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Essential B2B Product Manager Skills

The Product HQ

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

B2B 52
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B2B Product Manager April 2021

Product Management University

B2B Product Manager April 2021 Issue. This month we show a little love to those in senior product management roles with a focus on strategy, title inflation, and newbies to the VP role. Of course, we can’t ignore the connection between sales and product management. Blog: High-Octane Product Management.

B2B 130
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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    We can’t build a sensible product strategy in a vacuum.  

Strategy 119
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The Best of Everything Handpicked for PMs

The Product Cafe

Esteban Contreras Esteemed for his 16-year journey in scaling SaaS products and strategic innovation. He is a key advisor and speaker known for his product strategy insights. Leah Tharin Specializes in B2B SaaS, focusing on product-led growth and retention. Thus, here are some AI courses to kickstart your journey.

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Market Problems — Blinders. Customer Goals — Wide-Angle Market Lens.

Product Management University

Why Every Product Strategy Needs a Strong Narrative . appeared first on Proficientz - Product Management Training & Certification for B2B. Check out these articles for more perspectives on uncovering needs that are more strategic to your target customers. Business Requirements – The Problem is the Problem! .

Marketing 100
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Learning Product Management Skills vs. Training: Big Difference!

Product Management University

For organizations, this approach builds long-term competence for delivering, marketing and selling solutions that address unmet customer needs, regardless of the organizational chaos that’s constantly swirling around the products. The post Learning Product Management Skills vs. Training: Big Difference! Here’s the thing.

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How to Drive Product-Led Growth

BrainMates

In contrast, product-led growth leverages the product’s value to drive conversions – with an emphasis on getting users to experience and adopt the product as quickly as possible through such methods as self-serve product demos, trials, freemium, self-serve onboarding, gamification and notifications, product education and certifications.