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Lights, Camera, Product Management?

The Product Coalition

I told him this: “What a Director is for a Movie, Product Manager is for a Software” In the rest of the article, I will be drawing several parallels between the Directors and Product Managers for those who are new to the world of Product Management. A product (software) is a solution to a common problem shared across multiple customers.

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Software Usage Analytics Guide for Product Managers

Userpilot

Any savvy product manager should be looking at how they can leverage software usage analytics to make more informed decisions and boost product growth. TL;DR Software usage analytics is the process of capturing, analyzing, and utilizing data on how users interact with your product. What is software usage analytics?

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An Honest Review of Pendo Analytics

Userpilot

We previously discussed them in our blog post about Pendo here. The analytics software will graph out whichever of these four feature adoption metrics you choose for whichever feature you select. Compared to other onboarding software such as Userpilot, Pendo lacks qualitative analytics, and ways to speak to customers directly.

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How to Create a Persona in 4 Steps: A Guide with Template & Examples

Userpilot

It is a composite character that paints a clear picture of your target audience – their goals, behaviors, and needs. For example, our salesperson may use your software to track and organize leads. This data analysis process is where you ‘make sense’ of all the data you’ve collected from your customers.

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Cargo Cult Agile

The Product Coalition

And the damage is tainting the reputation of a great way to build software in complex environments. Scrum Teams are changing in size and composition, depending on the number of simultaneously running side projects and task forces. Follow me on Twitter and subscribe to my blog Age of Product ?? In my experience, Scrum?—?like

Agile 101