How to fix Your Product Goals for Better Human Outcomes

Mind the Product

Hello product designers, this is for you. I want to talk to you about product goals, metrics, and how they get muddled in the product design process, leading to some less than humane outcomes. What does that have to do with goals, metrics, and even design?

Let’s Talk About Product Goals

Craft.io

‘“Product goals” can sound like one of those buzzwords that get flung around but which you only look into before meetings with stakeholders.’ That’s an impression I often get in conversations with junior product managers. Example of Product Goals and Milestones/Objectives .

How we failed our first OKR cycle and why we do virtual teams now

The Product Coalition

How do you structure common goals? How do you track those goals? Then the leadership team took our quarterly goals and translated them into objectives and shared them with the managers. And goals are supposed to look big, ambitious, and tasty.

Product Revenue and Profitability Goals – Are They Counterproductive?

Proficientz – Product Management University

Are product revenue and profitability goals a good metric or are they counterproductive? If the target markets for each product are mutually exclusive, product revenue and profitability goals don’t present any issues in B2B. The trouble starts when you have multiple products that target the same exact markets and customers. It’s a product centric view versus a customer centric view. Blog Strategy & Product Planning

Ask the "Right" Questions: Your Analytics-Guided Product Strategy

Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA

Technical Debt and Product Success

Roman Pichler

Why Technical Debt Matters for Product People. As the person in charge of the product, you may not be terribly concerned about how clean and well-structured the code is. Technical Debt and Your Product. Furthermore, consider the life cycle stage of your product.

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Dec 4-5: Product Dojo Conference / Designing the Product Organization Workshop

Mironov Consulting

What: Product Dojo conference on Mastering Product Leadership. I am joining the Product Dojo team for a combined workshop-plus-conference event in San Francisco. Target attendees are product managers and product leaders looking for fresh insights and peer networking.

Goals & Non-Goals

Clever PM

One of the most important part of our jobs as Product Managers is setting goalsgoals for ourselves, goals for our teams, and goals for our products. Goals are important — they set the North Star for us to know where we’re going, why we’re going there, and how we know whether or not […]. Product Management Agile Communication Definitions Do's Good PM Planning PM

What is the Product of the VP Product?

Ask Benny

When your product is your team. Your Team is Your Product One of the hardest things for a VP Product to do, as the team of product managers under his lead grows, is to release control. As a VP Product, you need to trust your product managers to make the right decisions.

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Do It For the Portfolio Instead of Every Product: Five B2B Product Management Best Practices

Proficientz – Product Management University

The Portfolio vs. Every Product! Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams. ” Product 3 Goal: etc.

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Meet Your Goals with a Practical Product Strategy

Speaker: Nils Davis, Principal, NPD Associates

4 Daily Scrum Tips for Product Owners & Product Managers

Roman Pichler

In Scrum, the team collectively agrees to a sprint goal and is responsible for meeting it. As the person in charge of the product, you should participate in the Daily Scrum at least twice a week. [1] Therefore, don’t turn it into a product backlog or roadmapping workshop.

October Workshops (Australia): What Do Product Leaders Do, and How Can I Become One?

Mironov Consulting

I’m thrilled to be Master of Ceremonies for this year’s Leading the Product conference in Australia. Sydney , 21 October, What Do Product Leaders Do, and How Can I Become One? ( registration ). We will cover: What does a product leader actually do?

Choosing the Right Planning Horizon for Your Product

Roman Pichler

But in product management, there are several horizons that need to be considered—how many depends on the product planning model you use. The product backlog contains the details necessary to develop the product as outlined in the roadmap including epics and user stories.

Three Simple Ways to Make Product Prioritisation Easier

Mind the Product

Here are some methods that help solve the prioritisation problem, depending on how product teams work and what they need. And not only does it help a product team to decide what to do, it’s an enormous help to demonstrate to your wider stakeholders why you’re not doing something.

Transforming to a Product Culture by Lea Hickman

Mind the Product

Through her experience with a wide range of different organisations across the world, Silicon Valley Product Group partner Lea Hickman has a unique perspective on how people do product. Business Goals vs Product Goals. Product Culture.

Are Your Product Leaders Good Enough?

BrainMates

I worry that this is becoming the case with Product Leaders too. Product Leaders who claim the title without actively seeking formal leadership learning and coaching are doing a disservice to those who serve their people and this great profession. The making of Product Leaders.

Tying Strategy to Your Product Roadmap

Pragmatic Marketing

We’ve all heard about “strategic” product roadmaps. A roadmap is a plan for your strategy that maps out the direction of your product. Ideally, it’s a high-level visual summary that helps product managers get everyone on the same page. Sustain product features.

The Product Leadership Career Ladder

Mironov Consulting

In addition to my formal coaching of product leaders (Directors, VPs and CPOs who directly manage teams of product managers), I talk with lots of senior individual contributors about the risks and challenges of moving “up the ladder” into product leadership roles.

4 Key Elements for Any Product Roadmap

Hutwork

A product roadmap lets you plan, collaborate, and communicate with others about how a product will evolve over its lifecycle. Your product roadmap may look different from someone else’s, but they have the same elements. Here are the 4 key elements for any product roadmap. #1. Clear, measurable goals. Product goals must be clear and measurable. Finally, goals must be easy to understand, act upon, achieve, and measure.

4 CEO Lessons for Mobile Product Managers

Apptentive

The roles of managing a mobile product team and managing an entire company share many similarities. The biggest difference is that mobile product managers deeply interact with nearly every function within their organization, yet none of them report to them. Growth Product Management

July’s Top Customer Experience Trends and Product Management News

Apptentive

Twice a month, Apptentive sends out a newsletter highlighting some of the biggest news stories related to customer experience trends, VOC, mobile marketing, app development, and product management. 9. 12 Product Management Myths. via Mind the Product].

4 Tips to Help Product Managers Manage Their Time Effectively

Mind the Product

As product managers we have so many priorities that organizing them into a short list can be the hardest challenge each week. Here are four ways that product managers can plant themselves in the world of deliberateness. Work in the way That Makes you Most Productive.

Seriously, What’s the Difference Between Product Manager and Project Manager

Craft.io

If you’re wondering about the difference between the responsibilities of proDUCT managers vs. proJECT managers, you’re not the first, nor are you the 200 th person to be confounded by that. Let’s break it down a bit: Product Manager’s role. Product Manager. Goals.

PM Interview Product Design Case Study - Pet Pain Points

PMLesson's Ace the PM Interview

Question : Design a product that solves user pain points around owning a pet. If you want to brush up on the basics of answering Product Design Questions, check out Exponent’s lesson on how to ace the product design interview question.

Your Product Manager Super Power: Not Knowing Everything

Mind the Product

A friend, who’s recently become a product manager, asked me that recently. She’d inherited a technical product where the engineers already had a view of the direction and deliverables required. As a product manager, what should her role on the team be?

Fundamentals of Product Management – For the Last Time

Sequent Learning

Fundamentals of Product Management – For the Last Time. People often ask me why I write books and articles about product management. Sometimes I detect patterns or trends in business performance that would benefit product people with a clarification or a ‘how-to’ guideline.

Are Your Product Leaders Good Enough?

BrainMates

I worry that this is becoming the case with Product Leaders too. Product Leaders who claim the title without actively seeking formal leadership learning and coaching are doing a disservice to those who serve their people and this great profession. Product Managers.

TEI 196: The messy middle of new product projects – with Scott Belsky

Product Innovation Educators

Achieve your product goals without losing yourself along the way. Creating a new product starts with excitement and the thrill of doing something different. The launch of the product is surrounded by cheers. For many product managers, it is the best part of their work.

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How to Write a Perfect App Specification? (+Free Template)

Alty

Heads up, the hardest parts of launching a product is initially explaining its concept to the people who will work on it. User personas are semi-fictional profiles of your ideal customers/users, which outline their behavior patterns, goals, needs, aspirations and pain points.

Why startups need to focus more on the Product and less on services.

The Product Coalition

Pitfalls of Service-Led vs Product-Focused startups I have been on both sides of the spectrum and it has worked well for companies like Infosys, TCS which take on large service agreements with organizations and provide consulting services or develop software.

Obsess Over Customer Success and Product Success is All But Guaranteed

Proficientz – Product Management University

If you obsess over customer success, product success is all but guaranteed. Put your customer success manifesto into practice with one overarching goal and three supporting pillars. The Goal. Understand what’s required to make your target customers (the organization) successful, then figure out how to use your portfolio of products and services to grow profitably doing it. But each product team sees those same exact customers through the lens of a different product.

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How Designers & Developers Can Work Better Together

Mind the Product

Jason Fleitz is Director of Web Operations at LivePerson, where they develop products such as LiveEngage- a platform that gives companies the ability to engage with their customers anytime on web sites, mobile and social networks. Establish Understanding of the Product Vision.

What is the Product of the VP Product

The Product Coalition

When your product is your team. Your Team is Your Product One of the hardest things for a VP Product to do, as the team of product managers under his lead grows, is to release control. As a VP Product, you need to trust your product managers to make the right decisions.

5 Hard Questions for Mobile Product Managers

Apptentive

Our new guide, Five Hard Questions for Mobile Product Managers , covers tough questions product leaders should ask themselves, especially through a mobile lens. If you’re aiming to push yourself and your product to the next level, analyzing yourself is the best place to start!

10 Tips For Building a Mobile App With a Limited Budget

Alty

In this guide, we’d like to show how you can minimize your spending without jeopardizing the success of your app product. Set Clear Product Goals First. Mobile app development on a tight budget remains budget as along as you have clearly defined product goals.

TEI 187: Seven ways acting techniques can help product managers excel – with Alison Kemp

Product Innovation Educators

Develop a sense of curiosity to build trust and achieve your product goals. To be a great product manager, do you also need to be a great actor? No, but there are lessons from acting that will make you a better product manager. Article in Mind the Product, Oh the Drama!

Giving up the ghost: How Hinge disrupted online dating with data and helped users find love

Mixpanel

Only one in 500 Hinge swipes led to a phone number exchange, and 81 percent of Hinge users reported that they had never found a long-term relationship through a swiping app,” says Tim MacGougan, Chief Product Officer at Hinge. We have revenue, but that’s not a core goal of ours.

Made With the Finest Rainbows: Was Starbucks’ Unicorn Frappuccino a Success?

Mind the Product

As a product manager, I wanted to know — was the UF a success? I entered down the rabbit hole of user research as I so often do , and have found a case where marketing and product collaborated so seamlessly that we should all be envious. What Defines a Product?

The Most Underrated Product Management Skill: Influence Without Authority

Sachin Rekhi

Product managers require a diverse set of skills to excel at their role, including design, technical, analytical, communication, and more. Yet there is one skill that I find is often underrated but critical for the success of a product manager.

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