The Product Coalition

JANUARY 26, 2024

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. 25 mini-research ideas for inspiration 25 mini-research ideas for product managers 1.

User Testing 102

User Testing Product Research Research Software Data Visualization 102

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 82

Product Marketing Onboarding KPIs User Testing Marketing 82

Userpilot

APRIL 29, 2024

These are the main questions the article tackles. For example, age or product usage patterns. A market segmentation survey is a market research tool. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them.

Analytic Tools 81

Analytic Tools Research Software Feedback Software Product Research 81

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. The post-launch phase is all about user onboarding.

Research Software 89

Research Software Feedback Software Onboarding KPIs Product launches 89

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 78

Product launches User Testing Feedback Software Research Software 78

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 90

User Testing Feedback Software Research Software Product Research 90

Userpilot

JUNE 26, 2023

Picking the right product experience platform is an important task for any product manager. In this article, we’ll be conducting an in-depth analysis and comparison of the 15 best tools currently available on the market. Product teams will use all of these to craft a positive customer experience.

Analytic Tools 84

Analytic Tools Feedback Software Research Software Reporting Tools 84

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? This is the main question we discuss in this article, so if you’re after the answer, you’re in the right place! TL;DR A product team structure describes how the business organizes experts from different roles and functions to deliver successful products.

Analytic Tools 79

Analytic Tools Feedback Software Research Software Product Research 79

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 88

User Testing Product Research Product Marketing Customer Feedback 88

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? Technically not, but it helps a lot to have one, and you will find out why from this article! More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. What is a product launch checklist?

Product launches 82

Product launches User Testing Product Research Analytic Tools 82

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap. Specify feature prioritization.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Select metrics to measure success.

Research Software 92

Research Software Feedback Software Analytic Tools Customer Experience 92

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. Launch your product.

Product launches 80

Product launches User Testing Product Research ChatGPT 80

Userpilot

JANUARY 26, 2024

If you’ve been in the SaaS space for a bit, you must have heard about product-led growth strategy or product-led sales. But what about product-led content marketing? Our article explores what it is, its different types, and why it’s worth your time and resources. What is product-led content marketing?

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Write a positioning statement- how is your product different?

Product Research 80

Product Research Feedback Software Research Software Product Marketing 80

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. Table of Contents. Conclusion.

Feedback Software 97

Feedback Software Research Software Analytic Tools Onboarding KPIs 97

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. New SaaS apps, tools, and products are constantly being released, which makes it harder for a SaaS business to stand out.

Analytic Tools 91

Analytic Tools Research Software Data Visualization Onboarding KPIs 91

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 85

Product Research User Testing Customer Feedback Research Software 85

Userpilot

JUNE 17, 2022

What is the feature parity trap? How dangerous is it for product managers ? In the article, we discuss different kinds of feature parity, the dangers of trying to ensure feature parity without analyzing the evidence, and how not to fall into the trap. User behavior data can tell you if users need a feature or not.

Feedback Software 52

Feedback Software Research Software Onboarding KPIs User Testing 52

Userpilot

MARCH 25, 2024

Our article: Explains different SaaS valuation methods. Introduces key metrics that can affect your company’s value. Try Userpilot and Take Your Product Growth to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is the valuation of a SaaS company? To calculate the metric, add all 4 of them.

Feedback Software 88

Feedback Software Analytic Tools Research Software Data Visualization 88

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 88

Feedback Software Research Software Analytic Tools Product Research 88

The Product Coalition

NOVEMBER 26, 2019

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. When a long-awaited product or feature finally launches, it often comes well short of the needs. users, market and business, fades into the background. The bigger context?—?users,

Onboarding KPIs 78

Onboarding KPIs Product Research Agile User Testing 78

Userpilot

MAY 17, 2024

Looking for the perfect product feedback tools for collecting insightful data? With so many similar tools available on the market, it can seem difficult to pick the best one for your company. TL;DR A product feedback tool is software designed to simplify the process of gathering, organizing, and analyzing user feedback.

Feedback Software 52

Feedback Software Data Visualization Analytic Tools Research Software 52

Userpilot

JANUARY 9, 2023

What is a product persona? How can they help product managers build a successful product? These are just a few of the questions we explore in the article. We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS.

Feedback Software 85

Feedback Software Research Software Analytic Tools User Testing 85

Userpilot

JULY 23, 2023

Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. With a proper marketing team, you can experience better conversion rates and greater demand for your product. What is B2B marketing team structure?

B2B 77

B2B Research Software Feedback Software Customer Experience 77

Userpilot

SEPTEMBER 12, 2022

It’s aimed to understand how likely customers are to recommend your product to a friend/colleague on a scale of 1-10. This article will break down tNPS and NPS into exactly what they are and introduce you to the power of tNPS in gauging user sentiment. Though there are slight differences, the goal is the same.

Feedback Software 87

Feedback Software Product Research Onboarding KPIs User Testing 87

Userpilot

SEPTEMBER 14, 2023

What are the different types of product managers? This is the key question this article discusses, so if you’re after the answer, you’re in the right place! We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers.

Research Software 86

Research Software Analytic Tools Feedback Software Product Research 86

Userpilot

AUGUST 2, 2022

If your answer is never, your team is definitely missing out on a productivity catalyst. Survey automation allows you to conduct in-depth market research with the speed and accuracy that manual surveying fails to offer. CES surveys help companies understand how to simplify their product and business processes.

Feedback Software 88

Feedback Software Research Software Analytic Tools Product Research 88

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Who are they?

Feedback Software 85

Feedback Software Analytic Tools Research Software Customer Experience 85

Userpilot

JANUARY 8, 2024

This article shows you how. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Best practices for effective customer acquisition and product-led growth. In-app strategies for converting free or trial users to paying customers.

Analytic Tools 97

Analytic Tools Research Software Feedback Software Customer Experience 97

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. The main difference between product management and project management is the focus.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Research Software 90

Userpilot

SEPTEMBER 29, 2022

What exactly is product value? What can product managers do to measure and increase it? These are some of the questions we’re answering in the article! Product value is how well your app helps customers achieve their goals compared to competitors. To improve product value resist the urge to just add features.

User Testing 87

User Testing Product Research Feedback Software Analytic Tools 87

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Assess how your products/services are perceived in comparison to your competitors.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

DECEMBER 13, 2023

This is the main focus of the article. Goals are the specific UX objectives the product aspires to achieve, for example, improving usability. Next, conduct customer and market research to identify opportunities for UX improvement , and use research findings and business goals to formulate the UX vision statement.

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Start building your localization strategy by identifying the right market. Let’s get right to it. What is content localization?

Research Software 78

Research Software Analytic Tools User Testing Onboarding KPIs 78

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

MAY 5, 2022

What does the product management process involve? Why is it important for product managers to follow them? These are just a couple of the questions that we are going to tackle in this article, so grab a beverage of your choice, find a comfy spot, and let’s dive in! What is product management? What are its stages?

Product Research 88

Product Research User Testing Research Software Feedback Software 88