Product managers need to find out how to get young people to ride motorcycles Image Credit: Jokamies.fi. How do you get to work every day? If you are like most of us, you jump into a car and drive there. MORE
There is an infinite amount of advice for startups, but if I had to boil it down to just 10 essentials, these are the most crucial principles for starting up that every founder needs to understand from an early stage. You need a vision. You need to run a good beta. You need world class onboarding. MORE
Once upon a time I believed that to be a successful product manager, I simply had to create great products. The rest would fall into place, right? Well, not quite…. For years I’ve helped my clients create new digital products and services for their customers. MORE
Anita Hossain has a gift for turning conversations into community. Throughout her career, she's found ways to help leaders cut through the small talk and surface what matters. Continue reading at First Round Review » MORE
NASCAR needs to find ways to once again gain fan interest Image Credit: Joe Loong. Once upon a time (about 10 years ago) the American racing system called NASCAR was at the top of its popularity. There were movies made about it, and fans tuned in to watch every race on television. MORE
The General Data Protection Regulation (GDPR) is fast approaching. From May 25th there will be a step-change in how every company in the EU uses and stores personal data. MORE
Surprise! It’s a bonus episode of Product to Product ‘s second season , a podcast for / by product people! Listen to the episode below: As we continue to explore the human side of product this season, we’ve paired up with Mike Belsito and Michael Sacca (same first name!), MORE
I get asked all the time, “How much time should we spend in discovery ?”. I have two problems with this question. First, it assumes you do discovery first and then delivery second, which is not true. You should be discovering and delivering all the time. MORE
By Ellen Gottesdiener – Product Roadmaps Are Necessary for Product Success A product roadmap visually depicts how your product will evolve over time to realize your product vision and achieve continual value for your customers and business. (I I define the term product to refer to a software application, system, device, service, or a combination that… Product Management Product Strategy MORE
One of the great things about product management is touching every part of the company. We work with sales and marketing, development and support, professional services and finance. MORE
Under the broad umbrella of human-centred design, user experience design (UXD) and instruction design (ID) are two titans with surprisingly little awareness of each other. MORE
It’s the little things that matter most when it comes to raising the customer experience from good to great. Sometimes there’s no substitute for just being “the customer” yourself. As a bona fide road warrior, I spend more than my fair share of time in hotels. I have to say, the hotel industry has done so many things over the years to create a better experience for the business traveler. MORE
Graham Charlton gives the skinny on simplified navigation, brutalism, the death of flat design and more! Ecommerce is constantly evolving and from a UX perspective, I think we’ve generally been moving in a positive direction. MORE
In my last article , I covered a powerful storytelling technique in great detail. This article is the summary (the TL;DR ) version. Do you hem and haw when asked talk about one of your accomplishments? Do you stick to a “just the facts, ma’am” approach when telling a story? MORE
Nir’s Note: This guest post is by Gibson Biddle, former VP at Netflix and CPO at Chegg. Gibson is speaking at the Habit Summit in San Francisco on April 11th. In 2005, as I joined Netflix as VP of Product, I asked Reed Hastings, the CEO, what he hoped his legacy would be. His answer: “Consumer science.” […]. The post How Netflix’s Customer Obsession Created a Customer Obsession appeared first on Nir and Far. Behavioral Design In Action MORE
Solution selling is like vanilla ice cream. Everyone knows what it is – it’s simple and meets the most basic criteria for a dessert. Here’s the thing: if you and all of your competitors are using the vanilla ice cream approach to selling, you’re missing an opportunity to showcase your unique value and improve win rates. Is it time for a more interesting and unique flavor of selling – or is it time for a more tantalizing flavor of product management to differentiate the way you sell? MORE
I'm a satisfied customer of WellsFargo. Never had any problems. Got this survey card recently asking how they can best serve me in the future. I have a couple of issues: Don't they know what services I use? How does knowing these answers help them understand how to better serve me? MORE
Recruiting and hiring executives is difficult for any leader, but especially first-time or early-stage founders who may not have enough knowledge to test candidates for skill in their area of expertise. Thumbtack CEO Marco Zappacosta has been there — and has a roadmap that'll help. MORE
IKEA is designing products to be modified by their customers Image Credit: Lee Haywood. As product managers we believe that we are reasonably smart people. We know what our customers want. MORE
I love building enterprise systems, because you get to work with your customers/users every day and literally see their lives change as you release new features. MORE
It’s New Year’s Eve. There I am on the dance floor – it’s teeming with people and there’s hardly space to breathe. Loud thumping music pierces my eardrums and I have no idea where my friends are. Then, the guy next to me takes a misstep, spills an entire cup of beer down my shoulder. […]. The post Peak-end rule: Why You Make Terrible Life Choices appeared first on Nir and Far. Behavior Change Uncategorized MORE
It pays to be ruthlessly simple about your value proposition. While humans are emotional beings, the reality is they’re more likely to come to your product or service to achieve a clear transactional benefit. MORE
We often seem to live in the moment. A phone call, an email, a meeting. And whoosh! the day is gone. A product journal reminds you what you’ve done and what you’ve planned. In 1971, we were one of the last families in our neighborhood to buy a color television. MORE
The way we interact with the world is increasingly determined by the software we use, but despite that growing dependence, we only truly connect with software on an emotional level when it speaks to us in a distinctly human voice. So, how does software take on a personality of its own? That’s typically where marketing comes in. At eFounders , we launch 4 new startups each year. That means building multiple new products, each with their own signature brand voice. MORE
Have you ever worried about knowing what to do next for your product? Often, the qualitative and quantitative data you have on hand about your product can provide only a fuzzy outline of what is happening and it can be challenging to know if you’re heading in the right direction. MORE
This year we’re celebrating the 8th Anniversary of ProductTank, our global series of product management meetups for product people, by product people, and what better way to do that than to host the world’s largest product management event? MORE
Great SaaS sales reps can change your entire business. The best ones are efficient, motivated, effective, and creative in how they operate on a day-to-day basis. They have a knack for identifying quality prospects, making strong impressions quickly, and closing deals that seem out of reach. So what is it about these SaaS sales reps that differentiates them from the rest? What do they know about the industry that mediocre sales reps don’t? MORE
In this talk, I describe a new model for managing distraction — how to become “Indistractable.” ” I’ll write more on this topic in the coming months and I’m finishing a book by the same title. I’d love to hear your feedback in the comments below. Also, please share this video with people who may benefit […]. The post How to Be Indistractable: Video by Nir Eyal appeared first on Nir and Far. Digital Distraction MORE
When it comes to user research, you won’t get a more honest and unique insight then when observing and interviewing users in their own natural environment. But of course this comes with its own set of unknowns. MORE
Our third featured interview in this series is with Ken Feehan, who talks about how he broke into Product Management, what the most rewarding part of being a consultant is and how Product Managers can be more strategic. MORE
In 2013, before Shared Parental Leave was a thing in the UK, I decided that I wanted to change my work-life balance from full-time to a four-day working week with one day of childcare. Part-time product manager roles are rare, but luckily I worked for an employer who was open to the idea. So after a successful trial period of using paternity leave for one day a week, I spent the best part of five years working a four-day week. Here’s how it made me a better product manager. MORE
bpma ProductHub
APRIL 22, 2018
By Ellen Gottesdiener – Product Roadmaps Are Necessary for Product Success A product roadmap visually depicts how your product will evolve over time to realize your product vision and achieve continual value for your customers and business. (I I define the term product to refer to a software application, system, device, service, or a combination that… Product Management Product Strategy
The Accidental Product Manager
APRIL 23, 2018
NASCAR needs to find ways to once again gain fan interest Image Credit: Joe Loong. Once upon a time (about 10 years ago) the American racing system called NASCAR was at the top of its popularity. There were movies made about it, and fans tuned in to watch every race on television.
Product Talk
APRIL 11, 2018
I get asked all the time, “How much time should we spend in discovery ?”. I have two problems with this question. First, it assumes you do discovery first and then delivery second, which is not true. You should be discovering and delivering all the time.
The Accidental Product Manager
APRIL 9, 2018
IKEA is designing products to be modified by their customers Image Credit: Lee Haywood. As product managers we believe that we are reasonably smart people. We know what our customers want.
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Creating an experimentation culture is challenging. Bill Hinderman has been down that road - four times at four separate companies. Drawing on his experience from building and running experimentation programs at Orbitz, Expedia, Raise, and Vivid Seats, he’ll provide a framework for establishing an experimentation culture.
Nir Eyal
APRIL 4, 2018
Nir’s Note: This guest post is by Gibson Biddle, former VP at Netflix and CPO at Chegg. Gibson is speaking at the Habit Summit in San Francisco on April 11th. In 2005, as I joined Netflix as VP of Product, I asked Reed Hastings, the CEO, what he hoped his legacy would be. His answer: “Consumer science.” […]. The post How Netflix’s Customer Obsession Created a Customer Obsession appeared first on Nir and Far. Behavioral Design In Action
Under10 Playbook
APRIL 4, 2018
One of the great things about product management is touching every part of the company. We work with sales and marketing, development and support, professional services and finance.
Mind the Product
APRIL 11, 2018
It pays to be ruthlessly simple about your value proposition. While humans are emotional beings, the reality is they’re more likely to come to your product or service to achieve a clear transactional benefit.
First Round Review
APRIL 9, 2018
Anita Hossain has a gift for turning conversations into community. Throughout her career, she's found ways to help leaders cut through the small talk and surface what matters. Continue reading at First Round Review »
Speaker: Tristan Kromer, Lean Agile Coach, Kromatic
Some teams struggle to constantly optimize conversion rates without understanding the financial impact of those conversion rates. Sometimes that 0.1% increase isn't worth the engineering time we're spending! Early stage startups in particular may not need a four year business plan, but they need to start building out a model which will show how they can someday be profitable. At the very least, they need to be able to see the impact of a change in retention rates to their user growth.
Nir Eyal
APRIL 17, 2018
It’s New Year’s Eve. There I am on the dance floor – it’s teeming with people and there’s hardly space to breathe. Loud thumping music pierces my eardrums and I have no idea where my friends are. Then, the guy next to me takes a misstep, spills an entire cup of beer down my shoulder. […]. The post Peak-end rule: Why You Make Terrible Life Choices appeared first on Nir and Far. Behavior Change Uncategorized
The Accidental Product Manager
APRIL 16, 2018
Product managers need to find out how to get young people to ride motorcycles Image Credit: Jokamies.fi. How do you get to work every day? If you are like most of us, you jump into a car and drive there.
Under10 Playbook
APRIL 18, 2018
I'm a satisfied customer of WellsFargo. Never had any problems. Got this survey card recently asking how they can best serve me in the future. I have a couple of issues: Don't they know what services I use? How does knowing these answers help them understand how to better serve me?
Mind the Product
APRIL 9, 2018
I love building enterprise systems, because you get to work with your customers/users every day and literally see their lives change as you release new features.
Speaker: Teresa Torres, Product Discovery Coach, Product Talk
When you think of "rapid prototyping", what comes to mind? If you work in digital products, you might think wireframes and mockups as a quick way to get user feedback on our designs. Rapid prototyping is quickly becoming ubiquitous, and with good reason. They are a powerful tool for thinking through different aspects of your product and answering questions to all sorts of design questions. They're also a great way to externalize what lessons you learn about your product along the way.
Userzoom
APRIL 9, 2018
Under the broad umbrella of human-centred design, user experience design (UXD) and instruction design (ID) are two titans with surprisingly little awareness of each other.
Inside Intercom
APRIL 18, 2018
There is an infinite amount of advice for startups, but if I had to boil it down to just 10 essentials, these are the most crucial principles for starting up that every founder needs to understand from an early stage. You need a vision. You need to run a good beta. You need world class onboarding.
Nir Eyal
APRIL 22, 2018
In this talk, I describe a new model for managing distraction — how to become “Indistractable.” ” I’ll write more on this topic in the coming months and I’m finishing a book by the same title. I’d love to hear your feedback in the comments below. Also, please share this video with people who may benefit […]. The post How to Be Indistractable: Video by Nir Eyal appeared first on Nir and Far. Digital Distraction
Under10 Playbook
APRIL 12, 2018
We often seem to live in the moment. A phone call, an email, a meeting. And whoosh! the day is gone. A product journal reminds you what you’ve done and what you’ve planned. In 1971, we were one of the last families in our neighborhood to buy a color television.
Speaker: Steve Johnson, Founder and CEO, Under10 Playbook
Yet many product managers and most product owners are too busy with tactical issues that they never come close to addressing these issues. Is product management primarily supporting the tactics of other departments? Or is it a strategic role that is grounded in market facts? Personal experience with customers is the source of product management insights. Product managers need to look beyond UX to the entire customer experience through every step of the product life cycle.
Mind the Product
APRIL 6, 2018
This year we’re celebrating the 8th Anniversary of ProductTank, our global series of product management meetups for product people, by product people, and what better way to do that than to host the world’s largest product management event?
Userzoom
APRIL 18, 2018
The General Data Protection Regulation (GDPR) is fast approaching. From May 25th there will be a step-change in how every company in the EU uses and stores personal data.
Inside Intercom
APRIL 13, 2018
Great SaaS sales reps can change your entire business. The best ones are efficient, motivated, effective, and creative in how they operate on a day-to-day basis. They have a knack for identifying quality prospects, making strong impressions quickly, and closing deals that seem out of reach. So what is it about these SaaS sales reps that differentiates them from the rest? What do they know about the industry that mediocre sales reps don’t?
Proficientz – Product Management University
APRIL 10, 2018
It’s the little things that matter most when it comes to raising the customer experience from good to great. Sometimes there’s no substitute for just being “the customer” yourself. As a bona fide road warrior, I spend more than my fair share of time in hotels. I have to say, the hotel industry has done so many things over the years to create a better experience for the business traveler.
Speaker: Tristan Kromer, Lean Agile Coach, Kromatic
Qualitative vs. Quantitative is a silly argument. Qualitative data from UXers should not compete against the quantitative data product owners need for their business model. Both are necessary to have a complete understanding of where the desirability of the product meets the viability of the business.
Roadmunk
APRIL 12, 2018
Surprise! It’s a bonus episode of Product to Product ‘s second season , a podcast for / by product people! Listen to the episode below: As we continue to explore the human side of product this season, we’ve paired up with Mike Belsito and Michael Sacca (same first name!),
Mind the Product
APRIL 10, 2018
Have you ever worried about knowing what to do next for your product? Often, the qualitative and quantitative data you have on hand about your product can provide only a fuzzy outline of what is happening and it can be challenging to know if you’re heading in the right direction.
Userzoom
APRIL 6, 2018
When it comes to user research, you won’t get a more honest and unique insight then when observing and interviewing users in their own natural environment. But of course this comes with its own set of unknowns.
Inside Intercom
APRIL 6, 2018
The way we interact with the world is increasingly determined by the software we use, but despite that growing dependence, we only truly connect with software on an emotional level when it speaks to us in a distinctly human voice. So, how does software take on a personality of its own? That’s typically where marketing comes in. At eFounders , we launch 4 new startups each year. That means building multiple new products, each with their own signature brand voice.
Speaker: Nils Davis, Principal, NPD Associates
As a Product Manager, a big part of your job will always be to balance which features to develop, and which to scrap. Even when faced with many seemingly great requests, there is only so much time to develop what’s necessary. What makes matters more complex is that users doesn’t always know what they want or need (as Nils says “You can’t trust what users say”). And sometimes the most important feature for selling your product is one that customers never end up using.
Proficientz – Product Management University
APRIL 15, 2018
Solution selling is like vanilla ice cream. Everyone knows what it is – it’s simple and meets the most basic criteria for a dessert. Here’s the thing: if you and all of your competitors are using the vanilla ice cream approach to selling, you’re missing an opportunity to showcase your unique value and improve win rates. Is it time for a more interesting and unique flavor of selling – or is it time for a more tantalizing flavor of product management to differentiate the way you sell?
First Round Review
APRIL 16, 2018
Recruiting and hiring executives is difficult for any leader, but especially first-time or early-stage founders who may not have enough knowledge to test candidates for skill in their area of expertise. Thumbtack CEO Marco Zappacosta has been there — and has a roadmap that'll help.
Mind the Product
APRIL 18, 2018
In 2013, before Shared Parental Leave was a thing in the UK, I decided that I wanted to change my work-life balance from full-time to a four-day working week with one day of childcare. Part-time product manager roles are rare, but luckily I worked for an employer who was open to the idea. So after a successful trial period of using paternity leave for one day a week, I spent the best part of five years working a four-day week. Here’s how it made me a better product manager.
Userzoom
APRIL 5, 2018
Graham Charlton gives the skinny on simplified navigation, brutalism, the death of flat design and more! Ecommerce is constantly evolving and from a UX perspective, I think we’ve generally been moving in a positive direction.
Speaker: Johanna Rothman, Management Consultant, Rothman Consulting Group
Before agile approaches took the world by storm, we used Gantt charts and defects to measure project and program progress. We had trouble measuring product progress until just before release—often too late to change anything. Join Johanna as she discusses how agile approaches change what we measure, and possible measures you might use in projects, programs, and to assess the product as the team(s) build it.
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