Four key highlights from our Competitive Healthcare UX Benchmark


Today we’re comparing four such healthcare websites across multiple US states, based on their usability, trust & credibility, loyalty, appearance and task success. One of our tasks asked users to compare and select a healthcare plan based on some parameters we gave them.

Healthcare UX Trends – Design Challenges Worth Taking In 2018

UX Studio

I love designing healthcare UX. We at UX studio have a long history with healthcare UX. One of my first projects focused on healthcare! Healthcare UX Challenges. But for this to work, healthcare workers need to feel as if they had always used these tools. In our experience, a healthcare product design process must focus on needs, not necessarily what people want. also relate to healthcare. Florence guides patients in healthcare like a person would.

Healthcare Product Management Trends; Twitter Chat

Good Product Manager

Four Healthcare Product Management Trends for 2018. We work with b-to-b product management teams across many industries at SiriusDecisions, but lately we’ve been with more product management teams in companies that are healthcare-focused (e.g. healthcare information technology, medical devices, health analytics) as well as product management teams that have “horizontal” products (e.g.

Imagine What a Rock Star Product Manager Could Do With Healthcare Reform

Proficientz – Product Management University

There are so many parallels between a high-profile government program like healthcare reform and every product management fundamental ever conceived, a thought occurred to me: How great would the solution be if a rock-star product manager were leading the charge on healthcare reform? In the words of the famous Seinfeld Soup Nazi, “No healthcare bill for you!”. 10 Things a Rock-Star Product Manager Would do to Deliver an Awesome Healthcare Solution. Healthcare reform.

Women in Product Management: Diana Benli, VP Product Management at Cognizant

280 Group

For our third installment of the Women in Product Management Series I interviewed Diana Benli, VP Government Programs Product Management at Cognizant in the TriZetto Healthcare Products Group.

6 Reasons Why Boston is a Great Place to be a Product Manager

bpma ProductHub

HubWeek/a> celebrates Boston’s innovations across government, the nonprofit sector, healthcare, tech and more. Contributed by Steve Robins. The Boston area may just be the best place to be a product manager today. Here’s why. Reason #1: Boston is an Innovation Hub.

The Solutions Maturity Scale for B2B

Proficientz – Product Management University

You’re an industry solutions company if your target customers are first defined by an industry segment such as retail, healthcare, local government or sub-segments within a specific industry such as physician practices. When combined with a business discipline – risk management solutions for healthcare – you’re a full-fledged industry solutions company with a solution maturity score of 3! Wealth made simple: news and articles from IRC Wealth.

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Selling Around Deficiencies, Rock Star Product Managers & The Functional Designer Role

Proficientz – Product Management University

Imagine What a Rock Star Product Manager Could Do For Healthcare Reform. The B2B Product Manager Magazine April 2017 is now available. In this issue we cover everything from selling value in spite of your product’s deficiencies to what makes a rock star product manager to the criticality of the functional designer role. Plus tips for hiring the right product manager and getting unbiased customer feedback. View the April 2017 Issue. In This Issue: Blog: High-Octane Product Management.

Selling Around Deficiencies, Rock Star Product Managers & The Functional Designer Role

Proficientz – Product Management University

Imagine What a Rock Star Product Manager Could Do For Healthcare Reform. The B2B Product Manager Magazine April 2017 is now available. In this issue we cover everything from selling value in spite of your product’s deficiencies to what makes a rock star product manager to the criticality of the functional designer role. Plus tips for hiring the right product manager and getting unbiased customer feedback. View the April 2017 Issue. In This Issue: Blog: High-Octane Product Management.

A UX introduction to instructional design


Under the broad umbrella of human-centred design, user experience design (UXD) and instruction design (ID) are two titans with surprisingly little awareness of each other.

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Backlog Refinement Takes You from Vision to Value

bpma ProductHub

He launched the first Scrum team in 1993 and has shephereded its growth into almost every industry: finance, healthcare, higher education and telecom. Contributed by Ellen Gottesdiener and Jeff Sutherland. Deliver Value Sooner. Backlog refinement prepares your backlog for development.

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Decision-Making And Desirable Products

Mind the Product

Using long-range data examples from our legal and healthcare systems, he highlights the problem of ‘decision fatigue’, where the strain placed on the brain by repeated demands to make System 2 decisions results in a dip in rationality.

From Engineering To Product Management: The Two-Step Career Move

bpma ProductHub

As the managing partner of Proficientz, John has worked with more than 2000 organizations that span high technology, business services, telecom, healthcare, financial services, manufacturing and many others. Contributed by John Mansour.

Product Roadmap Success: BWP Hosts Lively Roundtable Discussion

bpma ProductHub

The Product Roundtable was an informational group discussion with product professionals of various experience levels across tech, e-commerce, healthcare, and other industries.

Ask the Experts: How Can We Pick the Best Pricing Model for our SaaS Products?

Pragmatic Marketing

Sometimes we think of brilliant pricing methods; for example, pricing based on the improved health of patients in healthcare industries. Although there’s no generic answer that works for all situations, here are several things to consider when choosing a pricing model. Where does value come from? An ideal pricing model charges more as the customer receives more value. Many SaaS companies charge by the user count.

Challenges and Approaches to Building Products In Complex Ecosystem

Mind the Product

Creating innovative products in complex industries such as healthcare presents unique challenges. Matteo Zanella (Group Product Manager of Member Experience at Collective Health) talks about the challenges of building innovative products in complex industries such as healthcare.

A Question About Pricing Models

Pragmatic Marketing

Another common model I’ve seen in the healthcare industry is, “We keep 25 percent of any reimbursement we are able to capture that was missed at the time of claims submission.

[Dataversity] Bring Your Own Data: Exploring a Cure for Software Licensing Compliance Ills


It’s with that mindset that I read with interest a recent article in HealthcareIT news on what it called the next big trend in healthcare, “bring your own data.” As evidence of that increasing demand, the reporter pointed to a recent study from the American Hospital Association that said that “patient-generated data and customized services” are among the top areas in which healthcare organizations are investing today.

Five Steps to Solutions-Driven Product Management

Proficientz – Product Management University

Data security solutions for banks…customer service solutions for telecom…document management solutions for healthcare…you get the picture. Here’s what makes solutions-driven product management such a challenge. The vast majority of product companies are a mishmash of products brought together through mergers and/or acquisitions. Each one throws another silo into the fire that further fragments strategies, product plans, R&D, marketing and sales.

The Best of Both Worlds: Vertical Marketing and Horizontal Products

Proficientz – Product Management University

Let’s say you’re a vice president of human resources for a US-based hospital, would you be more likely to buy talent management and benefits solutions that… improve HCAHPS scores (Hospital Consumer Assessment of Healthcare Providers and Systems) because they have capabilities for finding and retaining top-notch clinical staff, or solutions that… are integrated, scalable and maximize the potential of your workforce?

The Future of Talking to Technology

Mind the Product

Christoph Auer-Welsbach , Partner Innovation Leader at IBM Watson, introduces us to Watson. Talking with Technology’ is an engaging and thought-provoking talk about how Artificial Intelligence is changing the interface between humans and machines.

5 Best Practices for Gathering Customer Feedback in 2018

Pragmatic Marketing

In the last few days, I met with several customers, including one of the world's largest financial software providers and a major healthcare company. "What is most important to you?" This was the subject line of an email I recently received from an account manager at a financial management software vendor. Inside the email was a list of 10 potential features. My instructions were to highlight the feature enhancement that I deemed most important and send back my reply.

Accessibility Testing: Tips & Best Practices From Industry Leaders


Central to their goal is ensuring that design decisions are user-centric, and are leaders in healthcare when it comes to UX & design. For many of these customers a common task like refilling a prescription on a healthcare website, finding a specific item on an ecommerce site, or even trying to open a checking account on a financial site can often be nearly impossible for users with blindness/low vision as well as other disabilities.

7 Ways to Know That You Need a Head of Product

Mironov Consulting

Healthcare/security/ecommerce/analytics/IoT is unique, and only people from our immediate competitor space can understand it.”). Over the last year or so, I’ve seen more than a dozen companies with a meta-product management problem that I’m calling the “ No Head of Product Syndrome.”

IDEO’s learning personas in action

The Product Coalition

Here goes… The design team and I visited Australian Healthcare week in Sydney; the future of healthcare?—?5,000 Geo has a product in the healthcare space called GeoCare so we wanted to learn a little more about the market so we can plan out the next release.

Pivot Isn’t a 4-Letter Word – Sunil Parekh

Mind the Product

Sunil Parekh is the VP of Product Management at Truveris, which is a healthcare startup based out of New York City. They work primarily in the pharmacy benefit space, helping employers save money on costs of prescriptions, creating marketplaces for pharmacy benefits management, and developing tools for consumers to save money on prescriptions.

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Product to Product: Melissa Perri on how to think like a product manager


One of the clients I’m working with, they’re building software for healthcare. It’s episode two of Product to Product ‘s second season , a podcast for / by product people! Listen to the episode below: This season we continue to explore the human side of product.

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The Ideal Product Marketing Candidate for B2B

Proficientz – Product Management University

Must have strong domain expertise in a particular industry (healthcare, banking, etc.) Wealth made simple: news and articles from IRC Wealth. This sample product marketing job description just might ruffle a few feathers. First, it’s not your typical “get the product off the shelf” job description. Second, there may be people in product marketing roles that don’t meet the requirements. Don’t sweat it. It’s a job description for the “ideal” candidate, and we all know how that goes.

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17 Must-Read Product Management Books


Jake Knapp and his partners have used this process in more than a hundred sprints with companies in mobile, e-commerce, finance, healthcare, and other industries. Product management goes well beyond those certified in agile or another method. Whether you became a product manager or someone asked you to wear one more hat, leading can be stressful. One key to successful product management is to keep learning. A true teacher would never tell you what to do.

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Podcast Q&A: Dropbox’s viral growth, Uber’s tricky funnels, and future growth channels

Andrew Chen

If you’re building something in fintech or healthcare, these are all things you have to be very careful with and make sure you understand how those dynamics are going to play out long-term. [Hi readers: I wanted to share a podcast interview I did with Adam Risman of Intercom, who interviewed me on a wide array of topics including Dropbox’s viral growth methods, my time at Uber, and future growth strategies. This was originally published on Intercom’s blog here.

Product to Product: Squarespace’s Inga Chen on machine learning


If you’re in the legal or political realm, there’s so much data out there for use—even in the healthcare realm. Data is really distributed and messy in healthcare systems and hospitals, but it’s still possible and companies are doing it.

Five Essential Steps for Getting into IoT Product Management

Mind the Product

Healthcare. You want to get into IoT product management, but where do you start? What skills do you need? Which companies are working on IoT today? Start with these five essential steps. According to analyst firm Gartner, there will be over 20 billion connected devices by 2020.

Voice-Enabled Design – Will Drama Teachers Replace All Product People?

UX Studio

In November I attended the Web Summit Conference in Lisbon for the first time, where I heard a lot of great stories and interesting presentations on topics about voice-enabled design, from self-driving cars to smart healthcare apps. One little one stuck especially in my mind. On the second day, I went to a talk by CEO Dennis Mortensen about conversational interfaces.

Sprint: Solve problems and test ideas in five days

Product Bookshelf

Sprint gives examples of robotics, healthcare service, cancer research study matching, coffee, and a sports fitness mobile app. Sprints enable you to get answers to key product and service questions in just five days.

Creating ideal customer profiles

Under10 Playbook

You built a product for financial services companies and yes, the product can be used also by healthcare organizations. But much of the product is irrelevant to the healthcare buyer and the product is missing key capabilities for their use.

Andrew Chen on finding the “fresh powder” in growth

Inside Intercom

If you’re building something in fintech or healthcare, these are all things you have to be very careful with and make sure you understand how those dynamics are going to play out long-term. What do Dropbox, Uber, AngelList, Front, Gusto and Boba Guys have in common? All have benefited from the sage advice of growth expert and Andreessen Horowitz general partner Andrew Chen.

Product Design: Let’s get Emotional

Mind the Product

I recently came across a great example of this in healthcare. Having spoken at conferences twice this year on the subject of design and emotion, I was spurred into writing this post by the number of people who gave me positive feedback. Why is Designing for Emotion so Important? When we recall past experiences, we are not wired to remember the whole experience with total accuracy.

Advice for getting into product management

Under10 Playbook

For example, you can learn a lot about healthcare by reading published materials but they won’t give you the deep insights that come from working in a hospital. Product management is an exciting role. It can drive product direction and ensure your team builds the right product for the market. It can also be a frustrating job because other departments have expectations of product management that rarely align with yours. BUILDING EXPERTISE.

From Product Manager to Partner: An Interview with Ashley Carroll


Social Capital’s work consists of helping solve the world’s largest problems which it does by investing in technology in sectors such as healthcare and education, and companies both within and outside of the United States.

Erika Hall on the importance of conversation in design

Inside Intercom

I think that’s something that’s particularly relevant today when we have digital systems that we work with for our finances, for healthcare and all of the things that are incredibly sensitive. When it comes to designing digital systems, there is always a risk of forgetting there will be humans involved and, as a result, making things more robotic than realistic.