2020 Certifications Positioning Product Marketing 
Product Management University
JULY 15, 2020
The B2B Product Manager July 2020. This month we take a closer look at the practices of product management and product marketing and the extent to which our profession is keeping pace with the demands of our markets. Enjoy the B2B Product Manager July 2020 issue. Product Management Playbook.
Innovatemap
FEBRUARY 21, 2023
It starts with product marketing. A valuable role at companies of all sizes, product marketing translates features and benefits into value statements that buyers want and understand. As more products enter the market, the demand for product marketing grows.
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The Product Coalition
DECEMBER 29, 2020
While it’s a myth that keeps being busted , there remains a large portion of people who believe that all Product Managers need a Computer Science degree. While this is true for some more technical positions, many successful product leaders have absolutely no background in Computer Science.) What if my product isn’t good enough?”
The Product Coalition
DECEMBER 11, 2020
It’s a lesson that all product people need to learn; you can have all the ingredients for a successful product and still fall flat on your face. By now it’s well known that Quibi, which launched in April of 2020 and raised $1.75 By October 2020, the Wall Street Journal reported that Quibi would shut down. What Went Wrong?
The Product Coalition
JUNE 15, 2020
And does focusing on a product-led growth strategy make you a Growth Product Manager? Let’s examine this “new” trend… What Does Product-Led Growth Mean? Product-led growth strategy is a methodology that positions the product as the primary driver of growth for the company. A product-led growth strategy.
The Product Coalition
JULY 10, 2020
While some may say that a Product Manager is ‘the CEO of the product’, that’s not entirely true. Both positions involve being the keeper of a vision, and both also have to be decision makers by curating ideas from many different sources. As a Product Manager, you have very little authority. Looking for a good read?
Userpilot
MARCH 11, 2022
Openview is a US-based market capital company specializing in product-led growth and supporting SaaS companies during the expansion stage. The Expansion Saas Benchmarks 2020 ”was designed specifically to enable operators to compare themselves against their exact peers across the metrics that matter most in a SaaS business.”
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