Strategy Related Topics 
Melissa Perri
OCTOBER 22, 2024
If you’ve ever sat through a company strategy meeting and left with your head spinning, you’re experiencing a common problem. Okay… but that’s a target, not a strategy. That’s not a strategy – that’s a feature masquerading as direction. But here’s the good news: you can get clarity even when your company’s strategy seems fuzzy.
The Product Guy
JULY 7, 2025
Joni’s Three Keys to a Strategy-Based Roadmap: Focus on Strategic Bets A good roadmap highlights your product’s biggest strategic bets and how they connect to broader goals. In this episode of How I PM, Joni Hoadley, product management coach and consultant, shares how to turn your roadmap into a strategic leadership tool.
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The Product Guy
OCTOBER 25, 2024
From handling feature requests that lack customer validation to managing unrealistic expectations, we’ll discuss practical strategies to maintain alignment and avoid common pitfalls. By aligning on shared business objectives, you can guide teams toward decisions that benefit the broader product strategy. Interested in more?
Roman Pichler
JANUARY 20, 2025
Listen to the audio version of this article: [link] A Product Strategy System The product strategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific product strategy approach Ive created. [1] If so, what are they?
Speaker: Claire Grosjean, Global Finance & Operations Executive
While analytics offers powerful insights, financial intelligence requires more than just numbers—it takes the right blend of automation, strategy, and human expertise.
The Product Guy
NOVEMBER 29, 2024
In this episode of “ Product Excellence: Insights from Award-Winning Leaders | Strategies for Success ,” Drew Falkman, Principal at Moves the Needle, shares his diverse background in product management, from founding a web agency in the dot-com boom to consulting for companies like HP and Adobe.
Productside
MAY 27, 2025
Productside | Product Management Courses & Training How WellNest Rebooted Product Strategy (eBook Preview) When product teams get stuck in backlog chaos, stakeholder noise, and reactive shipping, its not a process problem. Its a product strategy problem. Their current approach lacks a cohesive product strategy.
Speaker: Dylan Secrest, Founder of Alamo Innovation and Construction Digital Transformation Consultant
Join expert Dylan Secrest to discover how leading contractors are turning payment chaos into clarity using digital workflows, integrated systems, and automation strategies. Connect the Dots 🤝 Learn integration strategies that sync your pay apps with budget tracking and project controls. It doesn't have to be this way!
Advertiser: ZoomInfo
47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.
Advertiser: ZoomInfo
However, ABM practitioners have evolved the strategy from development to implementation. Instead of wading through a series of vague “how-to kick-start your ABM strategy!” ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.
Advertiser: ZoomInfo
In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.
Advertiser: ZoomInfo
In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition Learn how capturing buyers’ search behavior in real time can shorten your sales cycle.
Advertiser: ZoomInfo
In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. You’ll learn the best growth strategies to: Get your sales and marketing teams aligned. Define and agree on “qualified leads”. Level up your marketing automation. Prepare your organization for automation with AI.
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