Product Bookshelf

APRIL 15, 2024

Martin Good Strategy, Bad Strategy by Richard Rumels Product strategy is a set of choices informed by product vision and company objectives. A good strategy consists of a diagnosis, guiding policy, and coherent actions. Why is product strategy so hard? “What is product strategy?”

Product Strategy 62

Product Strategy Weak Development Team Strategy Data Visualization 62

Userpilot

NOVEMBER 23, 2023

How is the outcome-based roadmap different from regular roadmaps? Dave Martin on how product roadmaps kill outcomes. TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. How roadmaps kill outcomes A classic roadmap is a list of features with a timeline.

Analytic Tools 105

Analytic Tools Feedback Software Product Research User Testing 105

The Product Coalition

MARCH 8, 2024

Explore digital transformation strategies for enterprises Have you wondered why digital transformation strategies are a necessity? This comprehensive guide empowers you to harness the power of digital transformation strategies, propelling your business toward a thriving future. What are digital transformation strategies?

Enterprise 130

Enterprise Research Software Feedback Software Strategy 130

The Product Coalition

NOVEMBER 14, 2023

roadmaps?” Executing a product roadmap requires more. Just as a well-drafted blueprint, an experienced contractor, and a solid foundation provide the ingredients required to build a house, a consistent, well-thought-through product lifecycle enables product strategy through execution. Queue the time travel music….

Feedback Software 128

Feedback Software Roadmap Product Research User Testing 128

The Product Coalition

MARCH 4, 2024

Kris Gale As a wise man once said, no roadmap survives contact with reality. Firefighting while staying on course on the strategy and commitments of the roadmap is difficult. Like a forest never cleaned, filled with leaves, debris, and branches catches fire quickly, managing a roadmap left to rot is challenging.

Roadmap 113

Roadmap Books User Testing Product Research 113

The Product Coalition

OCTOBER 3, 2023

The Essential Questions That Lead To A Great Product Roadmap “The question ‘Why?’ The roadmap for a new digital product designed to support a high-risk population suffering tremendously from the burden of disease. I ran through the roadmap for the product, fielding all the questions and handling them like a pro. My contribution?

Roadmap 129

Roadmap Product Research User Testing Customer Feedback 129

The Product Coalition

OCTOBER 30, 2023

So either we work together to understand your objectives, call them goals if you’d like, and the outcome you are looking for from the product, or we will end the discussion, and you won’t get a committed set of work on the roadmap.” We went away from detailed, long-term, feature-committed roadmaps. I explained this many times.

Roadmap 122

Roadmap Feedback Software Onboarding KPIs User Testing 122

Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

280 Group

OCTOBER 3, 2020

This month, we presented the webinar, 5 Secrets to Prioritizing Your Product Roadmap (The Right Way!). Are Corporate Strategy and Business Strategy the same? If a corporation is made of different strategic business units, then corporate strategy and business strategy would be considered as different strategies.

Roadmap 296

Roadmap Customer Experience Product Research User Testing 296

Alchemer Mobile

FEBRUARY 10, 2022

While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. Advanced mobile app marketing strategies to improve ASO. UK: In more than 50 percent of tests, the app store version that won in the UK was different from the winner in the US.

Feedback Software 246

Feedback Software User Testing Strategy Marketing 246

The Product Coalition

AUGUST 15, 2023

A Tale of Two Roadmaps — And Why You Can’t Succeed With Only One “There is no one-size-fits-all product roadmap. A roadmap can and should look different depending on the situation. Todd Lombardo Once upon a time, in a city like yours, two versions of a roadmap emerged. It was strategy over tactics, outcomes over output.

Development Team Review 114

Development Team Review Roadmap User Testing Feedback Software 114

280 Group

OCTOBER 16, 2023

6 Product Management Nightmares Just when you thought your strategy was safe — your product vision clearly defined and your roadmap carefully scheduled and planned — we introduce the new and disturbing PRODUCT NIGHTMARES, coming to you in the form of 50s and 60s B-horror flicks.

Product Management 416

Product Management Product Manager Customer Experience User Testing 416

Userpilot

JANUARY 15, 2024

The roadmap to becoming a UI/UX designer is less about following a strict path and more about embracing a mindset of continuous learning. Let’s review the UI/UX roadmap, what UI and UX are, and how you can get into this career path. That said, a UX roadmap is not just about visuals; it’s about the overall feel of the experience.

Research Software 103

Research Software User Testing Feedback Software UX 103

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. Timeboxed Strategizing.

Product Strategy 243

Product Strategy Product Research Strategy Technical Review 243

Userpilot

FEBRUARY 26, 2023

Roadmaps vs backlogs: What’s the real difference and why does everyone keeps using these terms interchangeably when they mean different things? TLDR Understanding the difference between a product roadmap and a backlog is crucial for product managers. Everyone knows the difference between a roadmap and a backlog… right?

Roadmap 98

Roadmap Product Research Research Software User Testing 98

ProductPlan

JANUARY 27, 2023

This post will focus on the last example, product roadmaps. Why does roadmap inconsistency matter? What are the problems that arise from having inconsistent roadmaps, starting with the most consequential? What are the problems that arise from having inconsistent roadmaps, starting with the most consequential?

Roadmap 59

Roadmap Weak Development Team Customer Experience User Testing 59

The Product Coalition

SEPTEMBER 4, 2020

How to Develop Product Roadmap? How to conduct Usability Testing? They all start with a focused strategy. A good product strategy helps the team stay focused, guide the product development and manage the business during the development process. To lay out and document your strategy, you need to develop a Product Roadmap.

Roadmap 115

Roadmap Development User Testing Product Research 115

Gocious Blog

JUNE 8, 2023

As increasing amounts of software are being integrated into hardware products, companies must do away with the traditional stage-gate methodology of planning, approving, and testing products and employ agile or hybrid systems instead.

Roadmap 87

Roadmap Agile Product Research Testing 87

Product Innovation Educators

JANUARY 2, 2023

A process for improving product roadmapping using Objectives and Key Results – for product managers. Today we are talking about roadmaps. Some product people love roadmaps, while a lot hate them. Our guest has had good experience creating roadmaps from objectives and key results (OKRs), and he is going to tell us how.

Roadmap 107

Roadmap Weak Development Team Customer Experience User Testing 107

Mind the Product

OCTOBER 23, 2018

I’ve made a lot of roadmaps in my time. In fact, in the first three years I was at WorldRemit, I counted that I represented our company roadmap in 10 different ways. One of many, many roadmaps. One of many, many roadmaps. Yet most roadmaps have a big problem in common. The Wrong Conversation.

Roadmap 194

Roadmap Development Feedback Software User Testing 194

Userpilot

SEPTEMBER 8, 2023

Are A/B testing mistakes limiting your ability to drive engagement and conversion? But here’s a fact: many SaaS companies are going about A/B testing the wrong way. 13 AB testing mistakes companies are making: Thinking that A/B tests work for testing landing pages only: It doesn’t. Choose the latter.

Product Research 104

Product Research User Testing Analytic Tools Data Visualization 104

The Product Coalition

FEBRUARY 12, 2024

I’ve reviewed roadmaps for hundreds of different products. I’ve participated in more roadmap review meetings than I can remember. And until now, I never thought to share the view a product leader has on roadmaps — at least publicly. When reviewing a roadmap with the product team, there are six points I always look for.

Technical Review 122

Technical Review User Testing Product Research Customer Feedback 122

The Product Coalition

DECEMBER 1, 2022

Test” vs. “Product” Finally, (and unfortunately) MVP is often interchangeably used as a “v1 release”. RAT stresses the fact that it is a collection of TESTs and not a “product” until we know that it should be a product. RAT doesn’t assume this is a roadmap item that’s been committed.

Product Research 129

Product Research User Testing Testing Roadmap 129

Melissa Perri

JULY 14, 2016

“What is your Product Strategy? YOU NEED A STRATEGY.” BUT we still had to test our ideas. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan. He was on edge.

Product Strategy 304

Product Strategy Onboarding KPIs Strategy Transportation 304

Johanna Rothman

JUNE 13, 2022

In Part 1 , I said that customers need a different kind of roadmap than teams do. One thing to remember: you might not need a customer-facing roadmap at all if you release often enough. And, customers might want different information from the roadmap. In that case, I like a dateless roadmap that you might update every 4-6 weeks.

Roadmap 117

Roadmap Customer Feedback User Testing Customer Experience 117

ProductPlan

JUNE 18, 2021

But if there’s one part of product management that needs IMPACT more than anywhere else, it’s roadmapping. Roadmaps set the tone for the coming months and years. These items snap up spots on the roadmap that would be better filled with innovative, value-added customer benefits and revenue-goosing enhancements.

Roadmap 80

Roadmap User Testing Customer Feedback Vision 80

The Product Guy

OCTOBER 1, 2018

You have to work with different stakeholders to define the product vision and strategy, define the set of features that the product will have and figure out a rollout plan. Define Product Vision and Strategy. This is where Roman Pichler’s GO Product Roadmap comes in handy.

Roadmap 133

Roadmap Customer Experience Workshop Document 133

The Product Coalition

AUGUST 15, 2022

that products always require roadmaps. Do you think every company and product needs a roadmap?” I’m sure this was not a question as much as a test of my ability to think critically. “Of Then I thought further; maybe complete scenarios exist where roadmaps aren’t needed. he asked. Of course.”, I answered. Are you sure?

Roadmap 108

Roadmap Customer Experience Weak Development Team User Testing 108

ProductPlan

JANUARY 21, 2021

That team’s collective work is often represented, at a high level, as features on the product roadmap. The Role Roadmaps Play in Managing Product Design. The roadmap can be a powerful tool in coordinating these efforts, including the product design team members. Avoid the Temptation for a UX Roadmap.

Research Software 98

Research Software Roadmap Product Research Customer Experience 98

Mind the Product

OCTOBER 30, 2019

He joined us on the podcast to talk about how to create focus around what matters to your users by using different testing methodologies – a topic he and Alex Osterwalder cover in their book, Testing Business Ideas. Testing business ideas. Testing Business Ideas, by David Bland and Alex Osterwalder: US , UK , DE.

Product Research 134

Product Research User Testing Customer Experience Testing 134

Mind the Product

MAY 22, 2017

Can’t get your boss to part ways with a time-based feature roadmap? I wonder what it is about feature roadmaps that is comforting to the C-suite. As product managers, we instinctively know that planning things out in advance is impossible, because our work depends on a constant stream of testing, data and feedback.

Roadmap 158

Roadmap User Testing Data Visualization Customer Communications 158

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. What is a product strategy? How do you create a roadmap? Discovery and Experimentation as Part of Product Strategy 5.Where Where to start – Product Discovery vs Product Strategy How Userpilot Helps.

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

ProductPlan

MARCH 5, 2021

This article tackles one of the areas that gets the most interest from product managers: how can they use an essentialist approach to create and communicate better product roadmaps ? To ensure you’re adding the right features and initiatives to your product roadmap, I’ve outlined several suggestions here. Start with the product vision.

Roadmap 122

Roadmap Customer Experience Product Research Vision 122

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. What is a go-to-market (GTM) strategy?

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Userpilot

MARCH 21, 2022

What is fake door testing? The article will give you an understanding of how fake door tests work, how to design them, and what to watch out for not to turn your users against you. Fake doors testing is a technique used to assess market demand for a product before investing in its development. by participating in beta testing).

User Testing 98

User Testing Product Research Testing Analytic Tools 98

Userpilot

SEPTEMBER 4, 2023

TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values. Manufacturers and sellers of home/office furniture and supplies have hacked the lifestyle marketing strategy to a tee.

Product Research 104

Product Research Data Visualization User Testing Research Software 104

Mind the Product

OCTOBER 1, 2019

I recently tweeted about timeline roadmaps saying they had to go. I even wrote about it in my Mind the Product blog post, Lean Strategies for Maturing Products. When I saw the results I thought it was worth saying on Twitter what I’ve said before: the timeline roadmap simply has to go (said Twitter thread caught fire!).

Roadmap 103

Roadmap Product Research Technical Review Software Review 103