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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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The 5 Most Lethal Mistakes in Product Development

BrainMates

Developing and launching a product only to have it fail is the complete antithesis of the “Fail Fast” innovation motto. You have just invested 1000s of work hours and millions of dollars in developing & launching this product. Most companies are in reality reviewing and failing several orders of magnitude less ideas than this.

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Top App Development Agencies 2018–2019

The Product Coalition

to find this year’s top app development agencies. After reading a bunch of content from other app development professionals, journalists, tech bloggers and the like, we realized that there are many good companies out there, and that everyone has a different favorite. So, let’s get down to it, shall we?

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Why Accessibility Matters in a Post-Pandemic, Majority-Digital World?

The Product Coalition

A practical look at how and why software designers can ensure digital services can be used by everyone. People who need medicine use apps and websites to order perscriptions and have them delivered to their homes. Thanks to the coronavirus pandemic, making software accessible is arguably a common struggle around the globe.

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The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

Bringing team members together, organizing user research, product demos, road mapping and more. If you’re a mobile app product manager there’s a whole additional layer of complexity to add to that cake. Your software needs to be updated frequently and to the satisfaction levels of the app store gatekeepers.

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What we Learned at Mind the Product London 2017

Mind the Product

I believe that to be successful we need to work across disciplines and make sure that everyone in the team owns the product together. And while Design Sprints don’t give you a perfect solution or exact data, they give you more than enough information to decide what to do next. Teresa’s opportunity solution tree can help us to do this.

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Design Challenges: Designers Demand Reform as Unfair Tasks Miss the Mark (part I)

UX Planet

Alternative assessment methods, such as portfolio reviews, collaborative discussions are presented as more promising avenues for assess the candidate and promoting inclusivity in the hiring process. Conducting an audit of a web app or a mobile app ( generally an heuristic analysis ) B.