Understanding Enterprise Product Companies

Mironov Consulting

What’s Enterprise? Another fuzzy line divides SMB (small/medium businesses) from enterprises. Enterprise generally starts around $20k/year, and really gets going at $50k/year. B2C, SMB and Enterprise companies not only behave differently, they are structured differently.

Seattle, 25 March: Understanding Enterprise Product Companies

Mironov Consulting

What: Understanding Enterprise Product Companies. Companies building enterprise tech products are different from companies building mass consumer tech. Host: PMC , the Pacific Northwest Product Management Community. When: Monday, 25 March 2019.

Dublin, 15 April: Organizational Challenge of Enterprise Roadmapping (INDUSTRY)

Mironov Consulting

Talk: “The Organizational Challenge of Enterprise Roadmapping”. Especially at enterprise software companies, there are some inherent mis-alignments among internal stakeholders that can complicate our product planning. What: INDUSTRY Product conference.

How to Make Product Management for Enterprise Systems Work

Mind the Product

I love building enterprise systems, because you get to work with your customers/users every day and literally see their lives change as you release new features. But building good enterprise systems is prone to failure, as author and product consultant Sam McAfee has recently pointed out.

Assessing the Five Styles of Enterprise Business Intelligence

Why building for enterprises may seem like feeding an elephant?

The Product Coalition

Understanding how B2B product management is a different ball game altogether Product folks who have worked on the early stage enterprise products may relate with the title. Building an enterprise product is a whole lot different from building a consumer product.

How can Enterprise Product Managers Attain Maximum Insight From Limited Datapoints?

Mind the Product

Not surprisingly, when you’re looking for customer validation for B2B products, there simply aren’t as many datapoints to draw from in enterprise product management as there are for consumer products. Therefore, every interaction counts and your enterprise sales force becomes one of your closest allies when gathering requirements and validating product assumptions. Aspiring enterprise product managers often tell me that collecting a robust customer sample is difficult.

10 Hacks of Customer-Centric Enterprise Product Managers

Mind the Product

Over the years I’ve worked alongside a number of enterprise product managers in many companies. How the customer would like to buy the software (the biggest pitfall in my experience for enterprise products).

The Enterprise Design Conundrum

The Product Coalition

Enterprise software is in the middle of a design-led revolution. Intuitive interfaces have entered our enterprise lives, much more striking in similarity to their consumer app cousins. Enterprise product management, however, is a mindset change.

Enterprise UXR's Ecosystem

dscout People Nerds

LinkedIn’s Anton Zadorozhnyy on the multifaceted nature of Enterprise research

Get Growth With Partner Integrations

Speaker: Mandy Howard, Product Manager, ServiceTitan

Palo Alto, 22 May: Understanding Enterprise Product Companies

Mironov Consulting

What: Understanding Enterprise Product Companies. Companies building enterprise tech products are different from companies building mass consumer tech. Product Management Upcoming Events consumer design enterprise experiments product management tech organization

Lean Meetup: Challenges of Enterprise Product Management

Mironov Consulting

Palo Alto’s Lean Product & Lean UX Silicon Valley meetup, led by Dan Olsen, hosted Rich for… What: “ Challenges of Enterprise Product Management “ When: Tues, 23 Aug, 6pm – 830pm. Challenges of (Lean) Enterprise Product Management from Rich Mironov.

Customer transitions are funny and exciting beasts in the enterprise product world!

bpma ProductHub

By Saikrishna Chavali – You learn the power of status quo, and the challenges our power users face within their own firms. Product teams at vendors are tripping over themselves trying to get customers to use the latest products and features. But not everybody thinks as such. Not because customers don’t want the “best experience”. Yes,… Product Marketing

eG Enterprise Staffing Guidelines for Citrix Digital Workspace Services

eG Innovations

This post will outline some of the ITIL guidance from the perspective of eG Enterprise and a Citrix-based digital workspace. Why eG Enterprise is a World Leader in Citrix Monitoring ». eG Enterprise Staffing Guidelines.

Product Analytics, Prioritization, and Decision-Making - What We Can Learn from Einstein and Drucker

Speaker: Nils Davis, Principal, NPD Associates

What to do if your sample size isn’t big enough for statistical significance (a common situation in the early days of a product and for enterprise products in general). As a Product Manager, a big part of your job will always be to balance which features to develop, and which to scrap.

Enterprise UX revs its engines

dscout People Nerds

LinkedIn’s Enterprise UX team on how research is changing the Enterprise landscape

Enterprise UXR's Hidden Treasure

dscout People Nerds

LinkedIn’s Elizabeth Gin on the power of the “hidden user” in Enterprise UX

From Startup to Enterprise Product Manager: Is Bigger Always Better?

Mind the Product

Observations of a B2C startup product manager working in enterprise. These enterprise product manager roles can be (counterintuitively, even more so than the startup roles) about taking a massive step back and taking control of the product vision. These enterprise victories needn’t even be “firsts” and could instead be “bests” – the best conversion rate, the best repeat visit rate, the best NPS.

Enterprise UX Evolves Holistically

dscout People Nerds

LinkedIn’s John Garvie on how research is changing the Enterprise UX landscape

5 Early Indicators Your Embedded Analytics Will Fail

By 2020, 80 percent of enterprise application vendors. Updating your application’s dashboards and reporting features. may feel optional—until suddenly it’s not. Watch for these 5 signs. that you’re at risk for an analytics emergency. Early Indicators. Your Embedded.

Enterprise UXR Unlocks Potential

dscout People Nerds

LinkedIn’s Jesse Livingston on how enterprise research is fully enabling people’s ultimate potential.

a16z Podcast: When Organic Growth Goes Enterprise

Andrew Chen

It brings together all the growth levers: Viral growth, performance advertising, consumer growth techniques – but also inbound marketing, enterprise sales, etc., There’s a spectrum that goes from Atlassian (all self-serve, no enterprise sales team) all the way to a traditional enterprise company like Oracle. Questions we talk about: What exactly does more bottoms up growth for enterprise look like? The consumerization and developerization of B2B.

Hassen Karaa – Building a Successful Enterprise Product: Think Beyond the Features

Mind the Product

Prior to Okta, Hassen was at Microsoft where he worked on various enterprise products. In this talk, Hassen tells the story of two enterprise products, of how critical integrations were to their respective failure and success (but not just in terms of features!), 4 key Principles for Enterprise Product Success. To highlight what those mean, he dives into two case studies of enterprise products. Enterprise Integrations Worth Investigating.

Boost Enterprise Sales With Leads From Product Trials

Pragmatic Marketing

A majority of SaaS companies that I have built products for have brought their products to market with a sales-led, go-to-market motion. The sales reps would source new customers through outbound efforts and engaging their professional network. This method was great when we were trying to find product-market fit, as the sales reps were close to the customers and we had easy access to interview the customers we engaged with.;

How Enterprises Can Provide More Value by Leveraging the Global Connectivity Revolution

Tech Product Management

The post How Enterprises Can Provide More Value by Leveraging the Global Connectivity Revolution appeared first on Daniel Elizalde. There is no question that we are living in an era of impressive technological disruption that is changing the way we live. The Internet of Things (IoT) is a perfect example of the innovation that occurs when we leverage the latest technology trends to create solutions that positively impact the world. The Internet of Things […].

Boost enterprise sales with leads from product trials

Aptrinsic

In this article, we cover the marketing and sales operations changes to incorporate a free-trial or POC within your enterprise sales process. enterprise-technology saas-marketing saas-tools go-to-market product-management

Join UserTesting at Enterprise UX

UserTesting

The countdown is on for Enterprise UX in San Francisco! Enterprise UX is an annual event that focuses on the unique challenges professionals face in creating enterprise experiences. The conference is intended for anyone committed to creating better enterprise experiences, … The post Join UserTesting at Enterprise UX appeared first on UserTesting Blog.

Join UserTesting at Enterprise UX

UserTesting

The countdown is on for Enterprise UX in San Francisco! Enterprise UX is an annual event that focuses on the unique challenges professionals face in creating enterprise experiences. The conference is intended for anyone committed to creating better enterprise experiences, … The post Join UserTesting at Enterprise UX appeared first on UserTesting Blog.

Architecture & Governance Magazine: “Report Suggests Agile Integration Is the ‘Blueprint for Enterprise Architecture,’ Expert Agrees”

Agile Velocity

In the first couple sentences of “Agile Integration: The Blueprint for Enterprise Architecture,” a recently released report by Red Hat, the authors write: “Business success is increasingly based on your ability to react to change.

Enterprise Products - Roadmap Planning and Development Methodology

Effective Roadmap Planning and Development Process for Enterprise Products

Roadmap Planning process Unlike Consumer products, you have two different types of audience to satisfy in Enterprise world, namely Buyer and User Persona. It’s very important to have a very clear definition of these persona constructs to the most precise form. Ex: If you categorize Buyer persona as just an executive, it’s not going to help.

2018 essay collection on growth metrics, marketplaces, viral growth in the enterprise, and more (PDF included)

Andrew Chen

a16z Podcast: When Organic Growth Goes Enterprise. In this podcast, a16z partner Martin Casado and I talk about the intersection of enterprise sales and consumerized growth tactics. Above: One of my favorite moments in 2018, with the a16z team and POTUS44. .

Kentico Cloud uses productboard to grow their enterprise marketing solution

ProductBoard

Kentico Cloud uses productboard to grow their enterprise marketing solution was originally published in The Age of Product Discovery on Medium, where people are continuing the conversation by highlighting and responding to this story.

Innovation, SaaS, and Enterprise: Announcing the First Three Speakers for #mtpcon London!

Mind the Product

We’re delighted to announce our first three speakers, who will share their unique insights on building products in SaaS, how to be more creative and innovative, and how to change enterprise culture; Tickets are on sale now!

The enterprise needs to kill the business case

Product Warrior

Sexy start up product management techniques which are always being written about are not always easy to embrace inside the large enterprise. What needs to change so large enterprise can innovate?

How to Influence Without Power – Tim Herbig on The Product Experience

Mind the Product

Enterprise Product Management Podcast Product Leadership Product Management Career Product Management Skills The Product Experience Influencing podcast Stakeholder ManagementTim Herbig has made many mistakes (who hasn’t?).

A Better Shipyard – Joff Redfern on The Product Experience

Mind the Product

Enterprise Product Management Podcast Product Development Process Product Leadership Product Management Career The Product Experience Agile Development Lean product leadership product management product management career Product Management Skills

Videocast: Transforming with Truly Effective Product Management

Mironov Consulting

Blaine Mathieu, Vantiq ‘s CMO, hosts a video interview series on digital transformation and the real-time enterprise. Events 2019 Product Management digital transformation enterprise waterfall

Agile 59

The Slippery Slope of Sales-Led Development

Mironov Consulting

For instance, they can spend $8M/year providing $50k/year enterprise licenses as long as they get past their 160 customer break-even point.) Describing one “special enterprise deal, which needs just this tiny thing”. 2] FOLLOWING ONE ENTERPRISE ESCALATION.

10 Things To Do To Appear ‘Innovative’

Street Smart Product Manager

Enterprise New Product Development Organization corporate innovation enterprise innovationBeing “innovative” is all the rage nowadays. Companies big and small, tech and non-tech, are striving to seem innovative to employees and customers. I’ve worked at such companies, and I’ve helped many product managers working at such companies through my product help calls.