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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

1 The Product Roadmap is a Feature-based Plan. Traditional product roadmaps are usually output-focussed plans that map a list of features, like registration, search, and reporting, onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered.

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My Product Strategy Model

Roman Pichler

An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy?

Strategy 247
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Battling Roadmap Inconsistency

ProductPlan

This post will focus on the last example, product roadmaps. Why does roadmap inconsistency matter? What are the problems that arise from having inconsistent roadmaps, starting with the most consequential? This inconsistency is the most insidious sign of a poor product strategy.

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Agile vs. Roadmaps — Ending the Battle [+Webinar]

280 Group

Sign up for our October 15th webinar, Unlocking a More Strategic Product Roadmap using Agile , to learn more in-depth about taking your product roadmap to the next level using Agile. The Product Roadmap. As a result, linear product roadmaps could lead to linear software delivery.

Webinar 293
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How to Sell Your Roadmap to Your Leadership Team

Speaker: Brett Truka, CEO, Devetry

A product roadmap needs to both capture your product’s strategy and outline your execution plan. Because these documents are such an essential component of your job as product manager, you also need to strategize your roadmap presentation. In other words, you need to speak your executive suite’s language. In this webinar, Brett Truka, CEO of Devetry, shares his experiences and advice on how to successfully sell your roadmap to your leadership team.

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The Product Strategy Cycle

Roman Pichler

Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it.

Strategy 316
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A Learning Roadmap for Product People

Roman Pichler

Overview of the Learning Roadmap. Like a modern product roadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. Figure 1: A Sample Learning Roadmap.

Roadmap 254
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Three Qualities of Great Product Roadmaps

Roman Pichler

Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. For a product roadmap to be effective, it must be actionable.

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3 Ways Manufacturers Can Improve Product Roadmap Management Strategy

Gocious Blog

Your product roadmap is an essential part of the manufacturing process. The only way to manage all these moving pieces is to have a roadmap and a strategy to manage it. It guides production while defining the product vision from conception to development.

Blog 71
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Product Roadmap Strategy Workbook

ProductPlan

The post Product Roadmap Strategy Workbook appeared first on

Roadmap 52
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To Build or Not to Build: Creating Great Products and Avoiding Overengineering

Speaker: Mark Ridley, Owner and Founder, Ridley Industries

To build, or not to build: that is the question. Join Mark Ridley, Owner and Founder of Ridley Industries, as he illustrates why, in most cases, actually building software should be the last avenue that companies explore to deliver great products. He'll explore why product development should be driven by a deep understanding of the customer's needs, their propensity to pay for a service and how much it will cost to deliver and share share strategies to avoid the problems caused by rebuilding features that are already delivered by existing services.

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Product Roadmap Strategy Workbook

ProductPlan

The post Product Roadmap Strategy Workbook appeared first on

Roadmap 52
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Purpose vs. Product: Differentiate Your Strategy from Tactics (Portfolio & Roadmaps)

Johanna Rothman

That leads to large and unchangeable roadmaps and a lot of emphasis on predictability. Strategy Occurs At Several Levels. Product strategy, to define the value the products offer to the product's users/customers. Organizational Strategy Explains the Organizational Value.

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Three Qualities of Great Product Roadmaps

Roman Pichler

Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. For a product roadmap to be effective, it must be actionable.

Roadmap 156
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Product Roadmap Prioritization — You Asked, We Answered

280 Group

This month, we presented the webinar, 5 Secrets to Prioritizing Your Product Roadmap (The Right Way!). Strategy. Are Corporate Strategy and Business Strategy the same? From a product management perspective, you’ll want to focus on supporting the business unit strategy.

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Managing Product Feedback at Scale

This practical 26-page eBook provides product managers with the strategies needed to deal with the common pitfalls that come with opening up the inevitable floodgate of data that comes with asking your customers and internal stakeholders for their input.

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Effective Use of Product Roadmap Software to Align Your Product Strategy

ProductPlan

Vital to delivering successful products at Clickatell , an effective product roadmap can quell the confusion and missteps that often derail well-meaning product delivery organizations. An effective product roadmap lists the many deliverables and deadlines. 6 Roadmapping Best Practices.

Roadmap 83
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Product Roadmap Prioritisation

Roman Pichler

Before you order the roadmap items, double-check that you have a validated product strategy in place. If you haven’t nailed the answers, then do not continue the roadmapping effort. Otherwise, your roadmap may be built on false assumptions. To prioritise the product roadmap, consider in which life cycle stage your product is. Don’t get me wrong: I am a big advocate collaborative product roadmapping. Before You Start Prioritising ….

Roadmap 173
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A Product Strategy is NOT just a Vision and Roadmap

The Product Coalition

You have a strategy AND a roadmap, they’re two different things. leadership product-strategy startup product-leadership product-managementContinue reading on Product Coalition ».

Vision 126
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Should Product Roadmaps Have Dates?

Roman Pichler

What Product Roadmaps Are (in a Nutshell). To start with, let’s briefly recap what a product roadmap is. I view a roadmap as a high-level plan that states specific benefits a product should provide over a certain timeframe, which may range from six to 12 months. I find it helpful to use the product roadmap so that it connects the overall product strategy with the product backlog, as shown in the picture below. Ensure the Roadmap is Realistic.

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Creating a Product Roadmap is Easy

Speaker: Shardul Mehta, VP of Product Management, Amwell

As a product manager, it is our job to drive sustainable business growth. And one of the chief ways we do that is by crafting a coherent product roadmap. Thanks to these roadmaps, everyone knows what we’re working on now vs. later, where we’re headed, and how we’re getting there. Fail at making this map, and you sacrifice not only your own credibility, but the credibility of the entire company. The bad news? Product managers rarely have the time to adequately prepare. The good news? While we should absolutely do the research and analysis needed to craft a proper roadmap, we actually don’t need to wait until it’s completed. We can actually do both in parallel. And what’s more is that once you can do that, product roadmapping becomes easy. Join Shardul Mehta, VP of Product Management, American Well, and learn how to master the intricacies of any product roadmap.

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Placing product bets on your roadmap by Indicative

Mind the Product

In this digital breakout session sponsored by Indicative at #mtpcon London 2022, Esmeralda Martinez, Head of Product at Indicative by mParticle discussed placing bets and taking smart calculated risks on your product roadmap. [.] Product Analytics Product Roadmap Product Strategy Bet

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Use a Product Roadmap to Drive Your Product Strategy

Gocious Blog

As a product manager, you need a clear strategy to drive your product forward. product portfolio change roadmapWithout a solid plan, you'll struggle and make little progress.

Blog 62
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Product Strategy Iterations

The Product Coalition

A solid product strategy takes time to build. Here is the method I use for creating a product strategy that makes sense. In the process of building your product strategy, you would need to face many non-trivial questions as well as hard decisions you would need to make.

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Roadmapping Frameworks: How to Set Goals for Growth

ProductPlan

Product roadmapping frameworks work in a very similar way. Recap: What are Product Roadmaps? A product roadmap is a holistic visual document that outlines your product’s growth path. Product roadmaps are a good way for organizations to prepare for the future.

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Roadmaps Are Dead! Long Live Roadmaps!

Speaker: Bruce McCarthy, Co-Author of Product Roadmaps Relaunched and Founder of Product Culture

Join Bruce McCarthy, co-author of Product Roadmaps Relaunched, as he discusses the best ways to innovate your product roadmap. So that it reflects your customers’ needs while simultaneously and accurately communicating your products strategy and vision.

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Alive Strategy vs Dead Strategy

ProductPlan

Product Strategy is Important. One of the most important roles of a product manager (PM) is setting the product strategy. The strategy, by way of a roadmap, is the document that drives team alignment. That is when the strategy is truly alive when you can see it in action.

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Marketing Roadmap: The Product Marketing Manager Guide to Success

Userpilot

How do you design a marketing roadmap that structures your project and keeps your team organized through the marketing lifecycle? This article dives into what a marketing roadmap is and how you can build yours effectively. What is a marketing roadmap? Marketing strategy roadmap.

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The Right Roadmap for The Right Purpose?—?Five Different Roadmap Types

The Product Coalition

This article examines five different types of roadmaps used to make a product a success, each with a different purpose. strategy roadmaps product-management management agile

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Tying Strategy to Your Product Roadmap

Pragmatic Marketing

We’ve all heard about “strategic” product roadmaps. A roadmap is a plan for your strategy that maps out the direction of your product. A product roadmap isn’t simply a list of features or the backlog. The roadmap needs to communicate the big picture to the organization—the initiatives that move the needle, expand markets, address competition and create customer value. The Benefits of a Strategic Roadmap. A product roadmap has several ultimate goals.

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4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

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Business Strategy vs. Product Strategy: What’s the Difference?

ProductPlan

Even among experienced product professionals, a common misconception in business holds that product strategy and business strategy mean the same thing. Product professionals need to understand the distinction between business strategy vs. product strategy.

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Roadmapping with an IMPACT Mindset

ProductPlan

But if there’s one part of product management that needs IMPACT more than anywhere else, it’s roadmapping. Roadmaps set the tone for the coming months and years. Most product teams don’t set out to create lackluster roadmaps, but they’re often dealt a sub-par opening hand.

Roadmap 73
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5 Ways ProductPlan Helps Standardize Your Roadmaps

ProductPlan

These professionals can easily communicate , stay aligned, and present a cohesive product strategy to the team. Many teams fail to understand the importance of a roadmap. They fail to understand how it can help to standardize roadmaps to align your team.

Roadmap 83
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Benefits of Roadmap Metrics

ProductPlan

Understanding the benefits of roadmap metrics can help align your product team. For this reason, tracking whether or not your roadmaps are being used can help guide your product team towards a shared vision. Roadmaps add value when used regularly by coworkers and other stakeholders.

Roadmap 52
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It's Alive! Bringing Your Product Roadmap Back From the Dead

Speaker: Lisa Mo Wagner, Product Management Coach, Writer, Speaker and WomenTech Ambassador

In this webinar, Lisa Wagner, Product Management Coach, will teach you how to create an effective outcome and data-driven roadmap that allows you to implement customer feedback in a timely manner.

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Product Roadmap

eProduct

The post Product Roadmap appeared first on eProduct. Product Management Software Product Management Templates Product Management Tools Product Strategy Backlog Roadmap

Roadmap 52
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Just released: Enhanced Product Roadmap

Gocious Blog

As product managers, you know that a meaningful product strategy and roadmap are more than just timelines. Product Roadmap Management SoftwareTo control the product's destiny, many people have to come together to make adjustments along the way.

Roadmap 74
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SaaS Product Roadmaps: Achieving Your Product Vision

bpma ProductHub

One important next step is a product roadmap. Product roadmaps, done well, can be a great tool to help advance… Product Strategyby Paul Ressler – Everything is progressing well with your SaaS product; you have your product vision and you have product market fit. What are the next steps to achieve success for your SaaS product?

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A Strategy Map

Roman Pichler

The map below shows the strategy tools I find helpful to make effective product strategy decisions. As the Strategy Map above shows, you should be aware of the overall business and product portfolio strategy in order to make the right strategic product decisions, as these provide the necessary context. The Strategy Map can help you check if you have any strategy blind spots. The post A Strategy Map appeared first on Roman Pichler.

Strategy 189
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Positioning to Win: How to Harness a Product Superpower

Speaker: April Dunford, Executive Consultant, Speaker, and Author

Positioning forms the foundation of a product's go-to market strategy. Your marketing plans, your sales strategy, your customer segmentation, your product roadmap - each of these uses positioning as an input. Yet as important as positioning is, it is deeply misunderstood. In this session, April Dunford is going to arm you with the tools you need to master positioning.