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Inspiring Teams with Product Vision

Mind the Product

In this in-depth and inspiring talk, Keela Robinson , Founder and CEO PM Loop, unpacks what vision is, why it matters and how to find it. Crucially, she demonstrates how to communicate and reinforce vision to your team by sharing an incredible 30 practical strategies for meaningfully tying your vision to all that you do. In short, they are inspired and guided by your vision.

Vision vs. Strategy

svpg

I’ve explained that the context typically needs to be the product vision, and a specific set of outcome-based objectives for each team (OKR’s are an effective way to do that). I’ve already written about outcome-based objectives , and in this article I want to talk more about product vision, and especially how important the role of product strategy is in delivering on the product vision. Product Vision. The product vision describes the future we are trying to create, typically somewhere between 2 and 5 years out. Overview. Product Strategy.

Backlog Refinement Takes You from Vision to Value

bpma ProductHub

With a keen focus on value and conducting Structured Conversations using the 7 Product Dimensions, you greatly improve your ability to go from vision to value. A successful product delivers value when it is aligned to your product vision and goals. Contributed by Ellen Gottesdiener and Jeff Sutherland. Deliver Value Sooner. Backlog refinement prepares your backlog for development.

Elements of a Compelling Product Vision Statement

280 Group

Do I Really Need a Product Vision Statement? A compelling product vision statement helps set the boundaries around how quickly and effectively those decisions can.[continue The post Elements of a Compelling Product Vision Statement appeared first on 280 Group Product Management. Product Management Product Strategy Messaging Visioncontinue reading].

How to Distinguish Between Your Product Roadmap, Product Strategy, and Product Vision

UserVoice

While you might “own” the product, your product’s vision should be coming from the top of the house. Sales, operations, technology… all of it should be working toward a common vision. So, if the vision isn’t the responsibility of the product team, what is? It should be driving everything in your organization, not just product development. Source.

The Most Important Thing You Need For Your Product To Succeed

Street Smart Product Manager

Entrepreneur New Product Development Product Development Product Management Product Roadmap product visionHave you ever felt like there is no clear direction for your product? That you keep getting jerked around building features to satisfy the latest customer opportunity? Maybe your product is trying […].

How coaching creates great leaders

Lead on Purpose

His vision transformed the personal computer, music, … Continue reading → Leadership Team Building assessment coaching mentor visionWhen I think of leaders who have built great companies, the first name that comes to mind is Steve Jobs. He was arguably one of the greatest CEOs of the modern business era.

How coaching creates great leaders

Lead on Purpose

His vision transformed the personal computer, music, … Continue reading → Leadership Team Building assessment coaching mentor visionWhen I think of leaders who have built great companies, the first name that comes to mind is Steve Jobs. He was arguably one of the greatest CEOs of the modern business era.

Product Roadmap Essentials

bpma ProductHub

It highlights both near term and long term vision to the business. As a product manager, you should be continuously evaluating what your near-term priorities are to ensure they are the building blocks towards achieving the objectives of your company’s long-term vision. Such an event is coming to Boston. Emera Trujillo, Sr. Product Manager at Visible Measures.

Mental Models for Product Managers – Part 2

PM Hardcore

The y-axis represents "ability to deliver," while the x-axis represents "completeness of vision." The upper right "magic quadrant" is vendors who have a compelling vision and can deliver on it. Brain Wiring (by Wellcome Images, CC licensed). In part 1 I introduced mental models and some reasons they are important. And I provided a few “general purpose” examples. Templates.

10 Product Backlog Tips

Roman Pichler

Decline ideas and requirements that do not help you meet the release goal and move you closer to realising the product vision. Tip #1: Complement your Product Backlog with a Product Roadmap. Use a roadmap to sketch the overall journey you want to take your product on. State the upcoming major releases with their goals or benefits. Tip #2: Focus your Backlog on the Next Major Release. Tip #4.

Tying Strategy to Your Product Roadmap

Pragmatic Marketing

Describe your vision and strategy. Setting the vision and strategic goals for the product—and, more importantly, getting alignment on these with your stakeholders—is the first step to creating a successful roadmap. They want to have productive discussions about future initiatives that tie directly to the product vision and goals. By Jim Semick. Align internal stakeholders.

My team are my product: How to develop a high-performing team of product managers (or anyone else)

Mind the Product

Vision – the who and what. Just like any good product team/ squad, my team need a shared vision, which they are aligned around and that gives them a clear sense of purpose. We co-created our vision using Roman Pichler’s canvas. Our team vision is: Create exceptional digital experiences, effectively. Cue epiphany; my team are my product! Our current reality.

4 Traits of Successful Product Leaders

UserVoice

Having a plan and a vision, communicating it well and sticking to it. Of course, not everyone is thinking quite that far ahead or has much of an audience for their audacious vision. To develop the vision, PMs have to be creative and imaginative,” says Ameet Ranadive of Twitter, “They have to think differently than others, and imagine a future that others are not yet able to see.

The biggest challenge for product managers?

Mind the Product

Stakeholders clouding the vision not based on evidence. A great product vision comes from knowing your customers so intimately that you can design a product that perfectly meets their needs. The ability to capture market feedback and translate it into a coherent vision is the thing you need to be great at. Respondents by the Numbers. Turning Challenges into Opportunities.

Product Managers – You Are Not the CEO of Anything

Mind the Product

Truly successful product leaders instead embrace their lack of authority and lead their teams and the wider company through communication, vision, and influence. They focus on collaborating across the company, bringing together the best people to move the product forward, and setting those teams free to execute on their product vision. Does that sound like any CEO you know?

Books 125

How to Create a Strategic Portfolio Roadmap

High Octane Product Management

In this hands-on workshop, you’ll learn how to develop a strategic portfolio roadmap that drives new growth by shifting your inside-out product vision to an outside-in customer vision. Instead of constantly wrangling over competing product visions that no one can ever agree on, you’ll learn how to craft a short and long-term portfolio roadmap that mirrors the vision and business goals of your target customers. your vision consists of several big product ideas that no one can agree on. your salespeople complain because the competition has a stronger vision.

The Evolution of Modern Product Discovery

Product Talk

I really encourage teams to take time to explore the opportunity space, to assess which opportunities are most likely going to drive their desired outcomes, and to use their company’s mission, vision, and strategy as a filter. Product management is evolving quickly. We no longer take months or years to release value to our customers. The full video, show notes, and transcript are below.

The Simple Guide to Product Management

bpma ProductHub

To own a product requires a strong vision for what it can become and achieve. Having a vision for yourself and your career is just as important as having one for your products and teams. Contributed by Cynthia Andre. In 2016, Glassdoor identified Product Management as the #8 best job to have in America, with a job score of 4.5 out of 5. Secondly, training and preparation vary.

Coping with Product Manager Burnout

280 Group

Vision Built on Uncertainty When I started my career as a young programmer I was tasked with bug fixing as a way to learn the code base….I I hated it. It wasn’t challenging enough for me. Now, several decades later as a Product Manager there are times I miss those days. Not for the nostalgia, but for the certainty. I could actually run tests to see immediately if.[continue continue reading].

Taking a Product from Conception to Delivery

Mind the Product

Your product vision is your company’s vision. In this talk I gave at ProductTank Singapore towards the end of 2016, I parsed the steps required to take a product from conception to delivery, with a strong slant toward the business of products. Find a Market You Can Win. Chances are you’re the little guy. You have limited time, money, and human power.

Make Your Product Stand Out with the Strategy Canvas

Roman Pichler

I capture these pieces of information using my Product Vision Board. The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory. It was originally intended as a business strategy tool to discover new markets. Luckily, the canvas can also be applied to individual products, as the following example illustrates. [1]. Take the iPhone.

Three Superpowers of a Product Manager

Mind the Product

At Zalora, we choose a very simple structure for this document: The Vision – The vision lays out the target audience, what they need, and how you plan to deliver a unique offering. As a product manager it’s not uncommon to feel pulled in a million different directions as you work to meet the needs of your customers, developers and company stakeholders. Communication Powers.

Five Tips for Introducing Product Management to Your Company

Roman Pichler

1 Establish a Clear Vision. Establish a clear vision for introducing a product management group and explore why your company would benefit from it. But the core value proposition of product management is enabling growth : A product manager is responsible for making and keeping a product successful. In other words, product managers are key to achieving sustained organic growth.

Product Management for Dummies

Product Bookshelf

The product manager is responsible for overall product success, is the central point for all aspects of the product, holds the vision and strategy, owns the whole product, produces the roadmap and requirements, and leads the team. The authors outline a concept called a product manifesto which is a statement of guiding vision and principles for you and your job as a product manager.

Books 33

A Product Manager’s Guide to Strong Team Communication

Mind the Product

If you feel the product does not fit your personal vision, make it fit. Pursuing a personal vision will increase your conviction and decision-making effectiveness, and inspire others through your example. Product managers and their more recent Agile brethren, product owners, hold one of the most demanding positions in an organisation. Learn the ins and Especially the Outs First.

Innovation, SaaS, and Enterprise: Announcing the First Three Speakers for #mtpcon London!

Mind the Product

Lea was responsible for the product vision and strategy of the Creative Cloud, transforming Adobe from boxed software to one of the most successful SaaS services in the industry. Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. Don’t miss out… Lea Hickman, Partner, SVPG. Scott Berkun, Author.

8 Tips for Collaborating with Development Teams

Roman Pichler

There are a number of techniques that help you achieve strong buy-in including the following ones: Creating shared goals: a vision , release goals, and sprint goals everyone agrees on; Involving the team members in research and validation activities, for example, observing users or building MVPs and jointly analysing the resulting data ; Engaging the team in developing and updating the product roadmap ; Collaborating on the product backlog : prioritising items and creating user stories. Manage the Product, not the Team. Neither is desirable. Treat the Team as an Equal Partner.

How Designers & Developers Can Work Better Together

Mind the Product

Establish Understanding of the Product Vision. Jason starts by recommending that when you are about to begin work on any project with others, the whole team should understand the project vision, goals and objectives. By having a shared understanding of the product vision, teams will have a clear perspective on when and how feature decisions are made. Get to Know Your Users.

The Secret Ingredient To Getting Product Innovation Done: “Internalvangelists”

Street Smart Product Manager

Because they’re the ones willing to make the initial bet on the startup, because they’ve bought into the startup’s vision and potential. So you’ve probably heard of “earlyvangelists” (No? Read this post by Steve Blank, who coined the term.) In Lean Startup circles, we hear a lot about finding these special breed of customers. They’re … Continue reading "The Secret Ingredient To Getting Product Innovation Done: “Internalvangelists”". Product Management

Training to be a Better Product Manager

Mind the Product

I jumped on the opportunity to drive this effort forward and have joined Mind the Product to help implement a vision of a global product management training platform that links our communities together, builds on our content, leverages the amazing talents that we’ve found, and supports our local communities with best-in-class workshops. If this sounds like a lot to do, it is.

Metaphor and Stories in Product Management by Elizabeth Churchill

Mind the Product

Product managers are the vision setters and story tellers of a business, according to Elizabeth Churchill , a Director of User Experience at Google – it’s their job to tell compelling stories and engage users. Sitting in the middle of tech, business and user experience, product managers are the “translators, listeners, researchers, story tellers, herders, vision setters” in a business.

The Dirty Dozen Roadmap Roadblocks

Product Powers

A roadmap is your vision for how a product (or product line) will help achieve your organization's strategic goals. Stating what you will do and when makes it easy to judge when you fall behind schedule or get detoured by good ideas that just don't fit your strategic vision. A good product roadmap is one of the most important and influential documents an organization can develop, publish and continuously update. It’s the one document that steers the entire organization in delivering on the company strategy. What Is a Product Roadmap? A good roadmap inspires. The Dirty Dozen.

Why Drawing Maps Sharpens Your Thinking

Product Talk

Maps are also used to communicate a vision or a plan. In The Greatest Grid: The Master Plan of Manhattan, the map is described: “It [the Manhattan grid] was that truly rare thing: an enduring vision conceived sold and executed as a map.” They help us tell a story, to share a vision , and they inspire action. – Richard Dawkins. To me, the answer is clear.

True North: Managing Long-Term Roadmap Needs with Agility

Pragmatic Marketing

But many scrum teams want to start a sprint before they have a clear vision for the product. Or worse, if there is a clear vision they ignore it and focus on what they think is best. Having a vision and a backlog are the cornerstones for any scrum team and sprint. In Agile Project Management with Scrum , Ken Schwaber, a scrum co-creator, writes, “The minimum plan necessary to start a scrum project consists of a vision and a product backlog. The vision describes why the project is being undertaken and what the desired end state is.”. By Dave West.

Behind Every Great Product

svpg

Kate would be the first to credit a pretty amazing team, including some exceptional engineers, and the vision and courage of the founders, but I would argue that without a Kate driving for the technology-based solutions that could actually power this business, there’s a good chance Netflix as we know it never would have happened. The results of Alex’s experiments and early successes gave Alex the confidence to propose to the BBC leadership a new product vision and strategy which she called “BBC Out Of Home.” Article: Behind Every Great Product. Fix it.".

Lewis Lin’s Favorite Books for PMs

Product Bookshelf

The only way to achieve this vision is to make designers responsible for customer experience and satisfaction. Separate design from programming and focus on the vision, rather than using existing mechanical frameworks. The product management interview process is intimidating because it tests your expertise and domain knowledge in many different areas. I asked Lewis C. by Nir Eyal.

Books 30

The Challenge of Managing – and Communicating – Customer Insights

Mind the Product

Different teams will have different measures for what “success” looks like, and by acting as a bridge between them you can not only work to unify them towards a coherent view of product success, but also get their buy-in as you work towards your product vision. When developing products, customer insight is vital to understanding the critical question: where are we going? Alter the Egos.

Overhaul of the internal apps at Tesco

Mind the Product

By making the users more human and less distant the development team became more engaged and together with product vision work I had done with our business owners, I was able to build a product vision with the developers. This vision is to enable our colleagues in store to work efficiently so that they can enjoy their work and serve Britain’s shoppers a little better every day.

Crafting a Creative Culture by Jeff Veen

Mind the Product

Vision and purpose. In closing, Veen examined how important it is for companies to lay out their vision. It is, he thinks, because everyone on the team needs to be able to articulate their work in the context of the company vision and make the connection. “I Veen began by asking the audience to picture themselves in a boat on a still lake at sunrise. Would they feel rage?