Book Review: The Startup Playbook

Under10 Playbook

Book Review: The Startup Playbook: Founder-to-Founder Advice From Two Startup Veterans by Rajat Bhargava and Will Herman. I was sent a complimentary copy of The Startup Playbook to read and review.

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Startup marketing: strategies for year one

Inside Intercom

The most important tasks for any early stage startup are to write code and talk to users. Founding a startup is a lot like this. I didn’t have a perfectly mapped out startup marketing strategy. A lot of startups spend untold time and resources cooking up some fancy marketing matrix when in fact you just need to have lots of real life conversations with like-minded people about their problems, and mutually explore how you can solve them.

Building a Product Startup Within an Agency

Mind the Product

Let me explain: Why a Product Startup? Nevertheless, building a product startup within an existing business comes with its own challenges, not least trying to find new ways of working which are appropriate at a different size and scale. Why all Agencies Should run a Product Startup.

Hypergrowth and The Law of Startup Physics

First Round Review

Reboot.io founder and professional coach Khalid Halim has guided the leadership at Coinbase, Lyft and Checkr through some of the steepest parts of their growth curve. Here, he shares the two promises every founder must make before hypergrowth. Continue reading at First Round Review »

Turning Metrics into Dollars: How to Turn Your Analytics Data into a Real Financial Model for your Startup

Speaker: Tristan Kromer, Lean Agile Coach, Kromatic

Some teams struggle to constantly optimize conversion rates without understanding the financial impact of those conversion rates. Sometimes that 0.1% increase isn't worth the engineering time we're spending! You'll learn: How to turn basic dashboard metrics into a financial model.

Test-Driven Product Management at an Early-Stage Startup

Amplitude

The post Test-Driven Product Management at an Early-Stage Startup appeared first on Amplitude Blog. Product Development Startup Lessons Product Innovator SeriesThis is a guest post in our Product Innovator Series from Jennelle Nystrom, product manager at Farmstead. .

From Startup to Enterprise Product Manager: Is Bigger Always Better?

Mind the Product

Observations of a B2C startup product manager working in enterprise. A startup, finding its feet and learning how to stand, should by certain logic be less wise, less capable and less developed than its older, wiser counterparts. This means a change in approach for product managers operating in startup and corporate environments. The post From Startup to Enterprise Product Manager: Is Bigger Always Better?

How startups die from their addiction to paid marketing

Andrew Chen

Many of the biggest implosions in recent history – especially ecommerce – have been due to startups getting addicted to paid marketing while fooling themselves on Customer Acqusition Costs. [Originally tweetstormed at @andrewchen , Follow me for more!].

How to Communicate When You’re Founding a Startup

Mind the Product

As such, for their team of startup experts, communication is absolutely key. Once you’ve got your startup or project up and running, resist the urge to ‘get building’ and take a minute to speak to people.

ClassPass’ Founder on How Marketplace Startups Can Achieve Product/Market Fit

First Round Review

Here are ClassPass founder Payal Kadakia's hard-won tips for marketplace startups that helped her guide her company from a near-bust to a $470M game-changer. It's rarely a straight line to product/market fit.

How New Startups Can Win at PR — Advice from a 20-Year Comms Career

First Round Review

Terra Carmichael leverages two decades of comms experience with companies like Eventbrite, Yahoo, Mattel, Nike and more to dispense advice to young startups finding their footing with the press.

Here's How Women and Startups Can Accelerate Pay Equity in Tech

First Round Review

Read on to learn how startups can begin with good comp hygiene early on, and what candidates can do to be empowered and equipped to get the comp they deserve. Over two decades, Jana Rich has seen hundreds of compensation negotiations, including patterns in who wins, who loses and why.

Read This Before Joining as Employee 1 to 20 at a Startup

First Round Review

Stacy La made the leap from design at Yammer and Microsoft to Clover Health, when the bootstrapped startup was only four people. Now, the company's raised over $425M, 500+ employees strong, and La leads an eight-person design team.

Pricing Lessons from Working with 30+ Seed and Series A B2B Startups

First Round Review

As CEO of Entrepid Partners and First Round's Sales Expert in Residence, Gaffney works directly with founders and early sales teams to establish go-to-market strategies and growth plans. Here he shares his pricing principles and experiments so early-stage teams can generate foundational revenue.

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5 Ways to Improve Your Startup’s User Experience

UserTesting

Today’s guest post comes from veteran startup founder Hernán Amiune. In the last ten years I’ve founded five startups and been an investor, and mentor, to many … The post 5 Ways to Improve Your Startup’s User Experience appeared first on UserTesting Blog.

This Brand Strategy Can Make Your Startup Look Bigger Than It Is

First Round Review

As a founding partner of Rock Health and seasoned consultant, Leslie Ziegler has helped brand dozens of startups. Here's what the success stories had in common. Continue reading at First Round Review »

The Four Cringe-Worthy Mistakes Too Many Startups Make with Data

First Round Review

HotelTonight's Chief Data and Strategy Officer talks about how startups should set up and mine their data to drive insights that actually make a difference.

Most startups don’t starve, they drown. Here is why, and how to survive.

The Product Coalition

Startups don’t starve, they drown. It was 2010 when I watched the online stream of the Startup Lessons Learned conference, initiated by Eric Ries. At some stage the now famous Shawn Carolan quote came up: Startups don’t starve, they drown. Most startups don’t starve, they drown.

Product to Product: Ellen Chisa on how product prepares you to be an early-stage startup founder

Roadmunk

Most recently, Ellen left Lola to launch her own startup that will make it possible to build a complete scalable app in an afternoon. While her startup is still in very early stages, Ellen is completely in founder mode. Latif: I would love to hear a little bit about your new startup.

Startups are cheaper to build, but more expensive to grow – here’s why

Andrew Chen

Startups should be getting cheaper to build. Some providers, such as Microsoft, have started providing their services free to startups, in the hope of turning them into paying customers as they grow. Startups are raising more money to get to traction.

Four Categories You Need to Nail for Healthy Startup Growth — and Top Tips for How to Do It

First Round Review

Here are his key takeaways for early startups to lay the groundwork for healthy growth. Mike Brown managed all facets of Uber's business in Asia for four years as it went from $0 to billions. Continue reading at First Round Review »

What Your Startup Can Learn from Astronauts, The Daily Show, and the Coach of the Boston Celtics

First Round Review

Organizational psychologist and Wharton professor Adam Grant jumps into unconventional workplaces to surface insights that'll help the rest of us work smarter and better. Continue reading at First Round Review »

Lean Startup’s Eric Ries on How to Make ‘Gatekeepers’ a Source of Power and Speed

First Round Review

As companies add 'gatekeeper' functions like Legal, Finance, IT and Compliance, they tend to slow way down. But they don't have to. Here's how to lay the right foundation. Continue reading at First Round Review »

The Compass to Validate Correctly in Actual Lean Startup

I Wonder The Value

In August, I organized Lean Startup session with one of my mentors, Guita Gopalan. But, when you apply Lean Startup in real product development, there are a lot of following questions to make the method to reality.

Veteran CTO (with Multiple Successful Exits) Answers Your Top Startup-Building Questions

First Round Review

Adil Ajmal has built several standout technical organizations from scratch to successful acquisition. Here, he answers the toughest questions from our community. Continue reading at First Round Review »

Innovate like a startup–and other innovation insights for product managers Nov 3, 2017

Product Innovation Educators

12 lessons corporate innovators can learn from startups – aka, how to innovate like a startup. (1) Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes.

Developing an experience map for AI startups to define their product vision

RealtimeBoard

Developing an experience map for AI startups to define their product vision Here at RealtimeBoard, we empower team-driven companies to create outstanding products and experiences while we turn challenges of distributed work into competitive advantages. The post Developing an experience map for AI startups to define their product vision appeared first on RealtimeBoard Blog.

Startups and big cos should approach growth differently (Video)

Andrew Chen

I recently did a video interview on the topic of how your growth strategy changes from being a small startup versus becoming a larger company. New startups have to focus on underrated acquisition channels for early growth efforts [0:00]. The post Startups and big cos should approach growth differently (Video) appeared first on andrewchen

MVP is not Just for Startups: The Importance of Finding Your Company's MVP

Generation Focus

Isn’t this approach only for lean startups? The Truth About Minimum Viable Product Research Large companies should look at what their neighborhood lean startup does before they release a product. What comes to mind when you think of Uber? Probably a fully developed feature-rich app.

Customer Discovery interviews, the Lean Startup approach

Generation Focus

As an alternative to the traditional business plan, Lean Startup suggests working on your Business Model Canvas, a one page business plan template emphasizes the finding and solving of customer problems. To compliment your Business Model Canvas, Lean Startup advocates for customer discovery interviews, to identify problems, look for trends, and discover how your product solves customer needs. The Lean Startup customer interview is totally different than the traditional focus group.

4 Lean Startup Mistakes That Can Sabotage Your Product

UserTesting

He also shared some of the mistakes companies make along the way when … The post 4 Lean Startup Mistakes That Can Sabotage Your Product appeared first on UserTesting Blog. In our recent webinar, Dan Olsen, author of The Lean Product Playbook , walked us through his Lean Product process and how to build great products efficiently.

Innovate like a startup–and other innovation observations for product managers May 11, 2018

Product Innovation Educators

For larger organizations to create products like a startup, create a Growth Board. To address this, organizational leaders seek to “act like a startup” but how do they really accomplish this?

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18 Tax Prep Best Practices for Your Startup

The Product Coalition

He has worked in the public, private, and non-profit sectors, and his experience extends to small companies and startups. Why is it that so many companies dread the end-of-year tax process?

Growing Pains: What to Expect When Your Startup Hits a Growth Spurt

Craft.io

There is a very specific sweet & sour spot in the life of a product startup that every entrepreneur remembers with a loving cringe – that moment in your company’s lifecycle when something clicked, months of market penetration efforts paid off and users started swarming in.

Growing Pains: What to Expect When Your Startup Hits a Growth Spurt

Craft.io

There is a very specific sweet & sour spot in the life of a product startup that every entrepreneur remembers with a loving cringe – that moment in your company’s lifecycle when something clicked, months of market penetration efforts paid off and users started swarming in.

How to adopt a lean startup culture – Q&A with Allstate Director of UX & Product Design, Pradeep Nayar

UserTesting

In a recent webinar, Pradeep Nayar, Director of UX & Product Design at Allstate, explains how Allstate is adopting a lean startup culture and embracing an extreme agile methodology to ‘fail fast’ and learn from their users to make relevant … The post How to adopt a lean startup culture – Q&A with Allstate Director of UX & Product Design, Pradeep Nayar appeared first on UserTesting Blog.

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10 core principles for starting up

Inside Intercom

There is an infinite amount of advice for startups, but if I had to boil it down to just 10 essentials, these are the most crucial principles for starting up that every founder needs to understand from an early stage.

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Product Managers Learn How To Deal With A Close Shave

The Accidental Product Manager

The Gillette product managers have been watching their customers defect and go to internet startups. The goal is to see if this will stop their existing customers from defecting from them to online startups.

TEI 080: Innovate like a startup – with Michael Docherty - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

When established companies decide they need to be more innovative, they often talk in terms of acting more like a startup. But acting like a startup is much more challenging in reality, especially for larger organizations. Instead, established companies can partner with startups.

Taylor Wescoatt – Being the First Product Manager

Mind the Product

In working at Seedcamp and helping over 100 startups understand product thinking, Taylor Wescoatt has learned some valuable lessons he’d like to share, together with some real-world examples to drive the point home! Being the first product manager at a startup typically means being the 10th or 15th employee, and recognizing that – although product management has both tactical and strategic components – you’ll initially be more focused on tactics.

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