Common Product Vision Board Mistakes

Roman Pichler

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Additionally, such a vision is hardly inspiring.

Vision 234

Product Vision 2020

Mind the Product

In this ProductTank London talk, Paavan Buddhdev – previously Product Designer at AND Digital and now Founder of Sound Off – discusses the concept of product vision through design lens. The post Product Vision 2020 appeared first on Mind the Product.

Vision 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How to Retroactively Measure Product Vision Success

ProductPlan

Clutch’s survey proves that you need an effective product management strategy to measure product vision success. As a product leader, your product vision anchors everything you communicate to your team. As such, your product vision becomes the product narrative you, as a leader, tells.

SaaS Product Roadmaps: Achieving Your Product Vision

bpma ProductHub

by Paul Ressler – Everything is progressing well with your SaaS product; you have your product vision and you have product market fit. What are the next steps to achieve success for your SaaS product? One important next step is a product roadmap. Product roadmaps, done well, can be a great tool to help advance… Product Strategy

Vision 190

The Beauty and Brains of Actionable Data: How to Go From Concept to Reality

Speaker: Dr. Joe Perez, Senior Systems Analyst at NC Dept. of Health & Human Services, and Chief Technology Officer at SolonTek

Join Dr. Joe Perez, Senior Systems Analyst at NC DHHS, and Chief Technology Officer, SolonTek, to learn how you can capitalize on your ideas by blending internal with external while leveraging them into a cohesive strategy for both the short term and the long term.

Communicate Your Vision with an Internal Roadmap

The Product Coalition

Your vision of the future should bring clarity to your roadmap. It aligns business decisions with strategic vision. Effective roadmaps translate leadership’s vision into a guided conversation with stakeholders. Vision Outcome: Define a long-term vision statement for the platform.

Organizational Alignment Through Vision and Principles By Elena Luneva

Mind the Product

In this ProductTank San Francisco talk, then Head of Product at Nuna, Elena Luneva explains the importance of making sure your company has a product vision to help make better product decisions and ensure organizational buy-in.

Vision 107

Elements of a Compelling Product Vision Statement

280 Group

Do I Really Need a Product Vision Statement? A compelling product vision statement helps set the boundaries around how quickly and effectively those decisions can.[continue The post Elements of a Compelling Product Vision Statement appeared first on 280 Group Product Management. Product Management Product Strategy Messaging Vision

Vision 158

Product Strategy 101: It’s About Depth, Not (Just) Vision

The Product Coalition

In the effort to bring the company’s vision into reality, the details matter, often more than the innovation and completeness of the vision itself. Of course, in the process, the vision might be changed or refined, but it most likely wouldn’t be reinvented altogether.

The Product Vision Sprint: 5 days to a tangible product vision

The Product Coalition

a clear and compelling vision. from ‘ Drive’ All top product leaders know the importance that vision plays in the success of a product. Sometimes the Product Vision was something spoken by a visionary leader, but unseen. What makes for a compelling product vision?

How Can We Stop Under Utilizing a Key User Experience Champion?

Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker

With quality assurance/control already embedded in our development process, what if we expand that role to champion usability and customer delight? Join Miles Robinson, Agile and Management Consultant as he discusses how we can educate and equip our QA/QC process to forge champions of customer experience.

Translate Your Vision to Action with an Internal Roadmap

The Product Coalition

You’ve got a clear vision for the future, and it looks bright! The strategies needed to realize a vision will change over time, leaving the roadmap out of date and out of touch. Review the vision and contributing strategies once a year and redefine for future planning.

Podcast: Roadmaps, OKRs, Vision and Prioritisation with Bruce McCarthy

Mind the Product

He joined us live at the Mind the Product Leadership Forum to chat about how he builds his own roadmaps, prioritisation, product vision, OKRs and quite a bit more. Owning your product vision. The post Podcast: Roadmaps, OKRs, Vision and Prioritisation with Bruce McCarthy appeared first on Mind the Product. He joined us live at the Mind the Product Leadership Forum to chat about how he builds his own roadmaps, prioritisation, product vision, OKRs and quite a bit more.

Vision 122

Vision vs. Strategy

svpg

I’ve explained that the context typically needs to be the product vision, and a specific set of outcome-based objectives for each team (OKR’s are an effective way to do that). I’ve already written about outcome-based objectives , and in this article I want to talk more about product vision, and especially how important the role of product strategy is in delivering on the product vision. Product Vision. Overview.

Vision 110

A good vision doesn’t have to be hairy

Radical Product

Photo by Alexas_Fotos on Unsplash Unpacking old myths about what makes a good vision so we can adopt a new, radical approach. We’ve learned that a good vision has to be a BHAG, i.e. a Big, Hairy, Audacious Goal. The vision behind BER was filled with superlatives?—?BER

Measure the Immeasurable: Beyond Vanity Metrics

Speaker: Sari Harrison, Product Management Instructor, Product School

As a product manager, it's your job to realize your product’s vision by executing your chosen strategy. It’s also your job to deliver value to the business. Ultimately, these two outcomes are aligned so the temptation is to focus primarily on business metrics. Doing this can cause you to lose focus on the real value you are trying to achieve, in favor of moving the vanity metrics such as launches and time spent. Join Sari Harrison, Product Management Instructor at Product School, as she explains how to use immeasurable success criteria along with your more standard KPIs to deliver products that don't just get used a lot, but deliver real value.

Product Vision: Speak Language People Will Understand

The Product Coalition

It’ll describe some points divided as follows: Setting the product vision Getting people onboard (stakeholder management) to make it happen How to talk with other areas to get to this vision Why is setting a Product Vision important?

Inspiring Teams with Product Vision

Mind the Product

In this in-depth and inspiring talk, Keela Robinson , Founder and CEO PM Loop, unpacks what vision is, why it matters and how to find it. Crucially, she demonstrates how to communicate and reinforce vision to your team by sharing an incredible 30 practical strategies for meaningfully tying your vision to all that you do. Vision comprises your Values, Purpose and Envisioned Future. In short, they are inspired and guided by your vision.

A Product Strategy is NOT just a Vision and Roadmap

The Product Coalition

You have a strategy AND a roadmap, they’re two different things. Continue reading on Product Coalition ». leadership product-strategy startup product-leadership product-management

Vision 104

How to create product vision

Lead on Purpose

One of the key elements of a successful product management organization is creating the vision for your products—the ‘why’ that drives their purchase and the factors that make them successful in their markets. When you nail the product vision, you’re … Continue reading → Leadership Product Management execution product vision research strategic leadership

Get S.M.A.R.T. with your Roadmap

Speaker: Miles Robinson, Technical Project Manager, iFixIt

In this presentation, Miles Robinson will walk through the 5 SMART considerations, providing small tools at each step to help evaluate whether there is more value in doing something yourself or hiring out to others. Each of the tools can be used in isolation or together, and they all help to bring clarity and structure to the data you will need to make the best use of your time, money and people.

‘How-To’ Guide for Crafting Your First Product Vision’

The Product Coalition

Photo by Karla Vidal on Unsplash ‘How-To’ Guide for Crafting Your First Product Vision I originally packaged this up from a recent coaching session I had with a Product Manager who had been tasked for their first time to develop a product vision from scratch?—?hope

How to Define a Clear IoT Vision

Daniel Elizalde IoT Blog

In this episode of the IoT Product Leadership podcast, we discuss how to define a clear IoT vision. The post How to Define a Clear IoT Vision appeared first on Daniel Elizalde. Today I have not one, but two incredible Product experts in the show. My guests are Bruce McCarthy and C. Todd Lombardo. Bruce and C. Todd are experienced Product Leaders and co-authors of the book: Product Roadmaps Relaunched, which […].

What is product vision?

The Product Coalition

A clear product vision helps making decisions so your product ends up where you want it to be. Vision is the art of seeing what is invisible to others.”?— Jonathan Swift Every product starts with a vision. Yet if you ask a Product Manager to explain the concept of ‘product vision’, it will often result in a blank stare. If you look at any product manager vacancy it is almost guaranteed the word vision is in there somewhere. A strong product vision applies focus.

A founding vision for a startup ?is similar to a scientific hypothesis

Strategyzer

Innovation Process: Testing Business Ideas

Your 2-Part Metrics Audit for High-Value Products

Speaker: Sam McAfee, Product Development Consultant, Startup Patterns

You know what they say: what's measured improves. As product managers we're in a golden age of being able to get all sorts of metrics and run all sorts of experiments. But what are your measurements and analytics focused on? Are they really truly objective? Do they contribute to the ultimate vision of your product? And is everybody clear on that vision? Join Sam McAfee, Product Development Consultant, as he takes you through a two-part measurement audit. First, you'll learn how to make sure your measurements actually align with your product strategy. And second, you'll learn how to evaluate your culture of using measurements, so future experiments will more consistently provide high-value results.

Why is a Vision Crucial to Your Product?

The Product Coalition

Photo: Pixabay/Vision We dream of various things. A vision is intended to capture these aspects in a few sentences and briefly describe how the final product should look like and what it should do. To create the vision, I suggest using The Product Vision Board.

How to create an inspiring product vision statement

Cacoo

This is where a product vision statement comes in handy. A product vision is a roadmap. Product vision statements are important, and it’d be a huge mistake to set off on your journey without one. What is a product vision statement? Why is a product vision important?

ONE THING Contest! Product Vision MadLibs

Product Culture

A fun way to develop your product vision is to hold a MadLibs game. A final vision might be something like this example from my book, Product Roadmaps Relaunched : “We help perfect American lawns by perfecting water delivery” Contest: explain your own product vision in this formula.

Online Whiteboards: The key to creating a solid UX vision

TryMyUI

Online whiteboards serve as the perfect tool for design teams to utilize in order to organize, plan, and execute their UX vision. The post Online Whiteboards: The key to creating a solid UX vision appeared first on TryMyUI Blog.

How Much is that Feature in the Window?

Speaker: Nils Davis, Principal, NPD Associates

Roadmaps are about the future, and talking about a roadmap means talking about the future. But how you tailor that conversation depends on who you’re having it with, because your stakeholders’ vision for the future and your customers’ vision are likely two different things. Every audience has their own needs and expectations that you are working to fulfill, and as a product manager, it is up to you to manage these many moving parts. A conversation about creating value is going to vary based on whether or not you’re asking someone to buy your product, or fund it.

Backlog Refinement Takes You from Vision to Value

bpma ProductHub

With a keen focus on value and conducting Structured Conversations using the 7 Product Dimensions, you greatly improve your ability to go from vision to value. A successful product delivers value when it is aligned to your product vision and goals. Contributed by Ellen Gottesdiener and Jeff Sutherland. Deliver Value Sooner. Backlog refinement prepares your backlog for development.

Vision 150

How to Develop a Vision: Four steps towards imagination

Bruno Bergher's Writing

"What's your vision for this?". Maybe you thought "How on earth does a vision emerge? A vision is Have you been asked this question? Did you freeze not knowing what it should be? I'm not a visionary, I'll just on execution.". That's what you may have been told, but that's it's not true.

How to Distinguish Between Your Product Roadmap, Product Strategy, and Product Vision

UserVoice

While you might “own” the product, your product’s vision should be coming from the top of the house. Sales, operations, technology… all of it should be working toward a common vision. So, if the vision isn’t the responsibility of the product team, what is? It should be driving everything in your organization, not just product development. Let’s use a hypothetical example — a space travel. Source. Product Management Product Management Process

Vision 175

Creating Your Product Vision: Two Parts Customer, One Part Product

Proficientz

Creating your product vision can be difficult when you focus too much on the product. ” Apply that same consumer product philosophy to B2B products and creating your product vision will be simple and it will resonate with everyone. Creating Your Product Vision. Add 2 + 1 and you get a clear and simple product vision that looks something like this. You have a single headline/value statement (the product vision a.k.a. Creating Your Portfolio Vision.

Vision 100

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

Is Your Product Vision Moving People in the Right Direction?

The Product Coalition

A meaningful, motivating product vision enables teams to advance to a purpose-driven mindset. Because Vision without action is a dream. Action without vision is a nightmare Not exactly a Japanese proverb , but close enough. A better future depends on vision and action. Not just any vision will do. You need a product vision that is meaningful and motivating. Why do product leaders need a meaningful, motivating product vision?

How Unilever Aligns its Portfolio Actions with its Long Term Vision for the Future

Strategyzer

Polman initiated the Sustainable Living Plan, his long term vision for the company. Paul Polman, CEO from 2010-2019 shifted Unilever’s corporate identity towards sustainable living. Repositioning Unilever to become a purpose-driven company.

ONE THING on Vision

Product Culture

They followed up with their product vision to "transform the share folder into a collaboration space." A product vision is the change you want to see in the world and just a hint of how you will make it happen. A solid vision statement will address three things: 1) The target customer — the who? Does your product have a clear vision statement? "Unleash the world’s creative energy by designing a more enlightened way of working," —Dropbox’s new mission statement.

Developing A Product Vision and Strategy

Actuation Consulting

Today we will look at two of the most important: the Product Vision and Product Strategy documents. Defining a Product Vision Document. The Product Vision document looks into the future. Your Product Strategy document explains what high-level actions will need to take place in order for your product to live up to the anticipated deliverables in the Product Vision document. Three Things Product Vision and Strategy Should Provide.

Product Management: Guide to Thriving as a Product Manager

As more organizations move from project to product thinking, Product Managers are occupying increasingly crucial roles. Download this guide to learn tips and strategies that will help you grow into a strong Product Manager and thrive in the position.