Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? What should be the KPIs of a Product Marketer?

Analytic Tools 97

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 97

Mixpanel

FEBRUARY 23, 2024

As the product manager at Mixpanel leading our onboarding efforts, I was thrilled to speak with the leader of Segment’s Digital CS and Experience team, Matt Smidebush, about what he’s seen work (and not work) for bringing new customers into a technical product. Ultimately, we have to help customers get their jobs done.

Onboarding KPIs 59

Onboarding KPIs Technical Review Customer Experience User Testing 59

Userpilot

OCTOBER 15, 2020

But Product Adoption Roadmap (or Product Adoption Strategy ) and you get people scratching their heads. The post will cover: The importance of a Product Adoption Strategy. The Goals of Product Adoption Strategy. How to create a Product Adoption Strategy step-by-step. Product Adoption Roadmap -Execution.

Onboarding KPIs 74

Onboarding KPIs Strategy Customer Experience User Testing 74

Userpilot

SEPTEMBER 20, 2022

Customer onboarding playbooks are typically succinct documents mapping out the core elements of your approach to customer onboarding. It’s a joint responsibility between the customer success team and product marketing. Onboarding isn’t purely about signup. What is a customer onboarding playbook?

Analytic Tools 92

Analytic Tools Feedback Software Research Software Onboarding KPIs 92

Andrew Chen

NOVEMBER 13, 2018

Many of the key levers for driving more user acquisition, retention, engagement, can sometimes sit outside the toolkit for most great product leaders. Above: For most of the missions for a growth team, you need many different functional roles to help – from Product, Marketing, Engineering, Data, Ops, Finance, etc.,

User Testing 110

User Testing Customer Experience Reporting Tools Data Visualization 110