Trending Articles

The Global Benchmark Survey: Product Management Skills – Initial Insights

280 Group

Late last year, 280 Group conducted its most ambitious and comprehensive survey to date, to learn more about the skill levels of product managers across the globe. We invited over 30,000 product managers to participate, and received nearly 4,000 responses.

How to take a new offering to market

Lead on Purpose

We live in a great time where, in most of the world, you can invent a new product or service and—with the appropriate up-front work—earn money from the value it creates for customers. This is remarkable! Creating new products and … Continue reading → Learning Market-driven Product Management service market strategy product research positioning pricing offering marketing plan

Optimal Product Process™ 3.0 Phase Three: Develop

280 Group

This post describes the third phase in the Optimal Product Process: Develop. Download the entire Optimal Product Process Ebook 3.0: CLICK HERE. Using a great plan (whether an Agile backlog with sprint priorities assigned or a more formal plan) the agreed upon product is then developed.

Product Takeoff

Product Takeoff

Every product has a lifecycle of Introduction, growth , maturity and decline.With digital disruption in the market place it is very critical that we design products that stay in the growth phase for a longer period of time.

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6 Styles of Data Analysis and Visualizations

Get inspiration for your next dashboard update in this guide to the six styles of analytics and data visualizations.

Getting a Job as a Product Manager or Product Marketing Manager

Spice Catalyst

A client approached me recently saying, “I’m a product manager, but I can’t seem to get a job. I’ve responded to many job postings without success. I’ve heard back from a few but have only had a couple of interviews, and I didn’t move forward to the second round with either.

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Creating a Product Culture – Nick Ramsay on The Product Experience

Mind the Product

Prior to taking on the role of COO and CPO at Singapore-based financial portal MoneySmart, Nick Ramsay was a strategy consultant and product manager.

Grocery Store Product Managers Get Ready For The Future

The Accidental Product Manager

Grocery stores are going to have to change to keep up with customer’s needs Image Credit: I-5 Design & Manufacture. Product managers for grocery stores have actually had it pretty easy for quite some time.

Product Success Management Issues – Márcio Spínola – Episode – PSMI003

Spice Catalyst

This is the third release of our Product Success Management Issues podcast is with Marcio Spinola. He is currently Vice President Of Product Management at OutSystems. LinkedIn This is the third release of our Product Success Management Issues podcast is with Marcio Spinola.

Types of Data Needed for a Successful Win/Loss Analysis

Pragmatic Marketing

A win/loss analysis is one of the most critical analyses that a product marketer can create to benefit their teams. Conducting interviews and collecting data can help your entire organization improve customer acquisition and retention strategies and grow the business.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

How Atlassian built a $20 billion dollar company with no sales team

Inside Intercom

When you think about how “traditional” enterprise-focused firms – think Microsoft, Oracle and IBM – sell software, it usually follows a well trodden formula: negotiations, long sales cycles and a “checklist” of features demanded by decision makers who seldom use the products they buy.

Our DNA: the Original Modern City by Mike Perls

Mind the Product

Anyone who stood in Manchester’s Albert Square on the afternoon of 23 May 2017 for the public vigil after the Manchester Arena bomb attack will remember hearing poet Tony Walsh read his poem “This is the place”.

What Is Software Compliance Analytics?

Revulytics

Converting Software Pirates to Paying Customers. Software piracy is still a big issue. Customer overuse is still a big issue. So let ’ s talk about software compliance analytics and the data that helps you convert pirates into paying customers.

Crafting a Customer-Centric Culture: A Conversation With Tatyana Mamut

ProductCraft

Creating a customer-centric culture has never been so important. Most companies can agree on this, yet many don’t know how to form the habits that ensure the customer—not the competitor or anyone else—always comes first. Tatyana Mamut is on a mission to fix this.

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Nine companies share 30+ best practices for creating embedded analytics products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

Why building for enterprises may seem like feeding an elephant?

The Product Coalition

Understanding how B2B product management is a different ball game altogether Product folks who have worked on the early stage enterprise products may relate with the title. Building an enterprise product is a whole lot different from building a consumer product.

How to learn from churn – designing good user offboarding

Inside Intercom

We’ve all signed up for a product only to realize a few months later that it didn’t quite fit our needs. Think about that gym membership you bought in January you’re still paying for even though the last time you went to the gym was in early February.

3 Reasons why you Should go to ProductCamp

Mind the Product

ProductCamp is where it all started for me , and I get a particular feeling of joy when it comes around each year. These are the things I love the most about it: The Open Agenda. When I tell someone about an upcoming ProductCamp often the first question they ask is “Who’s speaking?”.

10 Time-Tested Tactics for Mobile Beta Test Planning

Centercode

When a mobile app is sluggish, unresponsive, or difficult to use, one of two things is likely to happen. One, it gets buried on a screen full of other apps and forgotten about. Or two, long press and uninstall.

Buyer’s Guide for Embedded Analytics

Selecting the right embedded analytics technology in a crowded market filled with sub-categories can be a daunting task. This eBook discusses the top evaluation criteria buyers of embedded analytics need to consider.

Product Love Podcast: Maggie Crowley, Director of Product Management at Drift

ProductCraft

This week on Product Love, I talked to Maggie Crowley, the director of product management at Drift. Drift is a conversational marketing and sales platform that is trailblazing a new way for businesses to buy from businesses. Fun fact: Maggie is an Olympian.

Cyberpsychology and Mobile UX: 5 Ways To Optimize Cognitive Load Read

The Product Coalition

Human brains have a limited amount of processing power. We can run out of memory like computers. When the amount of information we get exceeds our ability to handle it, our memory suffers. We forget the things and constantly put a lot of mental efforts into concentrating. It causes cognitive load.

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Dear Strategy: 080 Five-Year Strategies in Volatile Markets

Dear Strategy

Why the Worst Product Managers Expect the Best

Mind the Product

With each product I’ve built, things have rarely come together exactly as planned. But it’s not the inconveniences, technical challenges, or misguided people that are the problem. It’s that we ever allow them to catch us off guard in the first place. Anyone can operate under ideal conditions. But ideal conditions are the exception, not the rule. Eighty percent of your time building product will take place in a maelstrom of ambiguity and obstacles.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

Podcast… “The Rich Mironov Hypothesis: Great Product Leadership is Both Subtle and Slow to Pay Off”

Mironov Consulting

H2R Product Science ‘s Holly Hester-Reilly produces a Product Science Podcast which covers a range of topics around product experiments, teams and scalable organizations.

Build a sustainable customer acquisition strategy

Inside Intercom

Even the best businesses in the world lose customers. That’s why you need to find a strategy to steadily bring in new customers in order to survive – and thrive.

No, just no.

The Product Coalition

Follow us on Twitter and Instagram for more updates :) No, just no. was originally published in ProductCoalition.com on Medium, where people are continuing the conversation by highlighting and responding to this story. technology comics art product-management startup

Is 5G the Future of IoT?

Tech Product Management

Every year at the Mobile World Congress (MWC) in Barcelona, the top technology companies showcase their latest products and outline the future of technology. This year’s theme was “Intelligent Connectivity,” and 5G was portrayed as THE connectivity solution for years to come. 5G will certainly bring performance and connectivity improvements, as well as enable new […]. The post Is 5G the Future of IoT? appeared first on Daniel Elizalde. IoT Technology

Assessing the Five Styles of Enterprise Business Intelligence

The world of BI and analytics has evolved. Discover the five styles of reporting and analysis, and learn the pros and cons of each in an enterprise scenario.

An 8-Step Framework for Product Growth by Sylvia Ng

Mind the Product

As a product professional, your company is looking to you to meaningfully change the bottom line. But are you getting the results you want? Or are you putting in countless hours only to feel like you’re not making enough progress? If you want to seriously develop a product growth competency, how do you ensure success instead of just haphazardly launching new products and features?

Videocast: Transforming with Truly Effective Product Management

Mironov Consulting

Blaine Mathieu, Vantiq ‘s CMO, hosts a video interview series on digital transformation and the real-time enterprise. He invited me to join for an episode on how to “ Transform with Truly Effective Product Management.

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TEI 222: Presenting new products at trade shows and events – with Amy McWhirter

Product Innovation Educators

Learn how to cut through the noise and make human connections presenting new products.