Remove 2003 Remove Branding Remove Feedback Loop Remove KPI
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Key Advice and Strategies for Mobile Product Managers

Alchemer Mobile

Go beyond NPS as a core KPI. Introduced in the Harvard Business Review in 2003, NPS is still appealing because it provides one consistent scale to measure customer sentiment over time. Customers leave helpful feedback because they want to be a part of the process. Gather feedback from more customers.