Remove Product Marketing Remove Reporting Tools Remove User Friction
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How to Build and Improve Your Product Analytics Strategy

Userpilot

Product analytics refers to the process of gathering and analyzing data on how users interact with a product. It tracks key metrics such as feature usage , user flows, and behavior patterns to explore user preferences and pain points. Why should you have a product analytics strategy?

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The Risks of Data Fragmentation + How to Fix Fragmented Data

Userpilot

When your company adopts multiple SaaS solutions to drive productivity, you unknowingly create a perfect storm for data fragmentation. Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot.

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How to Increase App Users: Strategies + Tools

Userpilot

But the reality is that youre either not getting enough of the right users in the door, or you’re not giving them enough to stay. As a product marketing manager who has spent years optimizing for product adoption, Ive realised that acquiring and retaining isnt about shiny UI updates or random ad spends.

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Customer Research 101: The Complete Guide for SaaS

Userpilot

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty.

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The Top Mobile App Engagement Metrics Every Product Team Should Monitor

Userpilot

The competition for customer attention in app stores is intense , to say the least. million apps on Google Play for Android users to choose from and 2 million on the Apple App Store for iOS users, user engagement is being pulled in a million directions (literally). That’s where NPS and user sentiment come in.

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12 Lifecycle Email Marketing Examples for Successful PLG

Userpilot

Onboarding and activating new users Driving adoption of key features Improving trial-to-paid conversion rates Announcing new features effectively How are you currently trying to solve this? Your current tools and strategies determine the next best step for improving your lifecycle messaging. moment that shows the value of your product.

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The ultimate guide to negotiating your comp

Lenny Rachitsky

For more from Jacob, check out his free LinkedIn profile analysis tool , which just went live on Product Hunt today, his interview preparation report service, and his individual consulting services at ThinkWarwick Global. Expand to industry forums, customer reviews, and first-degree connections.