Tesla Agile Development: Product Management at its Best

280 Group

For those of you unfamiliar with how updates work with Tesla and the Model S or X, your car connects to your home wifi and then every month or so you get great new features downloaded. Tesla Agile Development: Version 8.0 Software and Product Management at its best.

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10 Tips for Creating an Agile Product Roadmap

Roman Pichler

You can download the template for free from romanpichler.com/tools, and you can find more information on how to use it in my post The GO Product Roadmap. You can download the Product Vision Board template from romanpichler.com/tools/ for free. 1 Focus on Goals and Benefits.

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[Infographic] Software Marketer’s Black Hole: Shedding Light on Trial User Engagement

Revulytics

Software marketers have powerful tools to drive prospects to their websites and download a free trial of their software. Unfortunately for many of them, visibility into what happens after the download is eclipsed, and they have no idea how those free trial users engage with their application. Download Infographic as PDF. With all the news about the upcoming total eclipse , we thought it would be fun to shed some light on a related topic: the free trial black hole.

The Product Roadmap and the Release Plan

Roman Pichler

You can download the roadmap template from romanpichler.com/tools or by clicking on the following image. What is a Release Plan? A release plan forecasts how a major release is developed. It’s a type of project plan —albeit an agile one—and it usually covers the next three to six months.

Statistical Factors that Contribute to High Performance on Product Teams

bpma ProductHub

Download here. Our latest findings are available on our website and you can download a copy here. Contributed by Greg Geracie. Actuation Consulting has been conducting research on what separates high performance product teams from the pack.

SaaS product management explained by 6 product managers

Roadmunk

So it’s more of an emergency than if you just published the link to the latest download. The rise of the SaaS model in the product space has been swift, to say the least. So as product managers, knowing how to manage only traditional, on-premises software no longer cuts it.

3 Best Practices for Adopting Continuous Product Discovery

Product Talk

The first step was, “Will anybody even download our app?” It’s easy to think you already do continuous product discovery. Most of the teams that I work with come into coaching thinking that they don’t need help.

How Are You Going to Fix Onboarding?

PM Hardcore

I might update the landing page, from where they download my product, to ask about the use case they want to address. You have a team of engineers and a three month runway – how are you going to fix onboarding?

Mental Models for Product Managers – Part 2

PM Hardcore

I have a podcast episode and a downloadable graphic about this approach to requirements. Brain Wiring (by Wellcome Images, CC licensed). In part 1 I introduced mental models and some reasons they are important. And I provided a few “general purpose” examples.

Why Are Spotify’s Freemium Conversion Rates So High? Look To the Data.

Revulytics

When you’re offering free access to your software – especially packaged software – the window into use is often closed after the user downloads the product. By leveraging software usage analytics , you can gain insight into user behavior after download that will better inform product development, outreach, and continued innovation to boost freemium conversion rates to premium. Users download the application, and then my team is met with radio silence.

Why Do The Walmart Product Managers Need Their Own Payment System?

The Accidental Product Manager

The way that this is going to work is that the customer will download the app. The Walmart product managers want to make it easier to give them money Image Credit: Mike Mozart. Hopefully everyone already knows that Walmart is a huge company.

The life of a Product Manager – Learning by Doing

Mind the Product

When they checked their funnel data, they spotted a decrease between download of the app and sign up. Using this quantitative data, Osama did qualitative research: customers didn’t understand what the app was after downloading it as they didn’t read the app store description.

What Is Software License Overuse?

Revulytics

Download Best Practices of Highly Intelligent License Compliance Managers today. Software license overuse - also known as “unlicensed software” - occurs when the use of software exceeds the terms under which it is licensed, and presents a different set of challenges to software producers and their compliance programs than its close cousin, software piracy. First, overuse occurs within existing customer environments, so there is often sensitivity around compromising that relationship.

Are Your User Surveys Telling You Enough?

Revulytics

You can drill deeply into a user base to get real, actionable information – presenting surveys in the form of in-application messaging to audiences as granular as “users who have downloaded software from a specific landing page, have been running it for more than 30 days in trial mode, are running Windows 7 Pro on a desktop dual monitor, have at least 8 GB of RAM and a resolution of 1280 px.”.

How Software Usage Analytics Can Supercharge Your Marketing

Revulytics

Do you know what happens after the product has been downloaded? Being customer-oriented certainly isn’t a new concept, but it has become more and more important for businesses to succeed today. New ways to build customer engagement is a key area of investment for B2B leaders. Although many functional areas throughout an organization are certainly involved, but marketing is most often seen as the owner and driver of holistic customer engagement projects.

Microsoft Application Insights vs. Revulytics Usage Intelligence: Play the Game You're Best At

Revulytics

But the Revulytics Usage Intelligence SDK automatically generates and manages machine fingerprints and user installation IDs, enabling you to build unique user profiles and usage trends for each installation and link installation profiles to your download sources and marketing campaigns. Download the comparison of Revulytics Usage Intelligence vs. Microsoft Application Insights.

Moving from Solutions to Problems

Folding Burritos

Download a PDF version of the problem case checklist, get started with this today and please let me know how it works for you. People from all over the company come to you with feature requests and ideas. From minor things like UI tweaks to major ones like a new Search feature.

Product Management Insights: Selling Usage Analytics to Your CMO

Revulytics

A new offer proves wildly popular, with users eagerly downloading your software days or even hours after the offer is out, responding through social media channels, your website, email marketing and more. This year, IT spending by the CMO will outpace that of the CIO, according to Gartner. Marketing technology budgets have soared as CMOs take ownership of the crucial customer-facing software that powers digital transformations.

This New Template Helps You Write Better Product Requirements

PM Hardcore

Download the infographic that’s perfect for hanging on the wall of your cube. “Communication” by Joan M. See below for image credit. Effective Communication is Challenging.

John McEnroe’s Lessons for Overseas Auditing Engagements (sort of)

Revulytics

What’s more, you can pair this data with in-application messaging to notify users that they are using the software illegally and direct them to a place where they can legally purchase and download your software. “I wake up in a sweat. My pillow's damp and I don't know what day is.

Why you Need a Product Analytics Playbook

Mind the Product

Evernote is famous for doing this to particularly brilliant effect: Users re-download the app every time they switch devices , producing a “smile” effect as they’re reactivated.

Designing Invisible Products

Mind the Product

There’s no app, no password, and nothing to download. As we created our AI assistants – Amy & Andrew – to help people book meetings painlessly, we encountered quite a few product design challenges which were, quite frankly, completely novel.

Accelerate Marketing Automation Strategies with Usage Analytics

Revulytics

For more information on how usage analytics can accelerate your marketing automation strategies, download “7 Ways to Supercharge Your Marketing Stack” and let us know what you think in the comments. In his inaugural address to the audience at this year’s Marketo Marketing Nation Summit, Steve Lucas , the new CEO of the marketing automation heavyweight, defined a chief challenge facing marketers today as one of “supply and demand,” according to event coverage.

What Improv Can Teach Product Managers

Amplitude

You think about the people who buy Android phones, who download apps from Google Play, use them potentially for a long time or potentially even spend money in those apps. Interview with Ellie Powers, Group Product Manager, Android and Google Play.

The Role of Growth in Mobile Product Development

Amplitude

Related: Download the Product Analytics Playbook: Mastering Retention. This is a guest post from Al Harnisch from Prolific Interactive , an Amplitude Solutions Partner.

Get SaaS-y: Empowering On-Premise Software with Usage Analytics

Revulytics

For instance, consider the common problem with free trial downloads – there is a lack of visibility into what happens after the potential lead takes the bait. Consider this: by 2018, at least half of IT spending will be cloud-based, according to IDC. The trend toward moving workloads to the cloud is unmistakable and unstoppable. But even with the cloud’s increasing pervasiveness, on-premise software will not disappear.

Product Management Technologies; Five Essentials for Strategic Product Management; Planning Assumptions for 2016

Good Product Manager

You can download the piece and learn about the foundational behaviors of strategic product management. We’ve been busy at SiriusDecisions with a lot of new research and resources for b-to-b product management leaders and product managers: The ABCs of Product Management Technologies. In my first post for the new SiriusDecisions Marketplace, I cover The ABCs of Product Management Technologies.

Transitioning from Market Stall to App Store

Mind the Product

Once M&S stopped focusing solely on downloads and single-session, single-channel conversion rates in regards to Mobile; it shifted the attitude across all departments, resulting in the Mobile getting both the budget and focus it deserved.

How Can A Product Manager Bring A Bookstore Back From The Dead?

The Accidental Product Manager

The thinking was that they would be going out of business because there was no way that they could compete with the two major market forces in the world of books: Amazon and their seemingly limitless supply and the arrival of electronic books that could downloaded over the Internet.

TEI 096: Conjoint analysis for product managers- with Brian Ottum, PhD - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

It’s a little over an hour of videos, case studies and downloadable materials. It’s a little over an hour of videos, case studies and downloadable materials. This episode is about market research – what’s in your toolbox for conducting consumer and market research?

Art of Product Management–and other innovation insights for product managers May 27, 2016 - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

Click here to download it for yourself. Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers, developers, and innovators be heroes. . Video – The art of product management.

OpenView Labs: Is Your Data Deluding You? Driving Real Results with Relevant Metrics

Revulytics

As such, we can have a tendency to make business decisions on how to further develop and roll out packaged software based on metrics like downloads, registered users and raw page views, numbers that present a flash of the growth potential we believe to be huge.

Five Common Challenges for Product Managers in Agile Teams - Webinar

Pragmatic Marketing

Download the Webinar. Download the Webinar. Download from iTunes. Download the Slides. Watch Five Common Challenges for Product Managers in Agile Teams. Get Notified of Webinars

Steps Executives Can Take To Improve Performance

bpma ProductHub

You can download our latest research by clicking here. Contributed by Greg Geracie. In a recent post for the Boston Product Management Association I outlined several steps that members of product development teams can take to improve the performance of their teams.

Your first 90 days in product management –and other innovation insights for product managers Aug 5, 2016 - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

Click here to download it for yourself. Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers, developers, and innovators be heroes. What you need to do, know, and avoid in your first 30, 60, and 90 days as a product manager.

Overhaul of the internal apps at Tesco

Mind the Product

Once we knew it was an Android device and a native app (downloaded to the device) rather than web app (effectively a website) we realised we needed experienced Android developers. My product is store stock management.

Intersection of observations–and other innovation insights for product managers Sep 16, 2016 - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

Click here to download the Product Mastery Roadmap – your path to become a product master. Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes.

Google’s design sprints–and other innovation insights for product managers July 29, 2016 - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

Click here to download it for yourself. Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers, developers, and innovators be heroes. Use Google’s “design sprints” in your product management work.

Creating product teams–and other innovation insights for product managers Aug 26, 2016 - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

Click here to download it for yourself. Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers, developers, and innovators be heroes. HBR study – team members, not leaders, more responsible for innovation.

10 experts on being a great product manager–and other innovation insights for product managers Sep 9, 2016 - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

Click here to download the Product Mastery Roadmap – your path to become a product master. Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. 10 experts share how to be a great product manager. (1)