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Marketing Growth Strategy: Definition, Process, Examples, and More

Userpilot

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products.

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How Does A Product Owner vs Product Manager Actually Differ?

Usersnap

The scaling SaaS company often have to find out through practice what the difference is between a product owner vs product manager. Both roles are big players within an agile team (or scrum team) of a business. Check out our webinars for that now! A Product Owner’s Focus. What Do They Focus On?

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Q&A with Sam McAfee on Metrics Audits for High-Value Products

Revulytics

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the presenters to share their insights - we encourage you to watch the full on-demand webinars for even more details.

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Interactive Walkthroughs in 2021: The Ultimate Guide for SaaS

Userpilot

The point of a walkthrough in this instance is to get the new user to experience the value of the product first-hand before they get bored and lose interest. Given how much time and money you’re spending developing new product features, it would be a great shame to have nobody want to use them. Speed is of the essence here.

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Are North Star Metrics Leading You Astray?

ProductPlan

Product Marketing. Ensuring everyone is striving toward the same strategic goals while still working and thinking independently isn’t easy, particularly when the organization is broken out into separate teams. With more users on the Facebook platform the team is able to optimize everyone’s feed to deliver more value to users.”.

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Why There’s No Single “Right” Way to Do Discovery: Part 2

Product Talk

A few months ago, fellow Product Talk coach Hope Gurion and I sat down to discuss why there’s no single right way to do discovery. Teresa and I have worked together for a number of years and when I was heading up product teams at a couple of different companies. Hope led product teams at two different large companies.

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Customer Feedback: The revenue driver for 84% of digital companies. And your secret weapon too!

Usersnap

There’s a lot of details, but the main takeaways of this article are to learn: how to increase product development ROI by utilizing customer feedback methods of collecting and responding to customer feedback the software for managing and analyzing the voice of customers in context. How customer feedback helps build the best products.