25 must-read product management articles

Roadmunk

I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader. This list is not the be all end all; there are countless ‘must-read’ articles for PMs.

Minimums Article Posted

Johanna Rothman

My most recent article on the Gurock blog might help you think about what it would take you to move from Big Idea to some form of minimum. The post Minimums Article Posted appeared first on Johanna Rothman, Management Consultant.

33 Amazing Articles Every Product Manager Must Read

Hutwork

Magazine reports that most CEOs read at least a book a week, and this doesn’t include blogs, articles, podcasts, and videos they devour, too. Regardless, the following articles are a must-read for anyone concerned with rolling out the best product in each iteration. Here are the top 33 most amazing product management articles in no specific order. This insightful article from McKinsey & Company talks about today’s product manager evolving into a mini-CEO.

UI/UX Articles and Interesting Tidbits of the Week

The Product Coalition

Interesting article from the Nielsen Norman Group, focused on detailing what Brutalism and Antidesign movements are about, and how they impact the product experience and how users consume information. Article hailing from WebDesignerDepot, focused on something very important: accessibility.

UI/UX Articles and Interesting Tidbits of the Week

The Product Coalition

Very interesting article focused on different approaches to listen to customer feedback. It’s a nice addition to previously highlighted articles on Customer Experience (CX).Highlight Very interesting and relevant article from UX Movement.

24 Expert Articles and Resources for Product Managers

UserTesting

Whether you’re working on an early product at a young startup or you’re in charge of a well-established product at a more mature company, it’s your job to satisfy the needs … The post 24 Expert Articles and Resources for Product Managers appeared first on UserTesting Blog. If you’re a product manager, the pressure is on.

Understanding Customer Needs: Problem vs. Solution Space

280 Group

This is the first article in a three part series on navigating the Problem vs. Solution Space with a focus on understanding customer needs. Understanding Customer Needs “Well, we could…” I stopped myself quickly. I had fallen into the most common of traps.

Embrace Reciprocal Learning in the New Issue of Pragmatic Marketer

Pragmatic Marketing

Do you have an idea or are you interested in contributing an article? Contact us at PragmaticMarketing.com/submit-article Startups can learn a lot from established enterprise companies, including where the potholes are and the best ways to navigate around them.

May BOM: Buyer Personas

Pragmatic Marketing

Throughout the month we’ll highlight articles, webinars, podcasts and blog posts to help you create archetypical profiles that representing key buyer populations for your products and services. May’s Box of the Month is buyer personas.

June BOM: Positioning

Pragmatic Marketing

Throughout the month we’ll highlight articles, webinars, podcasts and blog posts that help you better describe your product by its ability to solve market problems. For a full list of relevant articles, webinars and blog posts, check out our Box of the Month page. June’s Box of the Month is positioning. Then you can create internal positioning documents for developing external messages that focus on each key buyer or persona.

Five Tips for Product Managers to Get Executive Support

280 Group

This video and article cover five techniques for just that. If you are in Product Management, executive support for your plans can mean the difference between your product’s success and failure.

March BOM: Use Scenarios

Pragmatic Marketing

Throughout the month we’ll highlight articles, webinars, podcasts and blog posts that will help you focus on illustrating market problems using stories that put each problem in context. For a full list of relevant articles, webinars and blog posts, check out our Box of the Month page.

Prepare for Global Growth in the New Issue of Pragmatic Marketer

Pragmatic Marketing

Do you have an idea or are you interested in contributing an article? Contact us at PragmaticMarketing.com/submit-article Product professionals face many complexities when introducing products into new markets.

The Value of Networking

Product Manager in Heels

Evaluating the Value of a Network This Harvard Business Review article is a great framework for evaluating your network. It’s not about what you know, it’s about who you know. Boston is a “small” city - everyone knows each other.

Techniques to Stimulate Innovation

Product Manager in Heels

Check out this article from Harvard Business Review. Innovation is an area that every product manager from every organization wanted to focus on and hear more about.

Christopher Cummings, Product Management Meets Pop Culture

Product Manager in Heels

I love the image that Christopher chose to represent the article, a shot of Daenerys Targaryen from Game of Thrones with an inset of a shot of my with Gunner.

The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments

Product Talk

See these related articles. Related Articles. One of the best signs of an effective product team is a regular cadence of customer interviews and product experiments. But it’s not enough to simply check the box on these activities; we need to make sure that we do them effectively.

This Weird Research-Backed Goal Setting Hack Actually Works

Nir Eyal

Nir’s Note: This article on goal setting was originally published in early 2016 but got such a great reader response that I decided to expand and update it along with adding the video below.

Running a help center that retains more customers

Inside Intercom

If you develop and ship new features as often as we do, it’s vital that your articles help your customers keep up with the changes. Help articles can quickly become unhelpful, and even misleading, if you don’t review them often enough.

Recommended web sites

Under10 Playbook

featuring articles from Under10. So many blogs and news sites to choose from. Here are some favorites. Product blogs. Under10's product blog. On Product Management. News aggregators. Alltop on Product Management. Product Management Today from BPMA. Pragmatic Marketing blog

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“Compact, Immediately Useful, and Enough Depth” – The First Review

PM Hardcore

I encourage to you visit Product Bistro , read the review , and check out some of Geoff’s other articles on product management and product marketing ! It’s exciting to see the first review of The Secret Product Manager Handbook !

Surge Pricing Done Right

Pragmatic Marketing

Notice the tone of the article is complementary. We see too many examples of surge pricing done poorly, with companies raising prices during peak times. Finally, there is an example of it done well in a post from The Week.

Product Manager Salary Statistics

280 Group

This article will give you some statistics about being a Product Manager and what to expect in terms of salary and other benefits. The Product Manager salary for a new hire in Silicon Valley is now higher than that of engineers. Looking to find out what a reasonable Product Manager Salary is?

Product Leadership in Scrum

Roman Pichler

Three Types of Leadership. Scrum is a simple framework with three roles: product owner, development team, and Scrum Master. Each role provides a distinct type of leadership. As the product owner, you lead the product and are responsible for its overall success.

Storytelling For Product Managers – The TL;DR Version

PM Hardcore

In my last article , I covered a powerful storytelling technique in great detail. This article is the summary (the TL;DR ) version. Do you hem and haw when asked talk about one of your accomplishments? Do you stick to a “just the facts, ma’am” approach when telling a story?

Comments on “Three Rules for Making a Company Truly Great.” (Hint, It’s About Pricing.)

Pragmatic Marketing

I just read for the first time a Harvard Business Review article, “ Three Rules for Making a Company Truly Great ,” by Michael Raynor and Mumtaz Ahmed (April 2013). Here are the three rules as written in the article: 1.

4 Tips For Product Managers To Be Successful Listeners

Sequent Learning

I have been doing a lot of thinking about this lately and came upon some interesting articles that catalyzed me to think a […]. ? Listening is the Key To Product Management Success Why Aren’t More Product Managers Good Listeners?

Using The Five Queues

Under10 Playbook

This article by Steve Johnson was featured in Pragmatic Marketing's Summer 2017 issue of The Pragmatic Marketer. One of the most powerful concepts in the Under10 Playbook software is "The Five Queues."

Becoming a Product Shokunin

ProductBoard

This article originally appeared in ProductCraft. Taste is tough to explain, isn’t it?” My first thought upon hearing the opening words of the documentary Jiro Dreams of Sushi was: this is the culinary version of Steve Jobs’ single-minded fixation on good taste. The mental jump from sushi to iPhone wasn’t such a stretch. After all, my team spends a lot of time considering what good taste means in. Source. Ideas product management product leadership product leader movies cooking

Don’t Let Friendships Starve to Death: Use This Happiness Hack to Keep People Close

Nir Eyal

Several months ago, I wrote an article sharing a happiness hack my wife and I use to maintain and nourish close friendships. Here’s a SlideShare summary of the happiness hack article. Let me know your thoughts in the comments below. Quality Friendships Diagram You may also enjoy reading: Happiness Hack: This One Ritual Made Me Much Happier. The post Don’t Let Friendships Starve to Death: Use This Happiness Hack to Keep People Close appeared first on Nir and Far.

What Do You Do When Someone “Steals” Your Amazing Idea?

Nir Eyal

An article written by Christopher Mele at the […]. The subject line read: “did you see this?” The message was from my editor Jen. Nir, I saw the headline on this story and thought it might be written by you—but no!” she wrote. Very weird.” I instantly clicked on the link she’d sent. It was uncanny! The post What Do You Do When Someone “Steals” Your Amazing Idea? appeared first on Nir and Far. Business Lessons Upgrading Yourself Life lessons

BOM: Product Portfolio

Pragmatic Marketing

Throughout the month we’ll highlight articles, webinars and blog posts around product portfolios including an article and webinar about practical portfolio management and a guide to surviving the product zombie apocalypse. January’s Box of the Month is the product portfolio.

The Art of Managing Stakeholders Through Product Discovery

Product Talk

If you found this article helpful, be sure to subscribe to the Product Talk mailing list so you don’t miss the next one. The HiPPO always wins. Photo credit: Max Pixel ). So, you’re feeling pretty good about your product discovery habits.

What is 'leadership', and how important is it for product managers?

Product Manager in Heels

I'll leave you with my favorite definition taken from this article : "Leadership is the ability to take an average team of individuals and transform them into superstars. Leadership is a necessity for product managers, yet many of us can't quite figure out the definition.

Here’s Why Every Product Manager Must Learn to Love Data

UserVoice

The HBR article suggests anyone without a basic understanding of statistics take a refresher, while noting that said refresher does not mean going back to school. “Big data.”

Product Manager Certification: What, Why, How

280 Group

This article discusses the benefits of certification and what you can expect to gain by becoming certified. Advancing your career by earning a Product Manager Certification can be a highly-effective strategy.

Sprint Review Tips for Product Owners

Roman Pichler

See my article “ How to Choose the Right Product Validation Technique in Scrum ” for more information.). Involve the Right People.

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How Much Time Should You Spend in Product Discovery?

Product Talk

Are you interested in more articles like this? I get asked all the time, “How much time should we spend in discovery ?”. I have two problems with this question. First, it assumes you do discovery first and then delivery second, which is not true.

How to Regain Focus at Work by Slaying the Messaging Monster

Nir Eyal

Below are resources, tools, and articles for regaining focus in your digital life. Technology is taking over our lives, especially in the workplace. What can we do to put technology in its place to finally get focused work done? These are tools I use myself but is not meant to be an exhaustive list. Full disclosure […]. The post How to Regain Focus at Work by Slaying the Messaging Monster appeared first on Nir and Far. Changing Your Habits Putting Technology In Its Place

Digital Transformation and Product Management

Roman Pichler

These may include i nstructor-led in-class and online training , self-study using books , videos , and articles , and coaching sessions provided by senior product people or product coaches. Recognise the Importance of Product Management.