article thumbnail

30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

article thumbnail

Pulse Everywhere: The Biggest Product Announcements Ever From Gainsight

Gainsight

Interestingly, when you are a leader in a particular space, like Gainsight is in Customer Success technology, the right path consists of multiple important pillars, all connected and working together. Vision and voice of the customer have made us the leader among customer success software vendors. Customer Experience Center.