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How to Hook Users in 3 Steps: An Intro to Habit Testing

Nir Eyal

Changing user habits isn’t easy — but understanding how to conduct Habit Testing will increase your odds of success. In this video, I provide a brief introduction to the three steps of Habit Testing.

Using Experimentation to Drive Product – Stephen Pavlovich (CEO of Conversion.com)

Mind the Product

Conversion.com ran a test version of a product where they created the levels by usage rather than functionality. The participants don’t even realise they’re in a test and so biases that invalidate the outcomes can’t be established.

10 Ways to Use Feature Flags

Mind the Product

By offering higher risk features to certain groups of power-users or opt-in users only, you can test your new feature on the groups who know and love you best. ProductTank San Francisco Video developers Product Design Product Development Software user testing

Rebooting Product Usability Testing for Much Better Insights

bpma ProductHub

Usability Testing – Something Has Always Seemed Off… Something has never seemed quite right to us about how product usability testing is done. No matter what is being tested, from software to cereal to screwdrivers, there is always a herd of elephants – in the room.

Tactics for Redesigning and Relaunching Legacy Products

Mind the Product

Test if you have time: Some people put out beta versions in advance or launch new versions to partial audience segments. Two examples of forgetting missing pieces are not stress-testing code, since new code is often not battle-tested, and not redirecting old links properly.

The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments

Product Talk

But no matter how good you get at collecting specific stories, you still have to test those insights. Too often, when we are ready to test a solution, we put it in front of people and ask, “What do you think?” In this case, you can use existing solutions to test your idea.

Sprint: Solve problems and test ideas in five days

Product Bookshelf

The process moves through identifying questions, creating solutions, storyboarding, prototyping, and testing with customers. Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp. Over the course of a week: ideate and flesh out, prototype, and test it.

10 Writing Tips For Product Managers

PM Hardcore

Include the criteria for determining if the spec is satisfied, or the feature is “done” – i.e., acceptance tests. Tips for writing. (CC CC BY-SA 2.0 by jvleis). I’ve started working on an online course on “writing for product managers.”

How Two Companies Hooked Customers On Products They Rarely Use

Nir Eyal

It’s called “The Toothbrush Test.” Larry Page, CEO of Alphabet (the company formerly known as Google), has a quirky way of deciding which companies he likes. According to the New York Times, when Page looks at a potential company to acquire, he wants to know if the product is, like a toothbrush, “something you will […]. The post How Two Companies Hooked Customers On Products They Rarely Use appeared first on Nir and Far.

When should Product Backlog Grooming Take Place?

Roman Pichler

Note that this approach still assumes that you can collect the relevant feedback in the sprint review meeting, for instance, by carrying out a product demo, usability test, or solution interview. Option 1: In the Sprint Review Meeting.

Is Scrum Right for Your Product?

Roman Pichler

Scrum is a great fit at this stage: Your product will benefit from an iterative, cyclic process that allows you to quickly test an assumption, address a risk, generate new insights, and come up with new ideas. When is Scrum Most Helpful?

UX 100

Product Manager vs. Product Owner

Roman Pichler

They would then hand off a requirements specification to a project manager who would work with development and test to deliver the product. As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates.

10 Product Backlog Tips

Roman Pichler

Addressing uncertain items early on allows you to test your ideas, to fail fast, and to learn how to continue. Tip #1: Complement your Product Backlog with a Product Roadmap. Use a roadmap to sketch the overall journey you want to take your product on.

Scaling the Product Owner Role

Roman Pichler

The feature and component owners manage their assets: they capture new ideas and requirements, test them using feedback and data, and collaborate with the teams developing the features and components. Scaling and the Product Life Cycle.

Mental Models for Product Managers – Part 2

PM Hardcore

Brain Wiring (by Wellcome Images, CC licensed). In part 1 I introduced mental models and some reasons they are important. And I provided a few “general purpose” examples. In this part we dive into what you really came here for – product management-specific mental models.

The Evolution of Modern Product Discovery

Product Talk

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days. If we build in usability testing earlier in the development cycle, we are able to answer, “Can customers use it?” It’s helping us test if our solutions deliver on our desired outcomes.

Mindfulness Tips for Product Managers and Product Owners

Roman Pichler

Here is a simple test: Close your eyes and gently observe your breath. And we will struggle to run effective experiments and test new ideas, as we will be tempted to either reject any data that doesn’t support our view, or interpret the test results so that they confirm our opinion.

Good Products Start With Good Questions

Nir Eyal

Nir’s Note: My friend Jake Knapp just published a fantastic book titled, Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days. The book details a process he and his colleagues at Google Ventures use to quickly go from idea, to prototype, to live test. Jake put together an exclusive excerpt from the book for NirAndFar.com […]. The post Good Products Start With Good Questions appeared first on Nir and Far.

Books 42

Why This Opportunity Solution Tree is Changing the Way Product Teams Work

Product Talk

It’s easy for teams to work along both dimensions of product discovery—working to understand their customer’s context and iteratively testing their ideas—but that doesn’t mean they know how to connect the two sets of activities. We don’t want to test every idea we have.

Get Your Team Experimenting More by Using One Little Word…

Mind the Product

Over the last few years, the idea of using hypotheses that are tested and measured has become accepted in organisations of all sizes, from startups to global corporates.

The Rise of Modern Product Discovery

Product Talk

Continuous integration reduces the risk of large code conflicts that used to take days or sometimes weeks of testing to resolve. Technology teams did little to test their assumptions about what the business needed, which resulted in solutions that didn’t quite work. Or a usability test?

Mental Models for Product Managers – Part 1

PM Hardcore

Systematic observation, measurement, and experiment, and the formulation, testing, and modification of hypotheses.”. The importance of mental models. Model of the brain – in yarn (CC 2.0 by Linden Tea ).

Why you Need a Sense of Urgency in Product

Mind the Product

Why are we testing y? Stop the testing and drop it. When I was doing my basic training in the military one of the things our instructors continually stressed was a sense of urgency. Nothing was to be rushed, but equally, nothing was to be done at a leisurely pace either.

The life of a Product Manager – Learning by Doing

Mind the Product

Not only did they have to challenge themselves why this was the case but they were also planning on using their internal employees as beta users to test their algorithms. They had tested MVPs but in safer environments and so faced unexpected challenges in Thailand. Test retention.

How Minimum Viable Products & Features Helped Me Write My New Book

Roman Pichler

At the same time, I wanted to test that the product would create enough value for its readers before writing the actual book. A minimum viable feature (MVF) is similar to an MVP: it tests an idea and acquires relevant knowledge. Minimum Viable Product #1.

Why You Aren’t Learning As Much As You Could From Your Experiments

Product Talk

I love that A/B testing has become so popular. Most teams make one of the following two mistakes: They either gate releases with an A/B test trying to understand whether or not the feature had the intended impact or they test variables blindly hoping to stumble upon a better variation.

Dual-Track Agile: Why Messy Leads to Innovation

Mind the Product

And the easiest way to test this out without building anything? There were several weeks of building, followed by usability testing, and in the end, we had a real digest email geared for Trustpilot users. What is Dual-Track Agile?

Agile 100

Getting the Band Together: How to Get More Development Resources as a Product Manager

UserVoice

A common challenge that Product Managers face is trying to move their product and company forward with limited development and testing resources.

Make Your Product Stand Out with the Strategy Canvas

Roman Pichler

Product reviews and test reports can help you discover the right factors, since they compare a product against the expected standard. The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory.

The Challenge of Managing – and Communicating – Customer Insights

Mind the Product

User Experience teams often use user interviews to test and explore. A common practice for testing is to test with five ‘average’ users, as results are said to yield diminishing returns beyond this.

The PM’s Toolbox: Product Management Tools and the Problems they Solve

UserVoice

When it comes to studying user-experience and their interactions with your product, UserTesting comes highly recommended due to its robust set of usability-testing functions. It’s no secret that product managers wear a lot of hats.

Making My Underwear an accessible product

Mind the Product

And being a good product manager I started testing the working components with real people. Product testing with them results in direct, humbling, and sometime hysterical feedback. There was a huge amount of work to figure out, design, test, and fix each of these screens.

Making Consensus-based Product Decisions

Roman Pichler

Consider testing some of the ideas by running experiments—be it observing or interviewing users or exposing prototypes to them. Benefits and Limitations. Deciding by consensus means that everyone required to make the decision agrees with it.

The Simple Guide to Product Management

bpma ProductHub

The test is supplying just the right information to make progress and achieve results. Contributed by Cynthia Andre. In 2016, Glassdoor identified Product Management as the #8 best job to have in America, with a job score of 4.5 out of 5.

Decision Time: How Decision Rules Help You Make Better Product Decisions

Roman Pichler

You may even have to schedule several meetings to come to a conclusion, particularly if you test different ideas as part of the process. Decisions, Decisions. “Is Is everybody OK with changing the release goal for Q3?”, asks Julie, the product manager.

Coping with Product Manager Burnout

280 Group

I could actually run tests to see immediately if.[continue Vision Built on Uncertainty When I started my career as a young programmer I was tasked with bug fixing as a way to learn the code base….I I hated it. It wasn’t challenging enough for me.

Product Roadmap Success: BWP Hosts Lively Roundtable Discussion

bpma ProductHub

Test their assumptions and evaluate if the idea is worth pursuing. By Garima Painuly- One of the constant challenges a product manager faces is creating a focused product roadmap that is aligned with expectations of all stakeholders, and defending that roadmap against distractions.

Third-Party Software Integration: Best Practice, Perils and Pitfalls

Mind the Product

This raises the bar for entry for companies who are trying to enter crowded markets, as even today, building third-party integrations takes a concerted effort and tons of testing and fixing for edge cases. If possible, include some type of test/quality accountability agreement package.

Selection Criteria for Product Management Tools

PM Hardcore

If you’re evaluating or testing product management tools, make sure to ask the vendor about the topics I list above. Tools For What We Do. As a product manager, I’d like to find some tools that help me do my job. I deal with: Customers – finding their problems and listening to their product feedback. Markets – my segments, their problems, and how to reach them with my solution (and if they are big enough for me to make money).

Why You Are Asking the Wrong Customer Interview Questions

Product Talk

Your first list probably includes things like interview customers, run usability tests, look at metrics, get feedback from stakeholders, a/b test it, release it only if it beats out the control. I recently asked a woman what factors she considered when buying a new pair of jeans.