INDUSTRY INSIGHTS YOUR PEERS ARE READING
Part of the familiar ritual of eating a meal in any good restaurant is the moment the waiter asks if you’re enjoying your food and whether there is anything else they can get for you. MORE
Our Product Management and Product Marketing blog has been sharing content and engaging readers for over a decade. Every year we produce articles that support our readers in the key skills they need in their day to day job and in providing relevant topics and cases that affect their products. MORE
Sometimes it’s good to go back to the basics and examine basic concepts we often refer to without fully understanding what’s meant by them. In this piece, I’d like to address the somewhat confusing subject of the difference between the terms ‘lean’ and ‘agile’. MORE
The other day I received a message from a colleague: “One question we’re asking ourselves is the issue of continuously releasing individual features with associated Go-to-Market launches versus releasing features and waiting to do a singular quarterly GTM for all at the same time. MORE
You’ve nailed the vision, and built the foundation of trust, now you need to motivate your teams. The success of your product depends on the work they (engineering, UX/design, marketing, sales, etc.) In nearly all cases, the individuals on … Continue reading → Product Management Trust confidence energy influence motivate optimism vision MORE
Customers are hard-pressed to leave feedback in any form, and the way digital customer feedback is gathered is often clunky, time-consuming, and distracting from the goal the customer came to accomplish in the first place. MORE
If you’re a product manager, then you know that demands for new features come from all directions. Sometimes these demands come from key customers asking for a specific feature to support a workflow unique to them. MORE
Great engineers leave when they are no longer excited by an opportunity. These engineers are in demand, they have other companies constantly knocking on their doors, pitching them exciting opportunities, as well as money, in an attempt to convince them to leave. MORE
If 2018 was the year of the Product Manager, then it looks like 2019 will be the year that the Customer Success Manager steals the limelight. Customer Success has grown in stature over the past couple of years. It’s a job title that used to be met with “ Huh? ” MORE
Just imagine how you’d feel if you walked into a shop, collected everything in your basket, but couldn’t find the cashier. In the end, you’d likely get extremely upset and leave everything behind without spending a cent. Well, exactly that happens with bad form design in your checkout process. MORE
Ivan Gadeschi is a product management professional who works as Head of Product for temporary job agency Syft. Over time, Ivan has navigated a variety of uneven marketplaces with great skill and tact. He often faces challenges in business-to-business markets, so he has created a set of simple but effective solutions to use in this environment. There are two sides to Ivan’s business. MORE
2019 is here, and that means it’s time to dust off that podcast list and discover new things to listen to. Get off to a good start on your product management-related resolutions with our six favorite podcasts. Listen, learn, and enjoy. MORE
There aren’t many fixed-term contract roles for product managers in the UK. Job-board figures in major UK cities, including London and Manchester, indicate that just 10% of the market is fixed-term contract work. This is counter to the trend towards portfolio careers across many industries and disciplines, with more and more people feeling the benefit of diverse challenges and more businesses valuing varied expertise. MORE
The Intercom marketing team is made up of a diverse group of individuals with distinct backgrounds and perspectives that inform our work. One of the attributes that we all share, however, is an unwavering intellectual curiosity. MORE
Create more loyal customers by designing surveys people actually want to complete. Many product managers and product marketers are using surveys incorrectly. We like surveys because they are relatively quick and inexpensive compared to other tools, such as customer interviews. MORE
I work with a lot of CEOs, usually as an advocate for better product and development organizations. MORE
Shreyas Doshi is a product lead at Stripe. In this Path to PM post, we discuss switching product management careers and Shreyas's 10-30-50 product management framework to becoming a successful product lead. Previously Shreyas has served as a director of product management at Twitter, and a group product manager at Google and Yahoo! Tell us about how you first broke into product management. My first product job was at EDS (Electronic Data Systems) where I was an engineer. MORE
Product Managers know that newsletters can be a powerful way to stay in touch with your customers Image Credit: AJC1. As product managers we spend a great deal of our time trying to figure out how to get more people to buy our products. MORE
This week on Product Love I sat down with Gibson Biddle. Gib was the VP of product management at Netflix and then the chief product officer at Chegg, and is now a speaker, guest lecturer at Stanford, and advisor to several Silicon Valley startups. MORE
Warren Central High School seniors, Garat Phelps , and Christian Holtsclaw were posed a problem. Students within the cosmetology department needed a more reliable way to track their hours throughout the school year to earn their cosmetology license. MORE
What’s the best growth strategy for a mature product portfolio? The best growth strategy depends on your current market position. Here are two considerations. Market Penetration Strategy. MORE
It’s not enough to have a great idea and build a beautiful app. It’s important to create value for your probable customers. It doesn’t make sense to market to everybody. By defining who your target group is, you can focus on the users that actually use your app and through that, save time and money. MORE
Not surprisingly, when you’re looking for customer validation for B2B products, there simply aren’t as many datapoints to draw from in enterprise product management as there are for consumer products. Therefore, every interaction counts and your enterprise sales force becomes one of your closest allies when gathering requirements and validating product assumptions. MORE
Powerful product positioning usually boils down to the best story, which is not always the best product. Adhere to these three guidelines and marketing and selling value will be a lot easier. The Playbook: Make It More About the Buyer – Way More! MORE
What does product leadership look like in an agile context? And, how is it different from leadership in traditional development environments? For the product leaders supporting agile teams, it can be easy to get caught up in the routine of scrums , sprints, and standups. MORE
Ben Newell was the first guest we got by recommendation. MORE
As a product leader, your goal is to constantly provide a better product to deepen engagement, grow your revenue, and delight your customers. In order to do so, you need to listen—we mean really listen—to customer feedback. MORE
Most big companies have one thing in common with America, that they’ve been dominant for a very long time but are now struggling. They’re seeing the same challenges about how to change so they can be resilient and grow in the world as it is now. MORE
Listen on: Growth Everywhere | iTunes | Google Play | Spotify. Ada and I recently sat down with Eric Siu for a discussion on the Growth Everywhere podcast, a podcast focused on sharing the stories of entrepreneurs to help the next generation of entrepreneurs thrive. MORE
280 Group
JANUARY 15, 2019
As a product leader, your goal is to constantly provide a better product to deepen engagement, grow your revenue, and delight your customers. In order to do so, you need to listen—we mean really listen—to customer feedback.
Proficientz – Product Management University
JANUARY 18, 2019
Powerful product positioning usually boils down to the best story, which is not always the best product. Adhere to these three guidelines and marketing and selling value will be a lot easier. The Playbook: Make It More About the Buyer – Way More!
Lead on Purpose
JANUARY 14, 2019
You’ve nailed the vision, and built the foundation of trust, now you need to motivate your teams. The success of your product depends on the work they (engineering, UX/design, marketing, sales, etc.) In nearly all cases, the individuals on … Continue reading → Product Management Trust confidence energy influence motivate optimism vision
Mind the Product
JANUARY 18, 2019
Most big companies have one thing in common with America, that they’ve been dominant for a very long time but are now struggling. They’re seeing the same challenges about how to change so they can be resilient and grow in the world as it is now.
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In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Find out how you can embed analytics in your solution, from building your business case to designing and launching your product.
Pragmatic Marketing
JANUARY 13, 2019
The other day I received a message from a colleague: “One question we’re asking ourselves is the issue of continuously releasing individual features with associated Go-to-Market launches versus releasing features and waiting to do a singular quarterly GTM for all at the same time.
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Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
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Craft.io
JANUARY 15, 2019
Sometimes it’s good to go back to the basics and examine basic concepts we often refer to without fully understanding what’s meant by them. In this piece, I’d like to address the somewhat confusing subject of the difference between the terms ‘lean’ and ‘agile’.
Proficientz – Product Management University
JANUARY 18, 2019
What’s the best growth strategy for a mature product portfolio? The best growth strategy depends on your current market position. Here are two considerations. Market Penetration Strategy.
Mind the Product
JANUARY 16, 2019
Ben Newell was the first guest we got by recommendation.
The Product Coalition
JANUARY 14, 2019
It’s not enough to have a great idea and build a beautiful app. It’s important to create value for your probable customers. It doesn’t make sense to market to everybody. By defining who your target group is, you can focus on the users that actually use your app and through that, save time and money.
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Basic dashboards used to be enough to thrill end users. But over time, modern capabilities have emerged—and bare-minimum features are no longer cutting it. How have analytics changed? And where do your BI offerings fall? Find out sophisticated ways to future-proof your application. Brought to you by Logi Analytics.
Product Innovation Educators
JANUARY 14, 2019
Create more loyal customers by designing surveys people actually want to complete. Many product managers and product marketers are using surveys incorrectly. We like surveys because they are relatively quick and inexpensive compared to other tools, such as customer interviews.
ProductCraft
JANUARY 15, 2019
2019 is here, and that means it’s time to dust off that podcast list and discover new things to listen to. Get off to a good start on your product management-related resolutions with our six favorite podcasts. Listen, learn, and enjoy.
Mironov Consulting
JANUARY 17, 2019
I work with a lot of CEOs, usually as an advocate for better product and development organizations.
Mind the Product
JANUARY 15, 2019
There aren’t many fixed-term contract roles for product managers in the UK. Job-board figures in major UK cities, including London and Manchester, indicate that just 10% of the market is fixed-term contract work. This is counter to the trend towards portfolio careers across many industries and disciplines, with more and more people feeling the benefit of diverse challenges and more businesses valuing varied expertise.
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Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!
CardBoard
JANUARY 16, 2019
Warren Central High School seniors, Garat Phelps , and Christian Holtsclaw were posed a problem. Students within the cosmetology department needed a more reliable way to track their hours throughout the school year to earn their cosmetology license.
The Accidental Product Manager
JANUARY 14, 2019
Product Managers know that newsletters can be a powerful way to stay in touch with your customers Image Credit: AJC1. As product managers we spend a great deal of our time trying to figure out how to get more people to buy our products.
UX Studio
JANUARY 14, 2019
Just imagine how you’d feel if you walked into a shop, collected everything in your basket, but couldn’t find the cashier. In the end, you’d likely get extremely upset and leave everything behind without spending a cent. Well, exactly that happens with bad form design in your checkout process.
ProductPlan
JANUARY 15, 2019
What does product leadership look like in an agile context? And, how is it different from leadership in traditional development environments? For the product leaders supporting agile teams, it can be easy to get caught up in the routine of scrums , sprints, and standups.
Advertisement
Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.
Mind the Product
JANUARY 14, 2019
Not surprisingly, when you’re looking for customer validation for B2B products, there simply aren’t as many datapoints to draw from in enterprise product management as there are for consumer products. Therefore, every interaction counts and your enterprise sales force becomes one of your closest allies when gathering requirements and validating product assumptions.
Inside Intercom
JANUARY 18, 2019
Part of the familiar ritual of eating a meal in any good restaurant is the moment the waiter asks if you’re enjoying your food and whether there is anything else they can get for you.
The Product Coalition
JANUARY 13, 2019
Great engineers leave when they are no longer excited by an opportunity. These engineers are in demand, they have other companies constantly knocking on their doors, pitching them exciting opportunities, as well as money, in an attempt to convince them to leave.
PMLesson's Ace the PM Interview
JANUARY 16, 2019
Shreyas Doshi is a product lead at Stripe. In this Path to PM post, we discuss switching product management careers and Shreyas's 10-30-50 product management framework to becoming a successful product lead. Previously Shreyas has served as a director of product management at Twitter, and a group product manager at Google and Yahoo! Tell us about how you first broke into product management. My first product job was at EDS (Electronic Data Systems) where I was an engineer.
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Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.". Brought to you by Logi Analytics.
ProductCraft
JANUARY 16, 2019
This week on Product Love I sat down with Gibson Biddle. Gib was the VP of product management at Netflix and then the chief product officer at Chegg, and is now a speaker, guest lecturer at Stanford, and advisor to several Silicon Valley startups.
ProductPlan
JANUARY 17, 2019
If you’re a product manager, then you know that demands for new features come from all directions. Sometimes these demands come from key customers asking for a specific feature to support a workflow unique to them.
Sachin Rekhi
JANUARY 14, 2019
Listen on: Growth Everywhere | iTunes | Google Play | Spotify. Ada and I recently sat down with Eric Siu for a discussion on the Growth Everywhere podcast, a podcast focused on sharing the stories of entrepreneurs to help the next generation of entrepreneurs thrive.
Mind the Product
JANUARY 17, 2019
Ivan Gadeschi is a product management professional who works as Head of Product for temporary job agency Syft. Over time, Ivan has navigated a variety of uneven marketplaces with great skill and tact. He often faces challenges in business-to-business markets, so he has created a set of simple but effective solutions to use in this environment. There are two sides to Ivan’s business.
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Every time an application team gets caught up in the “build vs buy” debate, it stalls projects and delays time to revenue. There is a third option. Partnering with an analytics development platform gives you the freedom to customize a solution without the risks and long-term costs of building your own. Learn when and why it makes sense to build, buy, or take a combined approach to embedded BI. Brought to you by Logi Analytics.
Apptentive
JANUARY 17, 2019
Customers are hard-pressed to leave feedback in any form, and the way digital customer feedback is gathered is often clunky, time-consuming, and distracting from the goal the customer came to accomplish in the first place.
The Product Coalition
JANUARY 16, 2019
If 2018 was the year of the Product Manager, then it looks like 2019 will be the year that the Customer Success Manager steals the limelight. Customer Success has grown in stature over the past couple of years. It’s a job title that used to be met with “ Huh? ”
Inside Intercom
JANUARY 14, 2019
The Intercom marketing team is made up of a diverse group of individuals with distinct backgrounds and perspectives that inform our work. One of the attributes that we all share, however, is an unwavering intellectual curiosity.
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