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A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? Tanya shares her ideas for nurturing a strong product strategy from this year’s #mtpcon London Product Leadership Forum. But today many, if not most, product teams fail this very first test. MORE
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it. MORE
Choosing the right product strategy framework is very important for every product manager. Remember, choosing the right product strategy will go a long way in making sure that the entire product life cycle proceeds flawlessly. To put it more bluntly, many product managers do not spend sufficient time in choosing the right strategy. Learn the top skills of product management. Product Strategy Frameworks. MORE
To learn more in-depth about these important trends for 2021, join our upcoming webinar, 8 Trends to Track for Product Success in 2021. That said, the pandemic will be with us for a while longer and will have lasting effects on how we live – and how we develop our products. MORE
It may be obvious, but defining your strategy, goals, and mission is something we all need to have rooted at the heart of everything we do – but it’s very easy to get pulled in countless different directions while we try to deliver against these. It’s not just that “business as usual” gets in the way, changes to an organisation’s executive groups and tweaks to the company vision can lead to disconnects between strategy and tactics. MORE
By Ellen Gottesdiener Part 2: 5 Ways to Untangle the Mess In part 1 of this blog, I outlined the confusion between what a Product Manager does and what a Product Owner does. The difference and overlaps between product management and product ownership work illustrated how activities span both strategic and tactical product management. With… Product Strategy MORE
In this November 2020 #mtpcon Digital session, Amy Zima, the Principal Product Manager at Spotify, aims to demystify the process involved in creating a strategy, offering a case study and sharing lessons learned. MORE
There are many moving parts to product success, including understanding your market and the problems customers in the market face, … Continue reading → Leadership Product Management Team Building Trust collaboration discipline execution markets roadmap strategy success value MORE
In our world, this would have been considered a great product strategy. As you are reading this, replace Ford’s car with your own product. The target audience in this case was very specific (although very wide, and that’s also an important part of product-market fit). MORE
In this first, Breakout Session release from #mtpcon Digital 2020, you can delve into four of the event’s deep-dive sessions focusing on product strategy and skill development. MORE
Are you looking for a lightweight introduction to product management in fintech? Have you wondered why shipping fintech products takes more time than shipping other products? MORE
This is a guest post from Alexis and Adrienne's Product Managers at Work. When I interviewed for Google several years ago, the Product Strategy portion of the interview asked questions similar to: “What business would you build on top of self-driving cars?” MORE
Goals in Product Management. As I explain in my book How to Lead in Product Management , setting the right goals is crucial to align stakeholders and development teams and to achieve product success. Figure 2: A Chan of Product-related Goals. MORE
Every team needs a product strategy. The Business Model Canvas, Bootstrap or Atomic Design – it seems like everyone from MBAs to developers to designers seems to have a framework to structure their strategy, except for product managers. MORE
Developing your product strategy and communicating your product roadmap is a continual improvement process. The post 4 Ways to Level-up your Product Strategy appeared first on Mind the Product. MORE
What does it mean for us as product managers? We all use AI or machine learning (ML)-driven products almost every day, and the number of these products will be growing exponentially over the next couple of years. According to Crunchbase, in 2018 there were 5,000 startups relying on machine learning for their main and ancillary applications, products, and services. What does it mean for us as product managers? MORE
In Mind the Product’s state of product management survey late last year lots of you said that strategic thinking had been the most important skill in helping you advance your career but it’s certainly not an easy skill to master. MORE
Eighteen months ago travel tech company Almundo started to refine its processes to become a product-driven company. Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition. Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision. Blue Ocean Strategy – W. MORE
I recently spoke at an online event for product managers organized by Pragmatic Leaders. The topic of my talk was creating a product strategy. product-management product-strategy product-roadmapHere are my slides from the talk: [link] And here’s the video of the talk: [link] [link]. MORE
You may have experienced this yourself working on a digital product that never came close to realizing it’s potential. One of the reasons that so many organizations fail at delivering valuable products and services is the lack of a well-defined strategy or the complete absence of a strategy. […]. The post Taking Your Digital Product Strategy from Vision to Execution appeared first on EMERGE | Digital Product Agency. MORE
These words couldn’t be more relevant to product management. Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. With her background in product management and marketing, the lessons, stories and tips she has to convey will be very relevant to you. Here is a recap of some of her most useful lessons: PM Lesson #1: Successful communication is the bedrock of Product Management. MORE
“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. To create a backend system that will allow the sales team to manage their leads.” “To Product Management MORE
Having “no company strategy” is one of the biggest issues facing product managers, according to a recent survey of over 600 product people. After all, how can you set a reasonable direction for your product when you don’t know where your company is headed? By the end, it covered most the stuff you’d expect to find on something like a Product Vision Board from the market and customer needs to internal objectives and product requirements. MORE
Shipping product to 500 million users without knowing what strategy was? In this ProductTank San Francisco talk, Sam, now with that experience behind him and as Head of Product at Fivestars , outlines: What a good product strategy looks like. How to create a good strategy. What Is Good Strategy? When you look at different frameworks for defining a product strategy there are so many possible definitions. MORE
In this ProductTank San Francisco talk, Jeff Lash (VP & Group Director at SiriusDecisions – acquired by Forrester) gives some insight into high-performance product management teams. MORE
At our first-ever Pulse for Product event, we got inspired by this idea of video games, the nostalgia of 8-bit classics, the 90s (or really any year excluding 2020 – the bar is low), and leveling up (which ultimately became our theme for the event). But what’s life in Product like now? MORE
A framework like Scrum offers specific techniques that ensure sustainable pace—unfortunately, only for development team members and not for product people. But sustainable pace is equally important for you, the person in charge of the product. These include interviewing users, working on the product roadmap, updating the product backlog, engaging with the stakeholders, and working with the development team, to name just a few. With Other Product People. MORE
But what’s working well for you and where are your biggest stress points when it comes to this vital part of product management? To get an idea, we asked 55 Product professionals to share their thoughts, feelings and [.]. appeared first on Mind the Product. MORE
Continue reading on Product Coalition ». product-roadmap technology agile startup product-management MORE
“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. Product ManagementHe was on edge. We had been experimenting towards a very concrete goal for two months, and had made a lot of progress. We […]. MORE
It’s common in product management that product managers work on components, features, or functions that are part of a product. Lack of a big picture or a high-level perspective would make product management fragmented?—?we we might see the metrics perform well at component/feature/function level, but the product is not moving towards the direction we have planned. product-management strategy product-strategy product business-strategy MORE
Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. In the picture above, the product strategy describes how a visionary, inspirational goal is attained. Do they impact your product? MORE
by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. Understanding the market better than all… Product Strategy MORE
Is creating a product strategy worth the effort? Creating a product strategy isn’t easy for product managers. Furthermore, executives rarely think that enhancements to a product are strategic, meaning they won’t drive significant revenue. MORE
Roman Pichler
NOVEMBER 3, 2020
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it.
Mind the Product
JANUARY 7, 2021
In this November 2020 #mtpcon Digital session, Amy Zima, the Principal Product Manager at Spotify, aims to demystify the process involved in creating a strategy, offering a case study and sharing lessons learned.
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Mind the Product
JULY 30, 2020
Developing your product strategy and communicating your product roadmap is a continual improvement process. The post 4 Ways to Level-up your Product Strategy appeared first on Mind the Product.
Mind the Product
JULY 23, 2020
Every team needs a product strategy. The Business Model Canvas, Bootstrap or Atomic Design – it seems like everyone from MBAs to developers to designers seems to have a framework to structure their strategy, except for product managers.
Speaker: Sam McAfee, Product Development Consultant, Startup Patterns
You know what they say: what's measured improves. As product managers we're in a golden age of being able to get all sorts of metrics and run all sorts of experiments. But what are your measurements and analytics focused on? Are they really truly objective? Do they contribute to the ultimate vision of your product? And is everybody clear on that vision? Join Sam McAfee, Product Development Consultant, as he takes you through a two-part measurement audit. First, you'll learn how to make sure your measurements actually align with your product strategy. And second, you'll learn how to evaluate your culture of using measurements, so future experiments will more consistently provide high-value results.
Roman Pichler
DECEMBER 1, 2020
Goals in Product Management. As I explain in my book How to Lead in Product Management , setting the right goals is crucial to align stakeholders and development teams and to achieve product success. Figure 2: A Chan of Product-related Goals.
Roman Pichler
OCTOBER 2, 2018
Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. In the picture above, the product strategy describes how a visionary, inspirational goal is attained. Do they impact your product?
The Product Coalition
OCTOBER 12, 2020
In our world, this would have been considered a great product strategy. As you are reading this, replace Ford’s car with your own product. The target audience in this case was very specific (although very wide, and that’s also an important part of product-market fit).
Mind the Product
JULY 22, 2020
In this first, Breakout Session release from #mtpcon Digital 2020, you can delve into four of the event’s deep-dive sessions focusing on product strategy and skill development.
Mind the Product
APRIL 19, 2019
It may be obvious, but defining your strategy, goals, and mission is something we all need to have rooted at the heart of everything we do – but it’s very easy to get pulled in countless different directions while we try to deliver against these. It’s not just that “business as usual” gets in the way, changes to an organisation’s executive groups and tweaks to the company vision can lead to disconnects between strategy and tactics.
Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA
Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. It's not the technology, and it's not the tactics. In most cases, it's our approach that's misguiding us! Analytics are there to answer important product questions, not just to collect data. How can we be mindful of our analytics so they enable us, rather than confine us? Join Yoav Yechiam, Founder and head instructor at productMBA, as he explains best practices for a data-guided strategy that helps product managers get to the "why" of their biggest product goals.
Mind the Product
OCTOBER 14, 2019
Shipping product to 500 million users without knowing what strategy was? In this ProductTank San Francisco talk, Sam, now with that experience behind him and as Head of Product at Fivestars , outlines: What a good product strategy looks like. How to create a good strategy. What Is Good Strategy? When you look at different frameworks for defining a product strategy there are so many possible definitions.
Proficientz
SEPTEMBER 16, 2020
Is creating a product strategy worth the effort? Creating a product strategy isn’t easy for product managers. Furthermore, executives rarely think that enhancements to a product are strategic, meaning they won’t drive significant revenue.
Melissa Perri
JULY 14, 2016
“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. To create a backend system that will allow the sales team to manage their leads.” “To Product Management
Lead on Purpose
NOVEMBER 30, 2020
There are many moving parts to product success, including understanding your market and the problems customers in the market face, … Continue reading → Leadership Product Management Team Building Trust collaboration discipline execution markets roadmap strategy success value
Speaker: Steve Johnson, VP of Products, Pragmatic Institute
Product Management is one of the most exciting - and most misunderstood - functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management. After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others. Steve Johnson explores the many roles of Product Management in this fun talk focused on why product managers should obsess on problems instead of solutions.
Mind the Product
SEPTEMBER 4, 2020
In Mind the Product’s state of product management survey late last year lots of you said that strategic thinking had been the most important skill in helping you advance your career but it’s certainly not an easy skill to master.
The Product Coalition
AUGUST 25, 2020
It’s common in product management that product managers work on components, features, or functions that are part of a product. Lack of a big picture or a high-level perspective would make product management fragmented?—?we we might see the metrics perform well at component/feature/function level, but the product is not moving towards the direction we have planned. product-management strategy product-strategy product business-strategy
Mind the Product
AUGUST 3, 2020
In this ProductTank San Francisco talk, Jeff Lash (VP & Group Director at SiriusDecisions – acquired by Forrester) gives some insight into high-performance product management teams.
Mind the Product
NOVEMBER 13, 2020
But what’s working well for you and where are your biggest stress points when it comes to this vital part of product management? To get an idea, we asked 55 Product professionals to share their thoughts, feelings and [.]. appeared first on Mind the Product.
Speaker: Nils Davis, Principal, NPD Associates
Whether you manage a feature, a product, or a whole suite of products, you likely have some goals that you're trying to meet. But do you have a strategy? Strategy and goals are different. It's your strategy that allows you to make decisions that help you meet your goals in the first place. For example, if you want grow your revenue, your strategy may be to enter a new market - and you may decide to make your product stand out in that market by adding analytics. If you want to have an articulated strategy that you can use to make decisions, stay on-track, and meet your product goals, this is the webinar for you! Join Nils Davis, author of The Secret Product Manager Handbook, as he explains how you can get your team aligned to a practical product strategy.
Melissa Perri
JULY 14, 2016
“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. Product ManagementHe was on edge. We had been experimenting towards a very concrete goal for two months, and had made a lot of progress. We […].
Mind the Product
AUGUST 14, 2020
Are you looking for a lightweight introduction to product management in fintech? Have you wondered why shipping fintech products takes more time than shipping other products?
bpma ProductHub
AUGUST 7, 2019
by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. Understanding the market better than all… Product Strategy
The Basics of Product Management
JULY 17, 2020
Choosing the right product strategy framework is very important for every product manager. Remember, choosing the right product strategy will go a long way in making sure that the entire product life cycle proceeds flawlessly. To put it more bluntly, many product managers do not spend sufficient time in choosing the right strategy. Learn the top skills of product management. Product Strategy Frameworks.
Advertiser: Prodpad
As you move into the new year you can help your product team prepare for success by exercising those product leadership muscles and implementing product management best practices. Here are our top tips for how you can lay the right foundations and get your product strategy off to a flying start.
Mind the Product
OCTOBER 1, 2018
Having “no company strategy” is one of the biggest issues facing product managers, according to a recent survey of over 600 product people. After all, how can you set a reasonable direction for your product when you don’t know where your company is headed? By the end, it covered most the stuff you’d expect to find on something like a Product Vision Board from the market and customer needs to internal objectives and product requirements.
Mind the Product
AUGUST 19, 2019
What does it mean for us as product managers? We all use AI or machine learning (ML)-driven products almost every day, and the number of these products will be growing exponentially over the next couple of years. According to Crunchbase, in 2018 there were 5,000 startups relying on machine learning for their main and ancillary applications, products, and services. What does it mean for us as product managers?
Emerge Insights
JULY 18, 2019
You may have experienced this yourself working on a digital product that never came close to realizing it’s potential. One of the reasons that so many organizations fail at delivering valuable products and services is the lack of a well-defined strategy or the complete absence of a strategy. […]. The post Taking Your Digital Product Strategy from Vision to Execution appeared first on EMERGE | Digital Product Agency.
280 Group
DECEMBER 3, 2020
To learn more in-depth about these important trends for 2021, join our upcoming webinar, 8 Trends to Track for Product Success in 2021. That said, the pandemic will be with us for a while longer and will have lasting effects on how we live – and how we develop our products.
Speaker: Steve Johnson, Founder and CEO, Under10 Playbook
Rather than departmental issues, these are product strategy issues. Yet many product managers and most product owners are too busy with tactical issues that they never come close to addressing these issues.
bpma ProductHub
APRIL 30, 2017
These words couldn’t be more relevant to product management. Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. With her background in product management and marketing, the lessons, stories and tips she has to convey will be very relevant to you. Here is a recap of some of her most useful lessons: PM Lesson #1: Successful communication is the bedrock of Product Management.
PMLesson's Ace the PM Interview
OCTOBER 7, 2020
This is a guest post from Alexis and Adrienne's Product Managers at Work. When I interviewed for Google several years ago, the Product Strategy portion of the interview asked questions similar to: “What business would you build on top of self-driving cars?”
Mind the Product
APRIL 6, 2020
Eighteen months ago travel tech company Almundo started to refine its processes to become a product-driven company. Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition. Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision. Blue Ocean Strategy – W.
Gainsight
OCTOBER 16, 2020
At our first-ever Pulse for Product event, we got inspired by this idea of video games, the nostalgia of 8-bit classics, the 90s (or really any year excluding 2020 – the bar is low), and leveling up (which ultimately became our theme for the event). But what’s life in Product like now?
Speaker: Oji Udezue, Former VP of Product at Calendly, Ezinne Udezue, VP of Product at Procore Technologies, and Tami Reiss, SVP Product Strategy + CPO in Residence at Produx Labs
As product managers, we often approach things as hypotheses. We are in a constant cycle of testing and learning; however, we must ask ourselves if we are doing it effectively? How do you successfully note, understand, and avoid the common pitfalls during experimentation? Join Oji Udezue, former VP of Product at Calendly, as he will be chatting with 2 very powerful PM leaders— Ezinne Udezue, VP of Product at Procore Technologies, and Tami Reiss, SVP Product Strategy + CPO in Residence at Produx Labs—who have run teams specializing in product discovery and experimentation.
bpma ProductHub
MAY 31, 2018
By Ellen Gottesdiener Part 2: 5 Ways to Untangle the Mess In part 1 of this blog, I outlined the confusion between what a Product Manager does and what a Product Owner does. The difference and overlaps between product management and product ownership work illustrated how activities span both strategic and tactical product management. With… Product Strategy
Roman Pichler
NOVEMBER 6, 2018
A framework like Scrum offers specific techniques that ensure sustainable pace—unfortunately, only for development team members and not for product people. But sustainable pace is equally important for you, the person in charge of the product. These include interviewing users, working on the product roadmap, updating the product backlog, engaging with the stakeholders, and working with the development team, to name just a few. With Other Product People.
The Product Coalition
JULY 8, 2020
Continue reading on Product Coalition ». product-roadmap technology agile startup product-management
Arpit Rai
APRIL 26, 2020
I recently spoke at an online event for product managers organized by Pragmatic Leaders. The topic of my talk was creating a product strategy. product-management product-strategy product-roadmapHere are my slides from the talk: [link] And here’s the video of the talk: [link] [link].
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