INDUSTRY INSIGHTS YOUR PEERS ARE READING
I’m starting a short series on testing over the next few months. The first few questions are some of the key questions that I’ve been asked regularly around best practices for testing: [link] What’s the most effective method for testing products? MORE
Roisi Proven is a true product person: she has a penchant for imagining the worst, which she’s turned into a superpower to put all of her product decisions through a rigorous ethics test. The Black Mirror Test. The Black Mirror Test. MORE
Chapter 8/17 : How to Test & Validate MVP Prev : Chapter 7?—?How Fundamentals of Product Design [Back to- Product Management 101 ] Once you have defined the MVP, it’s time to test the MVP with your customers. Landing Page, Wizard of Oz, Fake Door, A/B Test, Ad Campaign, etc. MORE
For example, Eric Reis, in The Lean Startup , recounts how cohort analysis helped his startup realize that their efforts at improving their product weren’t working: Thanks to the power of cohort analysis, we could not blame this failure on…external market conditions, or any other excuse. MORE
Startups don’t starve, they drown. It was 2010 when I watched the online stream of the Startup Lessons Learned conference, initiated by Eric Ries. At some stage the now famous Shawn Carolan quote came up: Startups don’t starve, they drown. Most startups don’t starve, they drown. MORE
Today, it’s common to hear people talk about testing early-stage products like it’s a bad thing. You can’t build a better product just by A/B testing button colors, no. Clarify and test your company’s values. You do this through testing. MORE
As such, for their team of startup experts, communication is absolutely key. Once you’ve got your startup or project up and running, resist the urge to ‘get building’ and take a minute to speak to people. MORE
Many of the biggest implosions in recent history – especially ecommerce – have been due to startups getting addicted to paid marketing while fooling themselves on Customer Acqusition Costs. [Originally tweetstormed at @andrewchen , Follow me for more!]. MORE
Lily enjoys working as a consultant product manager with early stage and growing startups and as a mentor to other product managers. Lily has spent 13 years in the tech industry working mainly with startups in the SaaS and mobile space. MORE
Insurance startup, MRLN, validated a unique value proposition, customer obstacles, and a high-impact feature set by leveraging Alpha and not investing in development prematurely. MRLN, a startup incubated by D. MORE
So the product management is the only one function that is offering business startups the significant advantages such as in setting up business objectives, targeting markets to deliver measurable products and services, and prioritizing the goals of startups. MORE
In this Path to PM blog post, Sanaz and I discuss applying lean startup principles to media products. You’ve moved quite a bit in your PM journey, from Zynga to the first PM at a startup, and now you’re a PM at Disney. Zynga is also very data driven and I spent about 30% of my time testing and reporting on the performance of the features I was building. The most important lesson I have learned as a startup PM is to measure twice and cut once. MORE
Recognizing where your marketplace startup falls on the fungibility spectrum is crucial. I know all this can be overwhelming, and as a startup with limited resources you can’t have a team of data scientists optimizing your every match. MORE
Being a Product Manager at an Early Stage Startup In my previous article , I reflected on a few things that I would tell myself if I could travel back in time and the concept of “three waves of changes.” During the early days of a startup, priorities shift on a daily basis. MORE
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Are they keen to test it out? The post 9 essential sales steps you need to grow your SaaS startup appeared first on Inside Intercom. MORE
I recently did a video interview on the topic of how your growth strategy changes from being a small startup versus becoming a larger company. New startups have to focus on underrated acquisition channels for early growth efforts [0:00]. Any small channels that allow interaction with the audience, will allow you to do testing. Test for the responsiveness of your audience. Scale up to the next, bigger channels, by starting with tests to optimize your performance [3:58]. MORE
Recognizing where your marketplace startup falls on the fungibility spectrum is crucial, and has major implications on how you approach matching, pricing, and other core aspects of your marketplace business. But I’m just a startup! product-management startup ux algorithms marketplaces MORE
Most recently, Ellen left Lola to launch her own startup that will make it possible to build a complete scalable app in an afternoon. While her startup is still in very early stages, Ellen is completely in founder mode. Latif: I would love to hear a little bit about your new startup. MORE
The EU was kind enough to provide a stress test for our email delivery pipeline during the GDPR surge on a scale that I doubt our engineering team as a whole would have agreed to, and we passed. Startups Uncategorized email Engineering european regulations gdpr MORE
The biggest asset any startup has is the time of its entrepreneurs and key talents. The success or failure of the startup often hinges on their ability to focus their efforts on the critical path at any given time. As the startup grows and faces scalability and growth challenges the issue of focus becomes even more challenging. 2 unexperienced entrepreneurs have a great idea for their first startup. The post Startup Dust appeared first on Oren Steinberg - blog. MORE
Know how to test a product by measuring risk through desirability, viability, and feasibility. We are discussing a valuable new book titled Testing Business Ideas. 5:28] How does Testing Business Ideas apply to products? Order on Amazon , Testing Business Ideas. MORE
Pexels Essence of the Article: Focus group tests can give valuable customer feedback during development stage. One of the methods to get structured and usable feedback are focus group test. A successful focus group test leans on three core activities: 1. MORE
Value Based Pricing for SaaS Startup We don’t make movies to make money, we make money to make more movies.– your startup won’t last long without monetization. startup pricing-strategy saas value-based-pricing saas-marketing MORE
While all Product Managers are tasked with providing delightful solutions for customers, there are distinct differences between the work of PMs in startups compared to PMs in larger, more established businesses. Do you have experience as a PM in a startup or big business? MORE
Dear readers, I’m often asked- so what kind of startups are you investing in at Andreessen Horowitz? The most exciting new technologies coming around the corner, and how to evaluate them for producing new startups. Above: New technology has always captivated consumers! MORE
What No One Tells You About Being a Product Manager at an Early Stage Startup Over a year ago, I asked around, searched for books or articles, went to several talks but found very little advice on being a product manager at an early-stage startup. MORE
You’ll travel far and wide before you find a tech startup that doesn’t pride itself on this claim. This is a principle of the universe, so there is little we can do other than attach a healthy amount of scepticism to our test results, and repeat them when possible. Improper Testing. MORE
While Aristotle didn’t have mobile app development in mind when saying that phrase, it sums up the approach to mobile app testing quite well. The habit of rigorously testing new apps should constitute a large part of the overall development DNA. . Deploy A Mix of Testing Approaches. MORE
Yesterday I met a true expert in test automation. After years of designing tests for startups he had his eureka moment about solving a problem he faced on a daily basis, in an original way. So he left his job and founded his startup. the test automation space?—?the MORE
[link] I’m continuing with my video series on A/B testing. Is there anything that should be done before you can start A/B testing? Before you can start A/B testing, it’s really important that you have a clear understanding of what you’re actually testing. MORE
A/B testing is a crucial element in any startup foundation. Six months later an engineer saw the project, and noticing the low cost of writing the code for it, decided to do a bit of A/B testing. Thanks to the test, Microsoft went on to earn massive returns. MORE
Startups should be getting cheaper to build. Some providers, such as Microsoft, have started providing their services free to startups, in the hope of turning them into paying customers as they grow. Startups are raising more money to get to traction. MORE
At the heart of the Lean Startup movement, the Business Model Canvas can help early stage startups carve out a successful model MORE
[link] I’m continuing some short videos about A/B Testing and how to improve it at your company. The transcripts for the video are below: How many rounds of testing should a company plan for before they are successful? I never advise companies that they need to plan for a certain number of rounds of testing. One is it’s really important to have a system in place that enables your company to run a high volume of tests. Most times a test has a 10–20% success rate. MORE
It has been popularized by Lean Startup for nearly a decade. Although Eric Ries, the founder of Lean Startup, did not invent the term MVP, I credit him for its adoption into the standard lexicon of product teams. Interestingly, during the early days of Lean Startup, the whole.[continue MORE
You have to invest skillfully to test these assumptions. The smarter your investment in testing, the better your chances of product success. Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Instead, many small tests have to be carried out in order to find your way towards product/market fit. And the less money you need to test an assumption the more bets you can make. MORE
Every startup goes through three basic stages as it strives to become the next Uber or Amazon: idea, launch, and growth. The secret to becoming a successful startup lies in knowing your strengths and weaknesses and overcoming all the obstacles you will face along your journey. MORE
The Big 3 ‘Lean Startup’ Mistakes Companies Still Make Are you spending a ridiculous amount of time working on a product, and getting nowhere? If this sounds like you, you’re probably stuck in the lean startup trap. Lean startup sucks at discovering your customer needs. MORE
David Bland is the CEO and Founder of Precoil, an author, and a long-time practitioner of agile and lean startup. Testing business ideas. Testing Business Ideas, by David Bland and Alex Osterwalder: US , UK , DE. Testing business ideas. MORE
So instead of jumping head first into building a new product, we committed to a full range of user research to systematically test our most promising ideas. Luckily, the last idea we tested was the idea that would ultimately become User Interviews. startup MORE
Drawing on past experience working with early-stage startups and as VP Growth at TransferWise, Nilan gave a three-pronged talk on the subject: Learnings from running Marketing at early-stage startups. Nilan Peiris (VP Growth, TransferWise) – Building A High-Growth Startup Sustainably from Business of Software Conference. I’m going to be chatting about how to build a high growth startup sustainably. So, marketing in early stage startups. MORE
Amplitude
OCTOBER 25, 2017
Today, it’s common to hear people talk about testing early-stage products like it’s a bad thing. You can’t build a better product just by A/B testing button colors, no. Clarify and test your company’s values. You do this through testing.
Mind the Product
OCTOBER 3, 2019
Recognizing where your marketplace startup falls on the fungibility spectrum is crucial. I know all this can be overwhelming, and as a startup with limited resources you can’t have a team of data scientists optimizing your every match.
Mind the Product
OCTOBER 30, 2019
David Bland is the CEO and Founder of Precoil, an author, and a long-time practitioner of agile and lean startup. Testing business ideas. Testing Business Ideas, by David Bland and Alex Osterwalder: US , UK , DE. Testing business ideas.
The Product Coalition
FEBRUARY 7, 2019
I’m starting a short series on testing over the next few months. The first few questions are some of the key questions that I’ve been asked regularly around best practices for testing: [link] What’s the most effective method for testing products?
Mind the Product
JULY 30, 2019
Roisi Proven is a true product person: she has a penchant for imagining the worst, which she’s turned into a superpower to put all of her product decisions through a rigorous ethics test. The Black Mirror Test. The Black Mirror Test.
Oren Steinberg
JULY 13, 2018
The biggest asset any startup has is the time of its entrepreneurs and key talents. The success or failure of the startup often hinges on their ability to focus their efforts on the critical path at any given time. As the startup grows and faces scalability and growth challenges the issue of focus becomes even more challenging. 2 unexperienced entrepreneurs have a great idea for their first startup. The post Startup Dust appeared first on Oren Steinberg - blog.
|
The Product Coalition
MARCH 18, 2019
[link] I’m continuing some short videos about A/B Testing and how to improve it at your company. The transcripts for the video are below: How many rounds of testing should a company plan for before they are successful? I never advise companies that they need to plan for a certain number of rounds of testing. One is it’s really important to have a system in place that enables your company to run a high volume of tests. Most times a test has a 10–20% success rate.
Mind the Product
DECEMBER 23, 2016
As such, for their team of startup experts, communication is absolutely key. Once you’ve got your startup or project up and running, resist the urge to ‘get building’ and take a minute to speak to people.
The Product Coalition
OCTOBER 30, 2019
Being a Product Manager at an Early Stage Startup In my previous article , I reflected on a few things that I would tell myself if I could travel back in time and the concept of “three waves of changes.” During the early days of a startup, priorities shift on a daily basis.
280 Group
JUNE 14, 2017
It has been popularized by Lean Startup for nearly a decade. Although Eric Ries, the founder of Lean Startup, did not invent the term MVP, I credit him for its adoption into the standard lexicon of product teams. Interestingly, during the early days of Lean Startup, the whole.[continue
The Product Coalition
APRIL 16, 2019
[link] I’m continuing with my video series on A/B testing. Is there anything that should be done before you can start A/B testing? Before you can start A/B testing, it’s really important that you have a clear understanding of what you’re actually testing.
|
The Product Coalition
JUNE 17, 2019
Every startup goes through three basic stages as it strives to become the next Uber or Amazon: idea, launch, and growth. The secret to becoming a successful startup lies in knowing your strengths and weaknesses and overcoming all the obstacles you will face along your journey.
The Product Coalition
MARCH 26, 2019
While all Product Managers are tasked with providing delightful solutions for customers, there are distinct differences between the work of PMs in startups compared to PMs in larger, more established businesses. Do you have experience as a PM in a startup or big business?
The Product Coalition
OCTOBER 28, 2019
What No One Tells You About Being a Product Manager at an Early Stage Startup Over a year ago, I asked around, searched for books or articles, went to several talks but found very little advice on being a product manager at an early-stage startup.
The Product Coalition
DECEMBER 2, 2018
Value Based Pricing for SaaS Startup We don’t make movies to make money, we make money to make more movies.– your startup won’t last long without monetization. startup pricing-strategy saas value-based-pricing saas-marketing
The Product Coalition
OCTOBER 21, 2019
Recognizing where your marketplace startup falls on the fungibility spectrum is crucial, and has major implications on how you approach matching, pricing, and other core aspects of your marketplace business. But I’m just a startup! product-management startup ux algorithms marketplaces
Alty
FEBRUARY 27, 2017
While Aristotle didn’t have mobile app development in mind when saying that phrase, it sums up the approach to mobile app testing quite well. The habit of rigorously testing new apps should constitute a large part of the overall development DNA. . Deploy A Mix of Testing Approaches.
Mind the Product
FEBRUARY 27, 2018
You have to invest skillfully to test these assumptions. The smarter your investment in testing, the better your chances of product success. Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Instead, many small tests have to be carried out in order to find your way towards product/market fit. And the less money you need to test an assumption the more bets you can make.
Product Innovation Educators
AUGUST 26, 2019
Know how to test a product by measuring risk through desirability, viability, and feasibility. We are discussing a valuable new book titled Testing Business Ideas. 5:28] How does Testing Business Ideas apply to products? Order on Amazon , Testing Business Ideas.
The Product Coalition
DECEMBER 29, 2018
For example, Eric Reis, in The Lean Startup , recounts how cohort analysis helped his startup realize that their efforts at improving their product weren’t working: Thanks to the power of cohort analysis, we could not blame this failure on…external market conditions, or any other excuse.
The Product Coalition
FEBRUARY 26, 2018
Startups don’t starve, they drown. It was 2010 when I watched the online stream of the Startup Lessons Learned conference, initiated by Eric Ries. At some stage the now famous Shawn Carolan quote came up: Startups don’t starve, they drown. Most startups don’t starve, they drown.
Inside Intercom
JUNE 1, 2018
The EU was kind enough to provide a stress test for our email delivery pipeline during the GDPR surge on a scale that I doubt our engineering team as a whole would have agreed to, and we passed. Startups Uncategorized email Engineering european regulations gdpr
The Product Coalition
OCTOBER 8, 2018
So the product management is the only one function that is offering business startups the significant advantages such as in setting up business objectives, targeting markets to deliver measurable products and services, and prioritizing the goals of startups.
Generation Focus
OCTOBER 31, 2017
A/B testing is a crucial element in any startup foundation. Six months later an engineer saw the project, and noticing the low cost of writing the code for it, decided to do a bit of A/B testing. Thanks to the test, Microsoft went on to earn massive returns.
First Round Review
FEBRUARY 20, 2015
At the heart of the Lean Startup movement, the Business Model Canvas can help early stage startups carve out a successful model
PMLesson's Ace the PM Interview
JANUARY 14, 2019
In this Path to PM blog post, Sanaz and I discuss applying lean startup principles to media products. You’ve moved quite a bit in your PM journey, from Zynga to the first PM at a startup, and now you’re a PM at Disney. Zynga is also very data driven and I spent about 30% of my time testing and reporting on the performance of the features I was building. The most important lesson I have learned as a startup PM is to measure twice and cut once.
Andrew Chen
JUNE 4, 2018
Many of the biggest implosions in recent history – especially ecommerce – have been due to startups getting addicted to paid marketing while fooling themselves on Customer Acqusition Costs. [Originally tweetstormed at @andrewchen , Follow me for more!].
Basel Fakhoury
MAY 17, 2018
So instead of jumping head first into building a new product, we committed to a full range of user research to systematically test our most promising ideas. Luckily, the last idea we tested was the idea that would ultimately become User Interviews. startup
The Product Coalition
JULY 12, 2019
Chapter 8/17 : How to Test & Validate MVP Prev : Chapter 7?—?How Fundamentals of Product Design [Back to- Product Management 101 ] Once you have defined the MVP, it’s time to test the MVP with your customers. Landing Page, Wizard of Oz, Fake Door, A/B Test, Ad Campaign, etc.
Inside Intercom
NOVEMBER 20, 2018
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Are they keen to test it out? The post 9 essential sales steps you need to grow your SaaS startup appeared first on Inside Intercom.
AlphaHQ
MAY 10, 2018
Insurance startup, MRLN, validated a unique value proposition, customer obstacles, and a high-impact feature set by leveraging Alpha and not investing in development prematurely. MRLN, a startup incubated by D.
The Product Coalition
MARCH 22, 2019
Pexels Essence of the Article: Focus group tests can give valuable customer feedback during development stage. One of the methods to get structured and usable feedback are focus group test. A successful focus group test leans on three core activities: 1.
Andrew Chen
DECEMBER 10, 2018
Dear readers, I’m often asked- so what kind of startups are you investing in at Andreessen Horowitz? The most exciting new technologies coming around the corner, and how to evaluate them for producing new startups. Above: New technology has always captivated consumers!
Andrew Chen
JULY 19, 2017
Startups should be getting cheaper to build. Some providers, such as Microsoft, have started providing their services free to startups, in the hope of turning them into paying customers as they grow. Startups are raising more money to get to traction.
Mind the Product
SEPTEMBER 3, 2019
Lily enjoys working as a consultant product manager with early stage and growing startups and as a mentor to other product managers. Lily has spent 13 years in the tech industry working mainly with startups in the SaaS and mobile space.
Andrew Chen
JUNE 6, 2017
I recently did a video interview on the topic of how your growth strategy changes from being a small startup versus becoming a larger company. New startups have to focus on underrated acquisition channels for early growth efforts [0:00]. Any small channels that allow interaction with the audience, will allow you to do testing. Test for the responsiveness of your audience. Scale up to the next, bigger channels, by starting with tests to optimize your performance [3:58].
Mind the Product
SEPTEMBER 5, 2019
You’ll travel far and wide before you find a tech startup that doesn’t pride itself on this claim. This is a principle of the universe, so there is little we can do other than attach a healthy amount of scepticism to our test results, and repeat them when possible. Improper Testing.
Roadmunk
DECEMBER 7, 2017
Most recently, Ellen left Lola to launch her own startup that will make it possible to build a complete scalable app in an afternoon. While her startup is still in very early stages, Ellen is completely in founder mode. Latif: I would love to hear a little bit about your new startup.
Business of Software Conference
JUNE 11, 2019
Drawing on past experience working with early-stage startups and as VP Growth at TransferWise, Nilan gave a three-pronged talk on the subject: Learnings from running Marketing at early-stage startups. Nilan Peiris (VP Growth, TransferWise) – Building A High-Growth Startup Sustainably from Business of Software Conference. I’m going to be chatting about how to build a high growth startup sustainably. So, marketing in early stage startups.
Oren Steinberg
APRIL 30, 2019
Yesterday I met a true expert in test automation. After years of designing tests for startups he had his eureka moment about solving a problem he faced on a daily basis, in an original way. So he left his job and founded his startup. the test automation space?—?the
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