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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Userpilot offers in-app surveys , user action tracking, and behavior analysis to provide granular insights and improve user experience and product development. Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors.

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Branding: The Other Half of Your Go-To-Market Journey

Pragmatic Marketing

The old adage that good marketing can’t sell a bad product is true. I’ve seen brands throw millions of marketing dollars at products that ultimately flopped. Have you ever considered that good products can’t sell themselves? Getting to product/market fit is only half the battle.

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5 Reasons Why Product Managers Have to Understand Data

The Product Coalition

As you work on refining your product, a steady stream of data will help you make decisions based on fact, rather than on instinct. This is especially important for building brand new products, or for Product Managers who are working in a new industry. Are you interested in Product Management?

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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

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9 Great Podcasts for Product Managers

BrainStation Product Management

In fact, interviewees come from all sorts of industries and their discussions – which rarely clock in above the half-hour mark – cover everything including arts, science, user experience, strategy, career tips, design, differentiation, and metrics. . Product Hunt Radio.

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Facebook Workplace’s Julien Codorniou on turning companies into communities

Intercom, Inc.

What’s your differentiator? Julien: The main difference, especially in our growth model, is that Workplace as a business and as a product doesn’t really grow one user at a time or one team at a time. ” I’m talking about respected SaaS brands like Box or Intercom, which is another good example.

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9 Great Podcasts for Product Managers

BrainStation Product Management

With that in mind, here are nine great podcasts that all Product Managers should be listening to. Learn product management skills to boost your career – from home! BrainStation offers Online Live Certificate Courses in data, design, development, marketing, and product management. Product Hunt Radio.