Win-Loss Analysis: Effort vs. Results

Product Management University

No scientific data here, just many years of sales experience. You spoke the language of the customer more so than the competition. The customer just liked you and/or your company better. They formed a stronger bond with the customer.

10 Real-Time Customer Engagement Techniques That Drive Loyalty and Retention


In today’s world, real-time customer engagement is one of the most important ways to ensure continued business growth and customer success. Real-time customer engagement is when a customer interacts with your brand actively with back-and-forth feedback.


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How to Reduce Time To Value For SaaS Products by Improving User Onboarding Experiences


Did you know that reducing Time To Value for SaaS products can drive product adoption ? You might have a product that offers incredible value to your customers. But you’ll still struggle to drive adoption if you don’t optimize your Time To Value (TTV).

First Time User Experience (FTUE) For SaaS Products: How to Design a Great Onboarding Experience For Your Users


How do you make your first-time user experience (FTUE) so good that people want to keep using your product to meet their needs? In the following sections, we explore what a first-time user experience means, best practices for creating one, and inspiring examples to learn from.

Customer Perceptions of the Community Experience

Customer experience expectations are ever-changing so understanding what they are is crucial to the success of your brand. Get a copy of the free report from Vanilla Forums today to find out how customer expectations can be addressed through community and how community can affect your brand’s bottom line.

How to Digitize Customer Experience For Your Product: Best Practices and Examples


Customer experience is so important for product growth and retention. Digitize customer experience to meet customers where they are – online. In this article, we’ll cover: What digital customer experience is and why you should do it.

Personalized Customer Experience in SaaS: Using Customer Data For Better CX


How do you enhance your onboarding efforts and delight customers? And building a personalized customer experience is a fantastic way of doing that. You need to build based on valuable customer data. What is a personalized customer experience (CX)?

Customer Insight 101: How To Collect Data and Improve the User Experience in SaaS?


What is customer insight, and why is it essential for SaaS companies? As a product manager, you should collect customer insights to understand how users feel about your products and services. What part of the user journey makes them happy or upset? Customer feedback.

What is Customer Effort Score (CES): The Ultimate Guide to Measuring and Improving CES


Are you looking for an effective metric to measure user sentiment ? If that’s the case, you’ll find Customer Effort Score or CES the perfect metric for your SaaS business. Measuring CES helps you keep tabs on a crucial aspect of any business – customer loyalty.

15 B2B Customer Experience Best Practices For Driving Sustainable Business Growth


Want to improve your SaaS retention rates and looking for B2B customer experience best practices to get started with? In this article, we’ll cover: The essential components of the B2B customer experience. How to track customer experience metrics.

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How to Build Data Experiences for End Users

Organizational data literacy is often addressed, but it’s uncommon to consider users’ data literacy levels when building products. Product managers need to recognize their end users' data literacy when building an application with analytic features.

Customer Experience Improvement: What It Means for SaaS and How to Do It


Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. Gamify the product experience.

Too Many Churned Users? How to Minimize Churn in SaaS


A churned user means lost future revenue and a waste of the resources it took to acquire them. How do you lower your churn rate and make sure all your users stick around? In this article, we’ll show you: What customer churn is and why it matters. What is customer churn?

Customer Experience Analysis: How To Measure and Analyze CX [Best Tools Included]


Wondering how to collect CX data and conduct a customer experience analysis effectively to boost your product growth ? First and foremost, customer analytics is crucial for making data-driven decisions, since you need to truly understand your customers. User Journey Map.

What Are Attitudinal Metrics and How To Use Them To Measure User Experience?


Along with numerous operational metrics (cost per acquisition) and business metrics (revenue per month), you should also pay attention to user experience metrics. These help you understand: how users feel about your product. whether or not the user interface is easy to use.

Customer Preferences: How Community Can Deliver a Simplified Experience

Your customers want a simplified customer experience. Make sure you give it to them with community. Download the whitepaper to learn more!

User Segments in SaaS: 8 User Segments To Focus on and Create Better In-App Experiences


“What is the purpose of creating multiple SaaS user segments?” Customers act differently. Thus the goal of creating multiple segments is to understand the needs of those segments and enhance their customer journey. What are user segments in SaaS? New users.

AI in Customer Service: 10 Ways Artificial Intelligence Can Enhance Customer Experience


Today’s SaaS market is highly competitive, and in this industry with a lot of similar products and prices, superior customer service makes all the difference. All of these concerns can be easily resolved with AI in customer service. AI tools are a must in customer service.

Digitization of Customer Experience: 15 Best Practices For Managing Digital CX


In this new era, digital transformation and the digitization of customer experience are a must for most businesses. In this article, we’ll cover: What digital customer experience (digital CX) is and how it compares to regular CX? What is digital customer experience?

15 Best Customer Experience Examples That Drive Customer Loyalty and Growth in SaaS


Customer experience examples are everywhere. And it’s no secret that a great customer experience is essential for: Engaging customers. Driving customer loyalty. Improving customer-led growth. Including checklists for a smooth onboarding experience.

Research Study: Customer Perceptions of the Community Experience

We surveyed more than 600 consumers about their perceptions of the community experience. Our aim? To reveal how community can impact business-focused objectives. Get your free copy of this research report today to find out how customer expectations can be addressed and how it can affect your brand’s bottom line.

Customer Enablement Guide For SaaS: How to Empower Users Through Education and Drive Customer Success


Do you have a solid customer enablement strategy that empowers customers and turns them into power users? Customer enablement can be the key to driving user satisfaction, retention , and loyalty. Your customer retention rate will increase as well.

How to Reduce Screen Complexity and Improve User Experience in SaaS


A bad UI design will kill any chance you have of guiding users to achieve value with your product. So, how can you reduce screen complexity in a way that doesn’t hurt customer success? People need to experience value fast and with little effort to be motivated to buy.

Customer Experience Lifecycle in SaaS: How To Optimize Each Stage and Drive More Conversions?


The customer experience lifecycle paints the complete picture of a customer’s interaction with your brand. Optimizing experiences throughout this cycle to improve every interaction increases engagement and customer lifetime value.

What Metrics Measure Customer Satisfaction & 5 Strategies To Drive More Satisfied Customers


What types of metrics measure customer satisfaction, and how can they indicate the health of your customers and business? Customer satisfaction metrics, such as CSAT, CES, and NPS, help you measure customer loyalty and satisfaction. Customer Satisfaction Score (CSAT).

6 Best Practices for Operational Reporting

Meeting requirements alone is no longer enough. Today’s users need insightful reporting built on accurate, real-time data. In our eBook, you’ll learn the do’s and don’ts to embedding operational reports, and how to avoid common reporting mistakes.

How Can Sentiment Analysis Be Used To Improve Customer Experience in SaaS?


Wondering how you can leverage sentiment analysis to improve customer experience? Customers are actively sharing their thoughts on social media and review sites, making these places valuable sources of customer feedback. What is customer sentiment in SaaS?

The future is now: Driving value by integrating CS and PX efforts


Back to the Future is probably the most famous and beloved time travel movie franchise ever. . As customer success and product experience enthusiasts, that got us thinking about how our discipline has changed over the years, and what might be in store going forward. .

New McKinsey Report Spotlights Product Management and Other Reskilling Efforts in Response to Market and Technology Trends

280 Group

For product management leaders, the report highlights how bottom-line business results are positively impacted by reskilling/upskilling efforts. However, companies face significant hurdles in their efforts to do so.

Customer Experience Analytics: 5 Steps To Conduct a CX Analysis [Best Tools Included]


Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. Customer Lifetime Value.

Transforming the Digital Customer Support Journey

This eBook will focus on exploring the process of digital support transformations, including the types of support solutions available that meet customer demands and how to create the best combination for your customer base.

20 Proven Ways to Improve Customer Experience at Each Stage of The Buyer’s Journey


This article is for you if you wish to deliver top-notch experiences but are not sure how. Customer experience is the sum of a customer’s perception after direct or indirect interactions with your brand. Facilitate free word-of-mouth marketing from happy customers.

User Segment vs User Persona: What’s the Difference & How To Create Both in SaaS


User segment vs persona: what makes the two different from each other? So let’s dive deeper and see how you can create both to improve your product marketing efforts. A user segment is a distinct group of customers with specific shared needs, characteristics, or actions.

25 Best User Experience Survey Questions For Collecting Actionable User Insights in SaaS


Do you know which user experience survey questions to ask? The right ones can give you data that uncover insights such as user sentiment and the like. This post lists the different questions to ask users on your survey concerning their experience with your software.

Customer Experience Automation in SaaS [Best Tools Included]


Interested in providing better customer experiences with customer experience automation? Many brands have great products but what makes you stand out from the competition is customer experience (CX). What is customer experience (CX) in SaaS?

Blueprint to Modernize Analytics

The longer you wait to modernize your application’s analytics, the longer it will take for you to realize this value. A blueprint helps you define your new solution, plot out how to get there, and determine what you’ll need in terms of time and resources.

12 Client Onboarding Best Practices to Increase User Activation


There’s a science to successful customer onboarding, and following the client onboarding best practices in this article will set you on the right path. Client onboarding is the process of welcoming new clients and familiarizing them with your product to ensure customer success.

Interactive Onboarding 101: How to Create Better User Onboarding Experiences in SaaS


How can interactive walkthroughs help users get the most out of your product or service from the initial onboarding ? An onboarding process describes the activities and flows that help users get value out of your product or SaaS. Customer onboarding process.

The 7 Most Important User Experience Metrics To Track For SaaS Success


Want to improve your user experience metrics to make your SaaS business successful? User experience is key to keeping your customers engaged and happy. 86% of users are willing to spend up to 25% more to get a better user experience.

The Business Impact of Customer Experience


Customer experience” is a ubiquitous phrase. But in a world filled with jargon and buzzwords, let’s get down to what really matters: Understanding how customer experience impacts the bottom line. Customer acquisition. Loyal customers are in a league of their own.

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The Hitchhiker’s Guide to Embedded Analytics – 4 Mission-Critical Steps to Take on Your Analytics Journey

The right analytics capabilities will turn data into valuable insights for your end users. This research-based guide, derived from insights of industry professionals, will allow you to create an optimal strategy for acquiring those capabilities.