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Leveraging Software Platforms

Roman Pichler

Be Clear on What a Software Platform Is. Different people have suggested different definitions for the term software platform. Let me briefly share mine: I view such a platform as a collection of software assets that are used by several products, as the following picture illustrates. But platforms come with potential drawbacks.

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Guide to Knowledge Base Creation For SaaS: Steps, Best Practices, and Tools

Userpilot

Don’t custom code – use the right knowledge base software. Self-service support ensures consistency and increases trust in the brand. It can serve as a reference point, so customers can review the steps whenever necessary. Create a knowledge base code-free with Userpilot. Localize your knowledge base.

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Stop Saying Nothing: How to Write Copy for Your Software Company

Business of Software Conference

Software, to the average person, is pretty boring. How to Write Copy for Your Software Company 1. Search Amazon for customer reviews on industry-related products or books. One study tested how bottled water brands can use personality in their branding to improve consumer brand recognition and preference.

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Using Generative AI to Drive Corporate Impact

TechEmpower - Product Management

The shift towards AI-driven ad technologies enables brands to set and achieve highly specific engagement KPIs, moving away from generic strategies to more personalized, data-driven approaches that resonate with their target audience. Incorporating AI into Corporate Legal departments can significantly reduce costs and enhance efficiency.

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Top 10 Countries to Outsource Software Development in 2020

The Product Coalition

As an entrepreneur, CEO, or project manager, you might be interested in outsourcing software development to another country and getting still high-quality work done for fewer costs. Likely, we understand everything that may become your subject of concern when making a decision to hire an offshore software development company.

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2022 in review: Highlights from this year’s best conversations

Intercom, Inc.

Niamh O’Connor , Brand Editor at Intercom. For the past 12 months, we have talked to CEOs, thought leaders, authors, engineers, journalists, and many more, all imparting nuggets of wisdom on everything from customer experience to the dawn of machine learning. Des Traynor , Co-founder and Chief Strategy Officer at Intercom.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Leverage search engine optimization (SEO) in your marketing strategy Identify relevant keywords related to your product or service and optimize your website content accordingly.