article thumbnail

Product Launch Manager Role – Everything You Need to Know

Userpilot

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?

article thumbnail

Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. They tell the product management team what they need to achieve. Initiatives are projects that lead to the realization of goals. What is product strategy?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Overengineering 101: What Is It and How Can Product Managers Avoid It?

Userpilot

To avoid falling into the trap, set clear and realistic objectives that are aligned with the product vision. Use opportunity solutions trees to align the problems you try to solve with product goals. Poor communication: even if you nail your product goals , make sure to communicate them clearly to the development team.

article thumbnail

Product Management Marketing: A Guide for Building Successful Products

Userpilot

TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team.

article thumbnail

The Difference Between Annual Product Planning and Quarterly Planning

ProductPlan

Companies set financial goals, compensation targets, and strategic objectives for the year. For this reason, it’s the perfect time to align those with the product vision by conducting an annual planning session. Finally, quarterly planning also puts the spotlight on executing effective product launches.

article thumbnail

How Designers & Developers Can Work Better Together

Mind the Product

Establish Understanding of the Product Vision. Jason starts by recommending that when you are about to begin work on any project with others, the whole team should understand the project vision, goals and objectives. Crucially, this cross-functional collaboration should happen early in the development process.

article thumbnail

Product Roadmap Prioritization — You Asked, We Answered

280 Group

Is there a way to validate if your hypothesis has really worked out post product launch? In digital products, you can and should measure the actual Reach of the feature or capability. This is done by embedding the appropriate analytics into the product and tracking Reach metrics.

Roadmap 296