Product Talk
OCTOBER 18, 2023
A regular cadence of assumption testing helps product teams quickly determine which ideas will work and which ones won’t. And sadly, most product teams don’t do any assumption testing at all. In this article, I’ll cover assumption testing from beginning to end, including: Why should product teams test their assumptions?
Product Talk
MARCH 1, 2023
I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” This is the second post about this survey. I’ll be sure to add that to next year’s survey. Both are true.
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Intercom, Inc.
JUNE 30, 2022
?. For years, people have been abusing surveys. From dull subject lines to the wrong questions, from sending out questionnaires after the fact to sending them way too often, there is a lot that organizations have gotten wrong about how to design a survey. Creating winning forms and surveys has been top of mind for us lately.
Alchemer Mobile
MAY 31, 2022
A mobile survey that is served to your customers at the right place and right time helps you understand who they are, why they use your app, and what improvements they want to see. The best way to get this data is to ask directly with an in-app survey , without making customers leave the digital experience they’re already in.
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Intercom, Inc.
AUGUST 18, 2021
Here, I’ll share why we decided to revamp our NPS strategy, what survey mechanics proved most effective, and how we’re delivering value by providing actionable customer insights across our company. Revamping how we do NPS surveys. NPS surveys aren’t new to Intercom – we’ve been running them in one form or another for years.
Alchemer Mobile
OCTOBER 13, 2020
Surveying your mobile customers is a great way to find out more about who they are, what drives them back to your app, how they feel about your app, and what they’d like improved. Five types of mobile survey questions. These mobile survey questions include: What can we do to help? Improve beta testing.
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