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How to Navigate a Complex Product Launch

ProductPlan

After all that hard work building a product, no one wants to stumble at the finish line. But the big reveal is too often accompanied by chaos and frustration behind the scenes, especially with a complex product launch. But with an intentional, comprehensive approach, you can tame even the trickiest product launches.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. The last year hasn’t been easy.

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Grounded: Product Management Lessons from the Southwest Airlines Fiasco

280 Group

We were one of the many passengers stranded at the airport, and it got me thinking about the challenges that growing organizations face in the product management space. For those unfamiliar with the term, tech debt refers to the cost of maintaining and updating systems and technology platforms as they become obsolete or unsupported.

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SaaS Product Management: The Central Nervous System to Product-Led Growth (PLG)

Usersnap

Finally, we’ll leave you with some best practices while on the job for SaaS product managers in 2022. What is SaaS Product Management? What is Product-Led Growth (PLG)? How is SaaS Product Management the Central Nervous System to Product-Led Growth? What is SaaS Product Management?

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The Most Basic Rule of Product Positioning – It’s Easy

Product Management University

I stepped into my pre-sales role as a former customer coming from healthcare administration in a large hospital system. That’s when the number one rule of product positioning hit me right between the eyes. A lot of discussions during the demo were about how we did things in the hospital system where I used to work.

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Diversity and Inclusion: Are You Sabotaging Your Product Success?

280 Group

Conversely, the more identities, backgrounds, and experiences represented by founders and product managers, the more problems solved, the more user perspectives understood, and the more products launched by teams who have a handle on how the world will receive them.”. That’s the skill that should be sought after.

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Document. Refine. Repeat! Mastering the Product Process.

280 Group

Many departments throughout the organization are involved and must provide various deliverables to get everyone ready for the product launch. . The launch review document is also a key deliverable of this phase, as it helps teams understand where things went right or wrong, and what to do differently in future product launches. .

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