A Strategy Map

Roman Pichler

The map below shows the strategy tools I find helpful to make effective product strategy decisions. Additionally, you should be able to correctly state the information captured by the product vision and strategy , product roadmap , KPIs , and business model on the map above.

Tying Strategy to Your Product Roadmap

Pragmatic Marketing

We’ve all heard about “strategic” product roadmaps. A roadmap is a plan for your strategy that maps out the direction of your product. A product roadmap isn’t simply a list of features or the backlog. The Benefits of a Strategic Roadmap. By Jim Semick.

The “Why” Behind Your Product Roadmap

bpma ProductHub

By Don Stoddard – In the very best companies, roadmaps support key objectives with very specific measures impacting the business. Roadmaps are great at showing a direction, but they often don’t tell the story of “why.” product/features/strategy. Why Good Strategies Fail?

Outcome-driven product roadmap

The Product Coalition

Many organizations struggle with roadmaps, finding them difficult to maintain and hardly ever coming true. They say, a roadmap in its first edition barely resembles what they get in the end. Those not given up the fight, experiment with crossbreeds of the roadmap and the release plan.

4 Steps to Developing Your Customer Care Strategy

Establishing an Effective Product Strategy Process

Roman Pichler

Why a Product Strategy Process Matters. In the picture above, the product strategy describes how a visionary, inspirational goal is attained. The product roadmap shows how the product strategy is put into action by stating dates, measurable goals, and selected features.

Outcome-Driven Roadmapping: The Secret to a Focused Product Strategy

ProductPlan

But when it comes to product development and the roadmaps that guide that process, you’re often hard pressed to see the desired outcomes represented. Instead, we often see roadmaps that are chock-full of features and enhancements that don’t mean much in isolation. But shouldn’t the guiding document for the product strategy be more than just a set of ingredients? The problem with feature-driven roadmaps. “Features become a sales strategy.

10 Tips for Creating an Agile Product Roadmap

Roman Pichler

Goal-oriented roadmaps focus on goals or objectives like acquiring customers, increasing engagement, and removing technical debt. To help you develop your agile product roadmap, I have created a goal-oriented roadmap template called the GO Product Roadmap. Product Roadma

What is a Product Roadmap?

Gainsight

A product roadmap is a high-level, visual representation of the direction your product offering will take over time. Provide high-level instructions for executing the strategy. Maps are a fundamental part of our lives therefore, a product roadmap isn’t exactly a new concept.

Product Roadmaps in Five Easy Pieces

Mind the Product

so my investor said that I need a product manager to do our product roadmap?”. When I worked as a product management consultant clients would often talk about “needing a product roadmap ASAP”. In reality, asking for a product roadmap was shorthand for “please help me with my strategy”.

Executive Report: The Customer Data Too Often Overlooked by the C-Suite

strategies evolve based on market changes. the contact center or adjusting product roadmaps. WFM strategies. New Study Reveals Reliance on Too Few. Data Sources; Organizations Likely Missing. Opportunities to Meet the Real Needs of.

The Product Roadmap and the Release Plan

Roman Pichler

What is a Product Roadmap? A product roadmap communicates how a product is likely to evolve across several major releases. Product roadmaps vary in their format. I prefer to work with goal-oriented roadmaps (also called theme-based roadmaps). Product Roadmap.

Product Strategy, the Missing Link by Nicholas Goubert

Mind the Product

It may be obvious, but defining your strategy, goals, and mission is something we all need to have rooted at the heart of everything we do – but it’s very easy to get pulled in countless different directions while we try to deliver against these.

Product Roadmap Success: BWP Hosts Lively Roundtable Discussion

bpma ProductHub

By Garima Painuly- One of the constant challenges a product manager faces is creating a focused product roadmap that is aligned with expectations of all stakeholders, and defending that roadmap against distractions. Creating a Focused Product Roadmap.

5 Hacks for Better Product Roadmap Presentations

ProductPlan

As product managers, the product roadmap is at the core of everything we do. The product roadmap is a key point of reference to keep product strategy, business objectives, and execution aligned. Today we look at a few simple tips for product roadmap presentations.

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

He will discuss working through personas, data types, reporting needs analysis and ultimately how this comes together to form a roadmap for reporting functionality and interface. How to evaluate embedded analytic solutions as strategy to greatly reduce initial and on-going engineering effort. Using personas to define specific reporting requirements and a roadmap that makes sense.

Escape From the Feature Roadmap to Outcome-driven Development

Mind the Product

I’ve made a lot of roadmaps in my time. In fact, in the first three years I was at WorldRemit, I counted that I represented our company roadmap in 10 different ways. One of many, many roadmaps. Yet most roadmaps have a big problem in common.

Effective Product Roadmaps

Melissa Perri

Product Roadmaps, in general, are confusing. Three years ago I wrote a blog post about Rethinking the Product Roadmap , in which I advocated for a focus on solving customer problems instead of listing out features with deadlines. Well that’s where the term Roadmap actually comes from.

How Product Marketing Roadmaps Drive Sales | Shifting Market, Shifting Strategy | Agile: We’ve Come Full Circle

Proficientz – Product Management University

This month we explore the value of a product marketing roadmap to sales. It’s not a staple in most B2B organizations but it’s just as important to your near-term revenue as a product roadmap is to your longer-term growth. The Value of a Product Marketing Roadmap: It’s Like Deep-Sea Fishing for Sales. Shifting Markets, Shifting Product Strategy: Three Considerations. The B2B Product Manager Magazine August 2018 is now available.

7 Ways of Creating and Sustaining an Agile Product Roadmap

bpma ProductHub

By Ellen Gottesdiener – Product Roadmaps Are Necessary for Product Success A product roadmap visually depicts how your product will evolve over time to realize your product vision and achieve continual value for your customers and business. (I I define the term product to refer to a software application, system, device, service, or a combination that… Product Management Product Strategy

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

He will discuss working through personas, data types, reporting needs analysis and ultimately how this comes together to form a roadmap for reporting functionality and interface. How to evaluate embedded analytic solutions as strategy to greatly reduce initial and on-going engineering effort.

Value-Based Product Roadmaps: They Should Mirror a Customer Org Chart (Video)

Proficientz – Product Management University

Value based product roadmaps should be structured like a customer org chart so that the business value of your product investment priorities is clear to executives, senior managers and users. ” Learn How to Create Your Value-Based Roadmaps. Create More Valuable Product Roadmaps.

What PRD template provides a useful roadmap?

bpma ProductHub

… Product StrategyBy Daniel Wu’ – An ideal PRD discusses users, shows features in a visual prototype, and includes key hypotheses. Product Requirement Documents (PRDs) are documents product managers use to achieve several important objectives. They (1) create purpose and context for the teams they work with, allowing key stakeholders to feel heard; and (2) clearly communicate the vision.…

Creating Good Roadmaps: 6 Practical Steps for Product Leaders

Mind the Product

Much has been written about the process of creating product roadmaps, not least the six great articles written by my own team. I believe the actions of a product leader all too often are the root cause of a “bad” roadmap. Purpose, Vision, Mission and Strategy.

How to Distinguish Between Your Product Roadmap, Product Strategy, and Product Vision

UserVoice

While you might “own” the product, your product’s vision should be coming from the top of the house. It should be driving everything in your organization, not just product development. Sales, operations, technology… all of it should be working toward a common vision.

Vision 215

How to Package and Price Embedded Analytics

struggle to integrate analytics into their products, business models, and pricing strategies in a way that meets a range of user. roadmap to deliver new features, but often wait until the last minute to decide how to price these features. HOW TO PACKAGE & PRICE EMBEDDED ANALYTICS.

5 Reasons to Organize Your Roadmap by Themes

ProductPlan

The goal of any roadmap, whether it’s a product roadmap, IT roadmap, or marketing roadmap, is to capture and communicate a high level strategy. But the product roadmap is not where these details should live. Rather, the roadmap should always remain high level and strategic. This is why your first step when roadmapping is determining the most important high-level objectives. In other words, the roadmap’s themes.

Treat your Roadmap as a Compass

Ask Benny

How to effectively build and manage your roadmap and your stakeholders’ expectations. The Roadmap Challenge I recently participated in a meetup of very experienced product management leaders arranged by ProductX. We discussed roadmaps and the challenges surrounding them. The major reason for this challenge is that the roadmap is not just a tool for a product manager to properly plan. On top of that, your roadmap is also your commitment to your customers.As

5 Mistakes You’re Making When Sharing Your Product Roadmap

ProductPlan

One of the few times a product manager really gets to take center stage and show the fruits of their labor is when they’re presenting the product roadmap. Roadmap presentations are the culmination of weeks, months, or possibly years of work. All of this while aligning the strategy of the executive team with specific product releases and features. A compelling roadmap can inspire the company and set a positive tone for the future.

What Does the Agile Roadmapping Process Look Like in Practice?

ProductPlan

In today’s article, we’ll discuss the agile roadmapping process. We’ll start by reviewing the objectives of roadmaps and planning for agile teams, then share some special considerations for agile roadmaps. Why Agile Teams Need A Product Roadmap.

What is Good Product Strategy?

Melissa Perri

“What is your Product Strategy? YOU NEED A STRATEGY.” This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan.

7 roadmap templates for creating organization-wide alignment & communication

Roadmunk

Roadmapping isn’t an exercise reserved solely for product teams—or rather, it shouldn’t be. Roadmaps are communication tools and are perfect vehicles for teams of all kinds to share their priorities and goals with the rest of the organization. The product roadmap. The HR roadmap.

Portfolio roadmaps

Under10 Playbook

And that’s why they ask for a roadmap. A portfolio roadmap has become the preferred way to show delivery plans over time. Yet only 15% of organizations worldwide have deployed multi-year product strategies and less than half of these organizations admit to having done so effectively. Additionally, 20% of organizations reported relying primarily on tactical product roadmaps as the primary vehicle to align with their company’s business strategy.

4 real-world marketing roadmap examples

Roadmunk

That’s why roadmaps are such a natural fit for marketing teams. A marketing roadmap tells the story of your marketing strategy. We obviously use a ton of tactical software, but I go back to my marketing roadmap every week to regroup on the big picture. Happy roadmapping!

Design tips to make your roadmap boardroom-ready

Roadmunk

A roadmap should—and this is going to sound banal—be pretty. Roadmaps are communication tools. We’ve said before that a roadmap isn’t just for you. They’re created and presented to get all stakeholders, executives and your entire team aligned on one strategy.

A Roadmap Doesn’t Have to Lead to Broken Promises

Mind the Product

We’d spent weeks perfecting the roadmap presentation for our annual customer conference. It felt like people had overlooked all the greatness of our roadmap and were focused on the (relatively few) changes we’d made along the way. Why Have a Roadmap Conversation With Your Customer?

Product Roadmaps: Love, Hate (& Hate)

The Product Coalition

If I could pick one thing to kill because of the problems it causes, roadmaps might very well be at the top of the list. And it’s not that I don’t like roadmaps, or at least the principle of a product roadmaps. Communication: A roadmap is a communication device.

What does the agile roadmapping process look like in practice?

The Product Coalition

Eisenhower Why agile teams need a product roadmap There are many discussions out there on both the importance of, and lack of importance of agile product roadmaps. I am a firm believer that an agile product roadmap is an important document for all agile teams.

How to Create a Strategic Portfolio Roadmap

Proficientz – Product Management University

Strategic Portfolio Roadmapping Workshop. In this hands-on workshop, you’ll learn how to develop a strategic portfolio roadmap that drives new growth by shifting your inside-out product vision to an outside-in customer vision. Instead of constantly wrangling over competing product visions that no one can ever agree on, you’ll learn how to craft a short and long-term portfolio roadmap that mirrors the vision and business goals of your target customers.

What is a technology roadmap, really?

Roadmunk

One of the most popular roadmaps in our template library is the technology roadmap. Now, ‘technology” is kind of a loosey-goosey moniker—but the ambiguity is a result of its broad application (and this broad application also happens to be why this roadmap is so popular).