ONE THING on Everyone Wants It Now

Now, don’t all talk at once. Sometimes you have a lot of stakeholders who all want different things from you, all at the same time. Sigh.


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What to do? It depends on what phase your product is in:

  • Brand New Initiative: gather stakeholders to share perspectives before committing to a plan. Assign everyone pre-work to save time.

  • Around Launch: office hours and consistent communication so stakeholders feel they can reach out to you.

  • Mature Product: create an intake form for stakeholders to submit requests at any time. Publish a cadence for reviewing requests so everyone knows what to expect.

What do you think? How do you manage the chaos?

See you in New Zealand
I'll be speaking at Product Aotearoa in Auckland September 7 and 8 on Stakeholder Management: The Most Important Skill Nobody Teaches. Coming? Ping me.