Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Userpilot

APRIL 6, 2023

Overengineered products are difficult to use, filled with bugs, and instead of improving your users’ lives, they make them unnecessarily complicated. In this article, we look at different ways for product managers to avoid falling into the overengineering trap. But worry not! What are the greatest PM sins?

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Ronke PM

OCTOBER 5, 2023

This revelation was the "aha moment" most Product Managers dream of, and it was only achievable because I fully immersed myself in their world. To further assimilate, learn and grasp their customers' experiences, product teams and their interdisciplinary partners implement and participate in the following customer experiences.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

The Product Manager Coach Blog

SEPTEMBER 5, 2023

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Plus, don’t forget to download the free guide, 10 Tips for Being a Better Product Manager , at the end of this post!

Research Software 52

Research Software Feedback Software User Testing Product Management 52

Userpilot

DECEMBER 7, 2023

Data-driven insights can help you create resilient product growth strategies. For instance, market research data can help you decide on effective product management strategies. Using these insights, businesses can create resilient growth strategies around their customers, products, or services.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

OCTOBER 17, 2023

Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Research Software 103

Product Beautiful

AUGUST 24, 2016

As a product manager, you may view events as largely tactical and time-consuming endeavors. But the truth is that events aren’t just a sales and marketing tactic. Rethinking the Role of Events. While some product managers have a sales background, most don’t. It’s natural to dread them.

Events 40

Events User Testing User Friction Strategy 40

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. Market research insights Market research insights can help you understand customer segments , market size, and growth, as well as preferences.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Example of a product experience survey.

Customer Feedback 96

Customer Feedback User Testing Feedback Software Product Research 96

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Userpilot

JANUARY 9, 2024

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? There are some drawbacks to consider, too: subjectivity and limited depth of understanding for complex products.

Data Visualization 105

Data Visualization User Testing Product Research Analytic Tools 105

Userpilot

SEPTEMBER 14, 2022

Successfully launching a product requires proper planning which usually follows specific steps and checklists. Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

The Product Coalition

JULY 29, 2019

Product managers act as the glue between multiple cross-functional teams and effective communication is the foundation of their success; from here the general sense that product managers can’t do their job productively unless they are co-located with their teams. You need to get access to the voice of customers.

Product Management 60

Product Management Product Manager Weak Development Team Management 60

The Product Coalition

FEBRUARY 15, 2023

And while preparing for those events I noticed is that even though the internet is full of good advice, it’s often fractured, vague or complicated with unnecessary jargon. So I’ve repackaged the materials I’ve used or put together over the years into a Startup Idea Exploration Workbook.

Startups 114

Startups User Testing Research Software Differentiation 114

Userpilot

SEPTEMBER 11, 2023

A soft launch releases the product to a limited audience, a minimal launch releases only a limited feature set, and a full launch releases the full product to everyone. It involves market research, goal setting, and the development of your go-to-market strategy. Here’s how to prepare for what’s to come.

Product launches 105

Product launches Product Research Data Visualization Research Software 105

The Product Coalition

MAY 15, 2019

One signal I’ve been giving much thought too of late is the collision of two roles, Product Management and Product Ownership. A topic of hot debate in the agile and product circles but with very few answers. Credit: DataKitchen Since its inception, Scrum and the Product Owner role has become widely adopted.

Product Management 92

Product Management Product Manager User Testing Product Research 92

BrainMates

DECEMBER 12, 2019

As a social entrepreneur with Full Time Lives and in my Product Management consulting work for Brainmates. How does this affect the world of Product Management? I think that as business and society is changing, our Products need to change too. It seems mission-driven Product Management is still being defined.

Product Management 52

Product Management Product Manager Reporting Tools Weak Development Team 52

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

The Product Coalition

MAY 31, 2018

This unique background covering multiple geographies and departments made him an expert in all cycles of Product Management. He’s also an Olympic recruiter; he interviewed over 2,000 candidates throughout his career and loves sharing his tips & tricks on how to score your dream job in Product Management.

Product Research 60

Product Research Product Management Product Manager Research Software 60

The Product Coalition

SEPTEMBER 21, 2020

Part 2 of series on experimentation When should product managers experiment? Running Experiments has become one of the most valuable tools for Product Managers to validate ideas, de-risk releases and measure the impact of their work. This is the part 2 of a series on Product experimentation and Growth.

Customer Experience 155

Customer Experience Data Visualization User Testing Product Research 155

Good Product Manager

OCTOBER 30, 2016

Three Tips for Aligning Product Management and Product Marketing. These roundtables are intimate, invite-only events for SiriusDecisions clients where we facilitate open discussion between functional leaders from different b-to-b organizations on a chosen topic of interest. What’s Hot on Twitter.

Product Marketing 60

Product Marketing Product Research Research Software Marketing 60

Userpilot

JULY 24, 2023

An effective product launch checklist includes the following: Define your target audience and build out your user personas. Conduct market research to identify competitors and determine avenues for product differentiation. Craft your product positioning statement. What is a product launch?

Product launches 98

Product launches User Testing Product Research ChatGPT 98

ProductPlan

JANUARY 27, 2022

That includes product teams, who must determine how to maximize their return on their 2022 budgets. To get the most bang for your budgeted bucks, we can look at some of the trends revealed in our latest State of Product Management Report. Product teams are spending on things that make them work better, smarter, and faster.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

Userpilot

NOVEMBER 21, 2022

Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. The insights from the market research feed into the go-to-market strategy.

Product launches 98

Product launches Product Research User Testing Research Software 98

DISQO

OCTOBER 24, 2019

And Fortune 500 clients rely on them to help with these digital transformation projects,” I explained on a recent episode of This is Product Management. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours. Here are three of my favorites: 1.

Reporting Tools 58

Reporting Tools User Testing Data Visualization Research Software 58

The Product Coalition

MARCH 19, 2021

What solution does this product offer? During your target market research, you identified some of the common problems your audience has and how your product might address relevant issues. Here, you’ll want to make sure your product is providing a direct solution to the consumer’s problem.

Development 132

Development Product Research Research Software Technical Review 132

ProductPlan

JUNE 8, 2021

After reading a blog or a book or attending a conference or talk on product management, I’m always excited to try out the new processes and frameworks I’ve learned about. Market research—Reveals how others tell their stories and perceive the audience. I try to get my team similarly enthused about this endeavor.

Product Research 97

Product Research User Testing Research Software Feedback Software 97

Good Product Manager

APRIL 21, 2015

One of the key responsibilities of a product manager is to decide what features and enhancements should be added to an offering. It’s fairly common for product managers to come up with their own spreadsheets or formulas to do this evaluation. Three Questions About Product Management.

Research Software 74

Research Software Product Research Feedback Software User Testing 74

Userpilot

JUNE 30, 2023

This data allows product managers to make more informed product development and roadmap planning decisions. Are there any specific demographics or user characteristics that you think our product/service caters to? Customer research questions using a welcome screen. Why are voice of customer surveys important?

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. Product service management vs product management.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

JANUARY 31, 2023

The critical product launch process involves a series of phases and strategies to ensure your product’s success. There are three main phases you should consider: Pre-launch phase: This phase includes activities like market research, product development, product testing, etc.

Onboarding KPIs 98

Onboarding KPIs Product launches Analytic Tools Feedback Software 98

Userpilot

SEPTEMBER 29, 2022

What exactly is product value? What can product managers do to measure and increase it? Product value is how well your app helps customers achieve their goals compared to competitors. So even if the real value of the new product is higher, our perceived value of it is lower just because we are not used to it.

User Testing 105

User Testing Product Research Feedback Software Analytic Tools 105

DISQO

OCTOBER 24, 2019

And Fortune 500 clients rely on them to help with these digital transformation projects,” I explained on a recent episode of This is Product Management. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours. Here are three of my favorites: 1.

Reporting Tools 40

Reporting Tools User Testing Product Research Data Visualization 40

DISQO

OCTOBER 24, 2019

And Fortune 500 clients rely on them to help with these digital transformation projects,” I explained on a recent episode of This is Product Management. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours. Here are three of my favorites: 1.

Reporting Tools 40

Reporting Tools User Testing Product Research Data Visualization 40

Userpilot

JANUARY 9, 2023

Take advantage of different marketing data types and sources to better understand your customer. For instance, your marketing data sources may include: Market research for identifying common user pain points. Customer analysis for understanding their preferences, goals, and expectations towards the product.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

ProductPlan

OCTOBER 4, 2022

By understanding their product strategy, hopefully, some inspiration for how your product offering can outcompete them. Competitive intelligence for product management. Tactical intelligence focused on near-term market share capture and revenue generation. There are two broad types of competitive intelligence.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52