CQRS and Event Sourcing

Modus Create

This article will explain how event sourcing and CQRS can help you build an asynchronous, distributed application. Event Sourcing. Event sourcing is, according to Martin Fowler: “Capture all changes to an application state as a sequence of events.”

How to add analytics event tracking in SwiftUI (the elegant way)

Mixpanel

So the last thing we want is to step on all of that by needlessly littering our views with event tracking calls to analytics platforms. The solution: Update the elegance of your event tracking approach to match the elegance of SwiftUI. And views often have more than three events!

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Finding Your Product's Critical Event(s)

Product Management Lessons from the Trenches

Finding Your Product’s Critical Event(s) By now you have most likely heard the phrase “build it, they will come”. Before we talk about our experience building a dashboard (in an upcoming post), it’s good to have a primer on one key metric that is often referred to as a critical event. What’s a critical event and how to set out to find it? For Facebook, the critical event identified early on was “creating a connection with 5 friends”.

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Radical Product Thinking Book Launch Event

Radical Product

Join me on October 14th for Productized’s Radical Product Thinking book launch event. Join me at Productized’s book launch event for Radical Product Thinking for an exclusive behind-the-scenes look at how the book came to be and the vision-driven leaders I interviewed along the way.

The Ultimate Guide to Conversion Rate Optimization

Every business has a strategic responsibility to improve Conversion Rate Optimization across their product or site. Learn 7 detailed steps to infuse data into your process, surface customer drop-off points, and generate ideas to drive conversion.

Stakeholder Involvement in The Scrum Events

The Product Coalition

Scrum only defines five events namely, The Sprint, Sprint Planning, Daily Scrum, Sprint Review, and Sprint Retrospective.

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The Best Virtual Product Events to Attend in 2020

ProductCraft

However, recent events have caused many of these great events to either be postponed or moved online. Read more » The post The Best Virtual Product Events to Attend in 2020 appeared first on ProductCraft by Pendo. Perspectives Career Conferences Events PM Role

Four Themes From the Pendomonium Virtual Event

ProductCraft

Normally, Pendomonium draws hundreds of Pendo users to our HQ in Raleigh, NC, but in light of the pandemic, the team decided to hold the event remotely. Read more » The post Four Themes From the Pendomonium Virtual Event appeared first on ProductCraft by Pendo.

Event Recap: Navigating Products Through Change

BrainStation Product Management

You can watch the Scrapping the Roadmap: Navigating Products Through Change panel discussion here: The post Event Recap: Navigating Products Through Change appeared first on BrainStation Blog.

The Best Product Management Events Happening in 2017

UserVoice

However, real, in-person events such as meetups and conferences are by far the best way to keep up with industry trends while simultaneously. There are plenty of fantastic ways to keep your product management skills sharp and keep up with evolving industry trends and new technologies. There’s no shortage of product management blogs, podcasts, and reading lists out there to keep you in the know.

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The SaaS Guide to Conversion Rate Optimization

Every SaaS business has a strategic responsibility to improve Conversion Rate Optimization across their product or site. Learn 7 detailed steps to infuse data into your process, surface customer drop-off points, and generate ideas to drive conversion.

Five Reasons to Attend the ProductCraft Conference Event Series

ProductCraft

Read more » The post Five Reasons to Attend the ProductCraft Conference Event Series appeared first on ProductCraft by Pendo. Perspectives Conferences Events PM Role Product Manager ProductCraft Conference

5 Costly Event Marketing Mistakes to Avoid

Pragmatic Marketing

Event marketing is a cornerstone for any business or enterprise that hosts events, regardless of size. Successful corporate event planning offers many potential benefits, including: Increasing brand awareness. These benefits are why event marketing success is crucial for business growth. However, event marketing can be a tricky business because of the many elements to be taken into consideration. Moreover, in corporate events, there are no second chances.

5 Costly Event Marketing Mistakes to Avoid

Pragmatic Marketing

Event marketing is a cornerstone for any business or enterprise that hosts events, regardless of size. Successful corporate event planning offers many potential benefits, including: Increasing brand awareness. These benefits are why event marketing success is crucial for business growth. However, event marketing can be a tricky business because of the many elements to be taken into consideration. Moreover, in corporate events, there are no second chances.

Implicit Versus Explicit Event Tracking: Hits and Misses

Iteratively Blog

We decided to pen down our thoughts in this article to help illustrate the hits and misses of implicit versus explicit event tracking. Defining implicit and explicit event tracking. What is implicit event tracking? What is explicit event tracking?

Using a Non-Revenue North Star Metric

Speaker: Ashley Carroll, Partner, Social Capital

In this session, we’ll look beyond revenue as the primary metric in product analytics. What other metrics are applicable as your north-star, and how do you establish reliable data sources? By taking an experimental approach to your KPIs, you’ll establish more useful analytics that reduce churn in the long term.

Changing the trajectory of your career: A September BPMA event you can’t miss

bpma ProductHub

Brian will be hosting the next BPMA event titled “Becoming a Phenomenal Product Manager and Getting to the Next Level” on September 14th, 2017 at Wayfair, 4 Copley Place, Boston MA. What can folks expect to get out of the event on September 14? Career Product Management BPMA Event Career DevelopmentBy John Zilch – This blog post is based on an interview conducted with Brian Lawley, the CEO and Founder of the 280 Group.

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How To Run A Successful Online Event

Business of Software Conference

How To Run A Successful Online Event. Just like Dorothy in the Wizard of Oz, event organizers and attendees alike have woken up to the realization that we’re not in that familiar place anymore. We all need to think about designing events from the outset in a different way.

Don't Just Throw Together a Webinar — The Virtual Events Crash Course You Need

First Round Review

Community experts, go-to-market leaders and founders everywhere are facing a new challenge: quickly spinning up virtual events and online communities that feel unique and valuable.

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Pulse Everywhere: The Biggest Event Pivot of My Career

Gainsight

My career in events started back in 2008 as a sales associate supporting sponsorship fulfillment. I fell in love with the nitty-gritty details of my job so I ventured out of sponsorship fulfillment and dove right into event management. Hello!

#mtpcon but Not as You Know It – the Product Event of the Year

Mind the Product

With COVID continuing to put paid to our plans and the voice of Ross from Friends ringing in our ears, we’ve pivoted our ever-popular San Francisco and Hamburg conferences to bring you our brand new, online product event – #mtpcon Digital.

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Analyzing User Behavior Through Lifetime Event Usage

Revulytics

Lifetime Event Usage is a measurement of the number of times that a user generated an event throughout their lifetime, i.e., starting from when the tracked application was installed until the last time that the user was active. In this blog post we will provide an overview of the Lifetime Event Usage report and discuss how this report can be used to analyze user activity based on their lifetime event usage. Lifetime Event Usage Report.

Journeys with an Ending Event – Discover the full journey to conversion

Indicative

This summer has certainly been eventful. Check out what’s new: Journeys with an Ending Event. Alternatively, how did your customer arrive at a particular target event such as purchasing a product or upgrading a pricing tier?

The Complete List of UX Research Conferences and Events in 2021 and 2022

UserInterviews

A giant list of 80 upcoming conferences on UX research and design, including online, in-person, and hybrid events through 2022

Women in Product Management: Jeannie Griffin, VP of Product and Technology Solutions at BCD Meetings and Events

280 Group

For our next installment of the Women in Product Management Series I interviewed Jeannie Griffin, Vice President of Products and Technology Solutions at BCD Meetings and Events. The post Women in Product Management: Jeannie Griffin, VP of Product and Technology Solutions at BCD Meetings and Events appeared first on 280 Group.

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Channel Reimagines Physical Events, Looking To Reopen Slowly

Forrester's Customer Insights

This week, we have seen two examples of physical channel events take shape after almost six months of virtual. In earlier research around communities, I have pointed to the 150 events per year that were happening before COVID-19.

How to plan a virtual event – even when your team is remote

Miro

How to plan a virtual event – even when your team is remoteYou suddenly need to organize a virtual event in a matter of days, but your team – and possibly your audience – is all remote. How can you be agile and quickly transition to remote planning for a large virtual event?

Get them Talking—6 tips to Break the Silence in a Virtual Event.

The Product Coalition

Your meeting participants are not speaking up. When you ask a question to a virtual group as a way to engage them, but you’re not getting… Continue reading on Product Coalition ». team-collaboration leadership management agile-coaching product-management

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Remote Agile (9): A Cheat Sheet for Remote Agile Event Planning

The Product Coalition

Remote Agile Event Planning?—?a My solution to this challenge is going the extra mile regarding the remote agile event planning. We cannot deal with firewall, VPN- or general networking issues once the big event starts.)

Connect and conquer ? build your brand by staging events

Inside Intercom

Of all the ways to get your message into the world, staging events might not seem like the most efficient or scalable. But that misses a few important qualities that only live events can offer. Events rely on difference. Staging events to remember. Well-executed events can attract, convert, educate, nurture or delight your audience. They’re now just called “events.” During the first few years of building your business events are hard to justify.

Announcing World Product Day – the World’s Largest Product Management Event

Mind the Product

This year we’re celebrating the 8th Anniversary of ProductTank, our global series of product management meetups for product people, by product people, and what better way to do that than to host the world’s largest product management event? We’re thrilled to announce the first ever World Product Day on May 23, the 8th anniversary of the first ProductTank meetup in London, a day which will feature an incredible 70 local, in-person, events right across the world.

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Your B2B Tech Event got cancelled. Now what?

DemandMatrix

Cross-border business travels also went for toss because of which global events, seminars, exhibitions, meetings are called off. With most tech events cancelled for the foreseeable future, many B2B tech marketers have lost a key marketing arm. The post Your B2B Tech Event got cancelled.

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No one has gone to as many virtual events as this lady

Business of Software Conference

Hat tip to Taylor McKnight, Founder of Virtual Events platform Emamo , who in the process of building his new website discovered the most active participant in virtual events in history. This woman is the most famous model on event platform marketing sites right now.

Don't Just Throw Together a Webinar — The Virtual Events Crash Course You Need

First Round Review

Community experts, go-to-market leaders and founders everywhere are facing a new challenge: quickly spinning up virtual events and online communities that feel unique and valuable.

How Much Help is Too Much Help? Less is More. How to Use Custom Events to Avoid Frustrating Tooltip Overload in SaaS

Userpilot

How can you prevent the nasty ‘tooltip overload’ with custom events? – Use time-based experience triggering in general – trigger experiences based on custom events, i.e. actions that the user has already performed. DO: Use branching logic and custom events.

Leo understands funding events, product launches, and partnership announcements

Roy Madden

Easily track key business events like funding events, product launches, or partnerships. Today, we’re excited to announce a new Leo skill that lets you easily track key business events like funding events, product launches, or partnerships. Here’s a quick demo: Funding Events. We have trained Leo to detect and understand funding events. Track funding events in your feeds. Tell Leo when he has detected a wrong event so that he can learn.

Using Gainsight’s PX Analytics To Make Data-Driven Decisions and Qualify Event Leads

Gainsight

Everyone wanted to know how we organized such a monumental event in a short amount of time—online! . One of the most interesting questions we received was how companies could develop and qualify event leads from Pulse traffic and attendees. Wait, but Pulse was a VIRTUAL event.

[VIDEO] How to Use In-App Messaging to Promote Events

Revulytics

In-application messaging is an untapped channel to promote events that can help users get more out of your applications, like webinars, product training, user meetups, trade shows, and more. With a combination of ReachOut in-app messaging and Usage Intelligence , event attendance rates can be up to four times that of traditional channels such as email.

SaaS Events You Can’t Miss in 2019

Gainsight

Event Website. Event Website. Event Website. Event Website. Event Website. Event Website. Pulse, hosted by Gainsight, is the definitive learning and networking event for customer-driven professionals looking to grow their business and career. Event Website. Event Website. Event Website. At INBOUND, you’ll find over 200 breakout sessions, networking events, and keynotes from notable names like Shonda Rhimes and Deepak Chopra.

What Spotify and Metallica Can Teach Us About Data-Driven Event Strategy

Revulytics

Metallica’s data-driven, customer-centric approach can be applied to pretty much any industry that seeks to further engage its users through more relevant and meaningful virtual and in-person events. But software vendors can especially harness the power of data-driven event strategies to both develop the content for the events and to make sure the appropriate user segments hear about them and participate. Putting on live, national and global events is expensive.