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Using White Papers to Generate More Quality Leads

Product Management University

To this day, white papers are still largely viewed as more educational than propaganda. For all the white papers produced, many B2B organizations fail to get the maximum marketing value for their efforts. The Playbook: White Papers 101. White Papers as a Hook. Don’t stop there.

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Executive’s Guide to Digital Transformation and Monetizing IoT [White Paper]

TSIA

To provide this overview, we’ve created this white paper, “Executive’s Guide to Digital Transformation and Monetizing IoT,” designed specifically to help executives of traditional manufacturers make informed decisions for the good of their companies in the new age of IoT.

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Insider Guide to Accelerating Product Investment Outcomes [Downloadable Ebook]

Dragonboat

Read the white paper to learn the basics and framework of responsive portfolio program management. What is portfolio management? How did innovative companies use Responsive Portfolio Management to step ahead of their competition?

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Work, the Future, and familiar names

The Product Bistro

A major part of my early research on this was reading a lot of papers, white papers, articles, and just general digging into the topics related. A few months into the research I found some consistent sources of information. Some names that came up over and over.

Naming 195
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Realizing the Benefits of Automated Machine Learning

In this white paper, Davenport explains the rise of automated machine learning, its benefits, and success stories from businesses that are already using it to realize tangible bottom-line results. This white paper covers: What’s new in machine learning and AI.

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How Moneyfarm Cultivates Features That Matter

Split

Further Reading Releasing Software and Stress Download the white paper that discusses how developer pain points can be tempered through feature management tools. Download this free case study to discover how they simplified tasks that were previously either entirely impossible or really expensive.

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How Feature Flag Management Helped an EM Gain Efficiencies

Split

Watch our video interview with Matt below and download the free white paper to learn more. By using Split, Matt and his team have been able to decouple release from deploy and are accelerating features into production with little worry. As a result, they can get back to the things they love like spending time with family.

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7 Questions Every App Team Should Ask

You’ll learn: The seven requirements to include in your analytics evaluation How enhancing your analytics can boost user satisfaction and revenue What sophisticated capabilities to consider, including predictive analytics, adaptive security and integrated workflows Download the white paper to learn about the seven questions every application team should (..)

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How Banks Are Winning with AI and Automated Machine Learning

Read the white paper, How Banks Are Winning with AI and Automated Machine Learning, to find out more about how banks are tackling their biggest data science challenges. In this white paper, we cover: The landscape of common AI use cases -- across every line of business and function in a bank.

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The Essential Guide to Analytic Applications

Read more on: How embedded analytics is transforming product roadmaps How to add value to your software with predictive analytics Common mistakes to avoid when presenting data Download the white paper to learn about the essential guide to analytic applications.

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How to Choose an AI Vendor

This white paper covers: The top challenges businesses face when evaluating AI vendors. But rapid change, vendor churn, hype and jargon make it increasingly difficult to choose an AI vendor. This report explores why it is so challenging to choose an AI vendor and what you should consider as you seek a partner in AI.

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How Banks Are Winning with AI and Automated Machine Learning

In this white paper, we cover: The landscape of common AI use cases -- across every line of business and function in a bank. Read the whitepaper, How Banks Are Winning with AI and Automated Machine Learning, to find out more about how banks are tackling their biggest data science challenges.

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Should UX Designers Be Doing Research or Should That Be Left Only To UX Researchers?

As industry leaders in user experience research, we are pleased to offer you access to our latest white paper: ‘Should UX designers be doing research or should that be left only to UX researchers?’

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The Value of a User Experience Platform For Product Managers

This white paper will go through each step of the product management process and explain how a UX platform can make you more efficient, thoughtful and effective through each stage of development. We will show you how a UX research platform can help you un

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A Match Made in Heaven: UX Research and Product Led Growth

Our white paper, A Match Made in Heaven will give you a deep understanding of what exactly product led growth is, why it is so successful, and the UX tools you can use to understand your customers needs in order to build a product they love.