the last couple of years we’ve surveyed hundreds of people from some of the biggest companies in the world to discover the current UX landscape in enterprise organizations.

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Six ecommerce UX trends for 2018

Userzoom

Ecommerce is constantly evolving and from a UX perspective, I think we’ve generally been moving in a positive direction. In this post, I’ll pick out a few UX trends I’ve noticed on ecommerce sites over the past year, and some things to watch out for in 2018.

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The Most Common UX Writing Mistakes (And How To Avoid Them)

Userpilot

Recently, more and more SaaS companies have started to see the value in great UX writing. We’re going to look at some of the biggest UX writing mistakes you can make. Good UX writing can drastically improve user adoption, feature activation, and increase retention.

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James Barley, Head of UX Research at Auto Trader, on ‘UX Research for the Masses’ [Video]

Userzoom

Head of UX Research, James Barley, showcases how he’s worked to democratize research at Auto Trader over the last couple of years, by making it more visible and understandable throughout the whole business. Obviously, I’ve got representative of UX making some detailed notes.

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AI UX: 7 Principles of Designing Good AI Products

UX Studio

In this article, I will go through the seven basic AI UX principles products should follow. Here follow my seven principles of AI UX. Thus reads the first principle of AI UX. We see our job as a UX team as helping people understand how machines work so they can use them better. These recommendation engines were the first AI UX many people encountered, many years ago. Self-driving cars provide another good example of AI UX. The seven principles of AI UX.

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5 UX Best Practices For Successful Self-tracking Apps

UX Studio

But how to make a successful self-tracking app with good UX? UX best practices in self-tracking apps. 5 UX best practices in self-tracking apps. We at UX studio use these methods to design a smooth user journey. Summary: How to create successful UX in self-tracking apps.

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Top UX Agencies To Choose From In 2019

UX Studio

I have spent more than 15 years with UX design agencies. This puts me in a position to tell endless stories of the heroic work top UX agencies do day after day to fight for a better digital world. Today I’m going to give you an overview of the top UX design agencies.

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Why you need to test UX with non-users

Userzoom

This fitness app is sort of popular, but there hasn’t been any solid user experience (UX) research done in a while and it definitely could use some improvement. UX teams often conduct research with existing customers because that’s easiest — and, of course, customer input is valuable. (So,

5 psychology principles for better UX design

TryMyUI

Knowledge of psychological principles can help us design better user experiences – ones that are easier for people to use and understand, that impart positive feelings to users, and that nudge them towards the right pathways or actions. The post 5 psychology principles for better UX design appeared first on TryMyUI Blog. Musings Design Psychology UX Design

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How To Measure UI/UX Design Impact On Business (+ Our Own Experience)

Usersnap

Yet as a software company owner or product manager, you hesitate to put time and budget into UI/UX design? Or how would UI/UX contribute to business growth? . Why And When Should You Update UI/UX? We decided to create a brand new UI/UX design.

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The Lean UX Process

Product Bookshelf

Lean UX: Designing Great Products with Agile Teams by Jeff Gothelf. Lean UX Principles. Lean UX is the way you do design in an Agile process. The beginning of a Lean UX project is a hypothesis statement which clarifies vision and goals for the team and company leadership.

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All You Need To Know About UX Team Structure

UX Studio

Companies have finally started to take UX seriously. As more and more UX designers and researchers get hired to make products better, we must think about how to best organize them. What does the ideal UX team structure look like? What three main disciplines form UX? If you’ve dipped your toes into the UX realm, you’ve probably met people of various different fields. UX Research. Well, we have said this before and will say it again: UX is a team sport.

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Gamification In UX

UX Studio

Gamification in UX predates what we thought of as its beginnings. UX” falls in the same category, as Donald Norman mentioned the term “user experience” for the first time in 1993 (when he changed his title from User Interface Architect to User Experience Architect). So why still treat the subject gamification in UX? Here at UX studio , we think that when creating user experience, a well-built motivational design makes gamification indispensable. Other Web App UX

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How to Write & Format Your Resume For a Product Manager Position

The Product Coalition

Sure, there are some junior positions out there that can be reached with a few months’ experience and a prestigious certification. This means tailoring your documents to reflect the industry, company and position that you are applying for.

User Attention: 10 Psychological Facts + 8 Tips to Help You Design Better UX

UX Studio

This means we cannot reliably predict our own or even our users’ behavior per se, not even as UX researchers. Using psychological principles, by the way, also speaks to the sustainability of UX research. Read about the UX research methods our design studio uses most here.

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Product Manager’s Guide To UX Research

UX Studio

Want to do UX research for a product without enough time or knowledge? This article will show the ideal way to do UX research , and will introduce the cost benefit, low-budget version too. This article will provide a guideline to do UX research the right way. It will also break down some basic concepts related to UX research. . What is UX research? Most simply: UX research gets feedback from target audience/users about a product. UX survey.

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6 Tips to Improve the UX of Your Mobile Website.

The Product Coalition

Here Comes Mobile Friendliness and UX Having a mobile version of your website is no longer an advantage?—?it’s Put simply, websites which follow the best practices for mobile-friendly UX will be given preference when it comes to ranking. 6 Tips to Improve the UX of Your Mobile Website.

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Utilizing UX and SEO for Better Marketing Results

Userzoom

How to employ UX and SEO for better marketing results. Let’s take a look at two of them and how you can use them for better marketing results: UX and SEO. Keep these UX & SEO tips in mind as you develop and execute your marketing strategy Click To Tweet. UX, or user experience, is all about making a customer’s experience with your digital presence as positive as possible. Digital marketing strategies must include strong consideration of both UX and SEO.

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Microcopy Matters – How We Improved Our UX Writing and You Can Too

UX Studio

That makes us improve constantly at UX Studio. I realized that even though writing copy forms part of our everyday, even as UX designers, we still don’t consider it an integral enough part of designing products in general. So, I decided to share the thoughts from the book with the guys at UX Studio. We at UX Studio often do that. Again, use your users’ words, and remind them what positive outcomes they can gain by using your product.

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Designing UX In An App For People With Disabilities — UX Case Study

UX Studio

We also had a very tight deadline to have a positive impact on the product. Check out Dan’s article on gamification in UX. Timi wrote a great article about her favorite 3 UX workshops. I wrote another article in the subject of UX for social good – check that out, too! Learn more about UX. If you haven’t done it yet, make sure to download our free ebook , a quick guide to UX and the way we work. Case Study UX Research

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UX Confessions – Does A UX Personality Type Exist?

UX Studio

As a UX researcher, I am constantly looking for patterns. Can we define a UX personality type? At UX studio, Luca Morovián and Rui Ramalhete work as designers and Ági Kiss as a researcher in UX. They agreed to share some bits of their stories to help answer the question: does an ideal UX personality type exist? I wondered how and why did these three decide to jump into UX? I wanted to change career path, so I started applying for different positions.

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Professional Spotlight: Nick Babich of UX Planet

The Product Coalition

Our UX “fan-girl” dreams have been realized. We got the chance to chat it up with Nick Babich, Automation Lead at RingCentral and founder/content curator at UX Planet. Here at Appsee, we are avid readers of the top medium publication UX Planet.

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“We’ll Need More UX Writers in Tech” – Interview with Yuval Keshtcher

UX Studio

So I ended up a UX designer, but my heart started to beat faster and louder when I first woke up to the truth: Writing makes up a determinative part of UX. Luckily, he honored us with a conversation on UX writing.” We consider you the leader of the UX writing community.

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Louise Rowlands, Senior UX Researcher at MoneySupermarket on democratizing user research [Video]

Userzoom

Our theme this year was on the democratisation of UX, with our speakers discussing how they spread user research education and insights throughout their organisations, and all the successes and challenges they’ve encountered. Every function kind of covers really that design and UX.

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How Can UX Save The World – Products For Social Change

UX Studio

As a product person, have you ever dreamt about having a positive effect on society? To save the world as a UX designer or product manager? This article will show a few products aiming to change society in a positive way. At UX studio , we did a lab project for solving an everyday problem in Africa. Do “small” things to have a positive impact on the lives of people in need. At UX studio , we made 50 portions of food for homeless people.

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Interview: How Friends of the Earth is UX testing for GDPR

Userzoom

We’re in a fortunate position in that we have a dedicated GDPR lead. ” Somehow, we’ve got to highlight in the UX what this email signup means before you even interact with it. The post Interview: How Friends of the Earth is UX testing for GDPR appeared first on UserZoom.

Top 7 UX Podcasts to Inspire Product Design

Amplitude

Outside of your customers, fellow designers are another great way to inspire new UX ideas. UX podcasts offer a fantastic learning resource for designers because you can tune in whenever—and wherever—you need to get your creative gears moving. UI Breakfast Podcast–Expert Advice on UX/UI.

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5 Tips for Product Managers to Work Better with UX Designers

The Product Coalition

Whether you are working as a design agency or a copywriting firm, chances are that you will want to hire and work with UX designers very soon. So much so in fact, that it is important to understand what UX is, what it stands for and what defines a UX designer.

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Louis Rosenfeld on how UX design can close the gaps between people

Inside Intercom

UX designer are creating worlds, and people live in those worlds. I am someone who started as a librarian and then became an information architect and then became a UX person and then became a publisher and then became a conference producer and podcaster.

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UX Case Study: Search Engine Redesign for RV Rental

UX Studio

In this UX case study, we cover the story of updating the search function of Campanda, including our research and design process, and the specifics learnings we made during this project. Kicking off the UX project. The UX team. UX Research.

Business Website Design: How To Make It Awesome? (UX Case Study)

UX Studio

This took ten months for the team including a UX researcher and a UX designer from UX studio, and a dedicated Trigo marketing team sharing responsibility for the development. The UX researcher held responsibility mainly for finding user needs (mostly usability wise) and aligning the needs with the business goals. The UX designer dealt with providing design solutions, creating the artboards and working with developers. UX Case Study) appeared first on UX Studio.

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Lean UX author Jeff Gothelf on why design must have a seat at the table

Inside Intercom

Jeff is the author of Lean UX (which teaches how to rapidly experiment with design ideas) and the co-owner of Sense & Respond Press , a publisher of short, actionable books for busy leaders. Lean UX was the book, and it changed what I was doing for a living.

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E-commerce UX Case Study: Société Store

UX Studio

I had felt excited about e-commerce UX since I bought my first sneakers on eBay. As years went by, I became a UX designer and finally had the chance to make my dream come true. As a first phase of the product design process, we carried out several interviews with people from the target audience and identified three main personas for this e-commerce UX project. E-commerce UX challenges. These emails comprise of very important parts of e-commerce UX.

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UX Maturity Model: A tool to improve collaboration with the UX team

UX Studio

Our UX Maturity Model arose from many questions and issues, such as: How does UX team involvement in product related decisions benefit us? It didn’t correspond to job or position, nor company size. It related to UX experience and attitude (openness to feedback and ability to adapt). Others have had similar experience and have already done very good mapping of UX maturity stages , but we felt something was missing. They form the basis of our UX maturity model.

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What are ‘leading questions’ in UX tests and how can you avoid them?

Userzoom

A guide to leading questions, with advice on how you can be mindful of your phrasing and avoid wording pitfalls that can cloud your UX test. Why do leading questions matter for UX testing? Your job as a UX researcher is to uncover truth and honesty.

VR In UX Research: All You Need To Know About VR User Testing

UX Studio

As a consequence, they open up interesting new territories in UX research, too. VR in UX research can serve as an individual tool to explore user needs and test complex user experiences. As a UX researcher, I’m really excited about how this new technology is changing my field of expertise. VR in UX research. So, how could UX research also benefit from VR technologies? Want to read more about UX research and design? Gamification In UX.

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UX Case Study: an information architectural redesign project

UX Studio

In this case study we’ll introduce the methods we used in our UX design process to make a complex system more user-friendly. Redesigning information architecture in UX projects can come with risks. It definitely made for an interesting experience from a UX researcher perspective.

A Design Firm That's Innovating in UX and Business

Balsamiq

I’m a psychologist and a co-founder of The Rectangles , a UX design company and consultancy. We work with online businesses providing them with incremental UX design improvements in a subscription model. What else sets you apart from other UX agencies?

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