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Qualifying Your Account Executives Before a Demo

Product Management University

If you’re a solution consultant (SC), sales engineer (SE), or any other role that does sales demos, there’s nothing more uncomfortable than going into a demo and not knowing what you’re aiming for. Qualifying your account executives prior to the demo is a practice that’s beneficial to everyone, including the buyer.

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Product Demos: Avoiding the Trap of Telling vs. Selling

Product Management University

If you’re a pre-sales solution consultant or sales engineer, falling into the trap of telling vs selling can happen before you even know it, even though your intentions are always on the mark to start the demo. The telling demos are more like an introductory training class on the product versus a sales presentation.

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How to Create a B2B Sales Demo Script

Product Management University

Sales demos are one of the easiest ways to boost your credibility with prospects and customers. A good sales demo creates that critical moment of differentiation that makes your product the obvious choice in a sea of competitors. What is a B2B Sales Demo Script? How to Create a Sales Demo Script. Create Scenarios.

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What Makes a Memorable Product Demo and Why is it Important?

Product Management University

Product demos are one of the most critical components of strong product marketing and sales for SaaS organizations. A great product demo creates an urgency to buy, while a bad product demo sends prospects running. What is a Product Demo? A product demo is a verbal value story. Product Demo vs. Free Trial.

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The Worst Way to Qualify a Lead: Do a Demo

Product Management University

A product demo is not required for either. Not only is it not required, but a product demo too early on can do more to derail an opportunity than qualify it. When you give a prospective customer a demo too early in the process, you have no idea what you’re aiming for or why in terms of business value. Here’s the thing.

Demo 147
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How to Make a Product Demo Video That Converts Leads to Customers

Product Management University

In B2B an effective product demo video can either make or break your sales pipeline. In this post, we’ll explain just how beneficial a product demo video can be and how to construct your demo to get the best results. What is a Product Demo Video? Why Make a Product Demo Video? How to Make a Product Demo Video.

Demo 147
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Sales Demos: Selling Outcomes vs. Features

Product Management University

Business outcomes vs product features: how do your sales demos stack up? During the demo, there is no reason to refer to each product separately unless asked. The fewer the number of people delivering the demo, the easier and more integrated the solution will be perceived. In the first column, list the name of each product.

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