Remove Market Research Remove Product Marketing Remove Product Research Remove Webinar
article thumbnail

What is a Segmentation Survey? Questions, Examples & Use Cases

Userpilot

How do you create a segmentation survey? For example, age or product usage patterns. A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool. Userpilot is a product growth platform with advanced segmentation features.

article thumbnail

What Does a Product Marketing Manager Do? 8 Key Responsibilities

Userpilot

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Product Marketing Examples To Inspire Your Product Team To Create Product-Led Strategies

Userpilot

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? Let’s dig in!

article thumbnail

Steps and Checklists For Launching a Product: Product Marketing Managers Guide

Userpilot

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Write a positioning statement- how is your product different?

article thumbnail

10 Ways of Adding Value to Products in SaaS to Drive High-Margin Sales and Increase Profitability

Userpilot

How does adding value to products contribute to faster product growth? In this article, we cover: How to define product value and a value-added product. How to measure product value. 10 ways to add value to products in SaaS. Address customer pain points and show how your product can help alleviate them.

article thumbnail

How to Increase Customer Lifetime Value with Personalized Retention Marketing?

Userpilot

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Who are they?

article thumbnail

How to Create a Feature Launch Plan + Best Practices

Userpilot

Are you looking for a way to drive user retention and product adoption ? You’re likely considering adding new features to your product. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A feature launch plan is a roadmap for launching a new feature in an existing product.