2022

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Ask Teresa: Who’s Responsible for What in the Product Trio?

Product Talk

As a product discovery coach, I get asked a lot of questions. This makes complete sense—as people read my book, take one of my courses , go through my training , or watch one of my talks, they naturally wonder about applying the concepts of continuous discovery to their own work. They consider the ideas in the context of their own team and company. And sometimes they simply need a little further clarification and guidance in order to feel confident taking the next steps.

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How to Achieve a Successful Agile Transformation

280 Group

Great news! You’ve decided to move to Agile product development. Before you pop open the Champagne, here’s the bad news : 47% of Agile transformations fail. An immutable cultural mindset, lack of methodology training, too much technical debt, and a lack of vision and strategy are some common reasons. How can you avoid being part of this discouraging statistic?

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A case study: Building a product without any full-time product managers

Mind the Product

In this post, you will learn how you can build an effective operating team of up to 30 people without the need for a full-time Product Manager. You will learn about a model of Shared Product Responsibilities (SPR) and get some examples of concrete building blocks that you can put in place with your team. [.] Read more » The post A case study: Building a product without any full-time product managers appeared first on Mind the Product.

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Product Adoption Platforms: What Are They and Why You Should Care

Product Management Today Submitted Articles

Everything you need to know before purchasing a product adoption software and why self-serve is the best option for product-led, high-growth SaaS teams.

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The Best Product Strategy Is a Customer-Facing Portfolio Strategy

Speaker: John Mansour - President, Product Management University

You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar and it exemplifies one of the biggest struggles with individual product strategies.

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How to Drive Mobile Customer Engagement and Increase Product Feedback

Alchemer Mobile

Have you ever been looking for a recipe online but have to scroll all the way through a long, drawn-out story about the author’s family to get to the actual recipe? We won’t do that to you today. Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement.

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5 Types of Product Managers in High Demand Right Now

The Product Coalition

Great products are the heartbeat of any successful SaaS business - which is why these 5 Product Managers are in high demand today. Continue reading on Product Coalition ».

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Top 50 Resources on Product/Market Fit

Sachin Rekhi

The most important journey any new product goes through is finding product/market fit. Marc Andreessen, who popularized the term, defined it as: Product/market fit means being in a good market with a product that can satisfy that market. Despite sounding so simple, the majority of new products fail due to never finding this illusive fit. This fit illudes both new startups creating their very first product as it does established organizations seeking to expand their product portfolio.

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In-app Customer Needs Assessment 101: How to Collect and Act on Data

Userpilot

What is a customer needs assessment and why should you care? Here are the top reasons SaaS businesses need it and a guide on how to succeed.

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The Business of APIs: What Product Managers Need to Plan For

Daniel Elizalde IoT Blog

As technology advances, there is constant pressure to release more functionality faster. Through APIs (Application Programming Interfaces), cloud software providers can leverage each other’s functionality in real-time. (If you are new to APIs, here’s a good introduction.) For context on the widespread use of APIs today, consider the following… Netflix can stream to over 200 different device types thanks to its API. […].

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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4 Mental Traps That Kill Productivity

Nir Eyal

Productivity has many enemies: too many meetings, external triggers like interruptions from coworkers, whether virtual or in person, and multitasking the wrong way, to name a few. But more often than not, it’s mental traps that trip us up. The post 4 Mental Traps That Kill Productivity appeared first on Nir and Far.

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Defining Product Outcomes: The 8 Most Common Mistakes You Should Avoid

Product Talk

I recently sat down with fellow Product Talk coach and instructor Hope Gurion to discuss some of the common mistakes we see teams make when it comes to defining outcomes. You can watch the video of our conversation or check out a lightly edited version of the transcript below. Full Transcript. Teresa Torres: Hi, I’m Teresa Torres. Hope Gurion: And I’m Hope Gurion.

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Product Manager Salary Data for 2022

280 Group

This article details general Product Manager salary data based on salary information reported by Salary.com in January 2022. . Status of the Job 2022: Product Manager . Just when we thought things were starting to return to normal, Omicron hit, and today, businesses continue to grapple with Covid-19 related challenges. Hybrid work environments are now commonplace, requiring distributed teams to find ways to collaborate effectively using tools like Zoom, Teams, Jira, Slack and others across v

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Roadmaps: Break the rules without breaking the principles

Mind the Product

Avoid roadmaps that are timelines with lists of features by staying true to the principles of a flexible roadmap.

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Identify Assumptions, Hypothesize Quickly: Generating Useful Feedback to Improve Your Product

Speaker: Scott Sehlhorst - President of Tyner Blain, Product Management and Strategy Consultant

What we build are features, intended to add value for our customers and advance our company's financial goals. To know what to measure, you have to unearth your assumptions of how each feature will make things better, and form testable hypotheses. See how to build an impact map, understand leading indicators, and write disprovable hypotheses - which are the inputs to your experimental design.

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Career Success Tips from Leading Women in Product

Product Management Today Submitted Articles

Are you a woman in product looking to develop your career, hone your skills, learn from experts, and become more successful in the industry? We’ve got you covered.

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Media Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

The following data and information on Media apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Media Apps: News, Telco, Technology, Games, Sports, Music. The Media and Entertainment app category is broad, encompassing everything from news to games to sports, and consumer expectations and behavior vary between industries. “Thanks to the power of mobile, this cutting edge technology is at the fingertips of everyone with a cell phone right now,” Chip Kanne, Head of

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Building a resilient system: Our journey to observability at Intercom

Intercom, Inc.

At Intercom we focus on customer experience above all – our service’s availability and performance is our top priority. That requires a strong culture of observability across our teams and systems. As a result, we invest a lot in the reliability of our application. But unpredictable failures are inevitable, and when they happen it’s humans that fix them.

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Why Product Managers Don’t Need Domain Knowledge to be Effective

The Product Coalition

Last month I posted that Product Managers don’t need domian knowledge to be effective — and it struck a cord! Continue reading on Product Coalition ».

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Value-Driven AI: Applying Lessons Learned from Predictive AI to Generative

Speaker: Data Robot

Enterprise AI maturity has evolved dramatically over the past 5 years. Most enterprises have now experienced their first successes with predictive AI, but the pace and scale of impact have too often been underwhelming. Now generative AI has emerged and captivated the minds and imaginations of leaders and innovators everywhere. Join our DataRobot experts to reflect on lessons learned from helping hundreds of enterprises grow their AI maturity over the past 5 years.

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The Power of Amazon's Written Narratives

Sachin Rekhi

For years now I've been obsessed with understanding unique product cultures and how they enable companies to build world class products. One particular product culture that has always fascinated me is Amazon and their unique writing culture. I love talking to Amazon employees about how the writing culture is interwoven into their product development process and the pros and cons of it.

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Prioritization is a Political Problem as Much as an Analytical Problem

Mironov Consulting

Most of our tools and processes around product/feature prioritization are heads-down analytical: RICE, opportunity trees, Kano, weighted 16-column spreadsheets, WSJF, Eisenhower, whatever.  Our (hidden) assumption is that choosing the objectively best work is hard, but getting organizational buy-in is not so hard.  That once we have a brilliant answer, we can walk internal stakeholders through our logic and they will agree – bowing to our superior tools and intellect and data.

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Atlassian stands with Ukraine

Atlassian

To our customers, vendors, partners, and investors: We are appalled by the actions of the Russian Government in its invasion of Ukraine. We condemn the actions of the Russian Government, and we stand with Ukraine and its people in their fight to maintain their freedom and sovereignty. This attack is unprovoked and a clear breach of the Geneva Convention.

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You Don’t Need a Mentor. You Need a Buddy.

Nir Eyal

When you’re struggling to achieve your personal or professional goals, do you ever wish you could speak with a famous mentor? If only you could connect with a super successful business leader like Jeff Bezos or Meg Whitman, then you’d have the answers you’re looking for. Surely they’d point you in the right direction, right? The post You Don’t Need a Mentor.

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Keep the Competitive Edge and Reduce Churn

Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group

When customers leave your product ecosystem, they often leave you puzzled about the reasons behind their departure. Maybe your product was once the best option on the market, but due to missing features and difficulties, its competitive edge has dwindled. Alternatively, customers might encounter challenges in using the product, thereby undermining the initial value proposition that drove their adoption.

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Ask Teresa: What Are the Best Customer Interview Questions?

Product Talk

We recently launched the Ask Teresa series on Product Talk, where I tackle common questions and challenges that I hear from people as they begin to adopt continuous discovery. Find all the posts in this series here. If you’re serious about continuous discovery, one of the most important steps you can take is committing to weekly (at a minimum) touch points with your customers.

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The Best Managers Don’t Fix, They Coach — Four Tools to Add to Your Toolkit

First Round Review

Anita Hossain Choudhry (The Grand, First Round) and Mindy Zhang (Dropbox, Oscar Health) draw on their experiences as executive coaches to unpack why managers fall into the “fixing” trap and make the case for adding coaching as a skill. They share four practical tools, sample scenarios and thoughtful questions to help managers put these concepts into practice.

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Effective communication with software engineers

Mind the Product

In today's article, Simón Muñoz shares some tips on communicating effectively with engineering teams that he has been learning throughout his career, as well as elaborating on why it's important [.] Read more » The post Effective communication with software engineers appeared first on Mind the Product.

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12 Best Practices For Managing The End To End Customer Experience

Product Management Today Submitted Articles

Learn the best practices for managing end-to-end customer experience and improving customer retention and loyalty.

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The Product Symphony: Orchestrating Success with Storymapping

Speaker: Jamie Bernard - Senior Product Director at Launch by NTT Data

In today’s dynamic business landscape, successful product management hinges on a keen understanding of customer needs and market dynamics. Storymapping emerges as an invaluable pre-investment tool, enabling smarter decision-making, more accurate resource allocation, and enhanced scope control. It serves as a catalyst to better align your entire organization, setting the stage for impactful, customer-centric product management.

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What is Customer Engagement, and Why is it Important in 2022?

Alchemer Mobile

“Customer engagement is the ongoing interactions between company and customer, offered by the company, chosen by the customer,” Paul Greenberg ( HubSpot ). What is customer engagement? Simply put: Customer engagement refers to the relationship and interactions customers have with a brand across all touchpoints and steps along the customer journey.

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Introducing Intercom on Product: A series exploring the principles that shape what and how we build

Intercom, Inc.

Intercom is built on principles. I mean that in a very practical sense: PMs, Designers, and Engineers at Intercom use our R&D principles every single day to guide their decision-making. Having clear principles keeps everyone pointed in the same direction, and empowered to move quickly and with confidence. “Defining and distilling these principles has been one of the biggest contributors to our ability to consistently build great products at scale”.

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Founders: What Are the Signs It’s Time to Evolve Your Core Customer Benefit?

The Product Coalition

Recently one of the founders of a hot startup asked me, “How do we know if we should add new value props for existing customers or continue to invest in existing ones? What would that balance look like? Given that we have finite engineering and product resources, what is the path forward?” Founders with fresh capital and ambitious growth plans are deciding whether or not to double down on the core value proposition and find repeatable sales/marketing strategies for acquiring new customers.