The Product Coalition

FEBRUARY 6, 2020

A/B tests, multichannel CJMs and customized content: everyone starts doing it Source: State of Digital Marketing 2019 (by Altimeter) This report provides an update on how companies use digital marketing to drive growth, what goals they set, what practices, metrics, platforms, frameworks they use, and what challenges they face.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Amplitude

OCTOBER 30, 2020

Patreon spends a lot of time thinking about a trifecta across all departments and functions: how they can build a better product that’s fueled by great marketing and a compelling brand and backed by a lot of their own finance. Put Systems in Place for Sustainable Growth. This approach is sustained and backed by data.

Data Visualization 52

Data Visualization Leadership Analytic Tools Feedback Software 52

Mind the Product

MARCH 17, 2020

I mean obviously no… But it turns out that when you start looking into it, that this one freaking little icon that looked so “Oh it’s 5 seconds, we’ll just draw it in there”… it turns into you’re going to have to hire more people, write a policy guide, and create an entire admin system for [it].

Product Research 37

Product Research Research Software Feedback Software Customer Experience 37

Userpilot

OCTOBER 11, 2022

They’ll use social media, review sites, or office chit-chat to share how your product is changing their lives. Loops function as closed systems; they keep connecting the output back with the input to generate maximum user engagement and drive exponential growth. And how is it an extension of your marketing team? Social proof.

Feedback Software 74

Feedback Software Analytic Tools User Testing Customer Experience 74

Gainsight

FEBRUARY 2, 2024

In the past few years, Northpass has helped some of the world’s most innovative brands (Uber, Shopify, Airbnb, and The Economist) with developing their online learning centers. Unfortunately, when your customers are large companies that need new employees to use your system, you face a timing problem.

Education 52

Education User Testing Customer Experience Research Software 52

Alchemer Mobile

NOVEMBER 25, 2019

So, we help really large consumer brands capture feedback, collect information from their customers about their experiences, analyze it so they can understand what people are struggling with, where are their problems, opportunities to grow the business and get better, and then take action. Robi Ganguly: Yeah.

Feedback Software 147

Feedback Software Research Software User Testing Customer Experience 147

The Product Coalition

OCTOBER 23, 2019

Users expect travel brands to provide them with personalized guidance, the ability to fix their problems at meteoric speed, and a seamless experience with every swipe of the screen. On the basis of analyzed data they collect from their users, Booking.com creates superior user experiences by testing, tweaking, and optimizing new features.

Reporting Tools 60

Reporting Tools Travel Data Visualization Research Software 60

Mind the Product

NOVEMBER 9, 2016

While gaming and entertainment are the first obvious applications of VR, the more interesting applications – and the ones we focus on here – are in B2B and B2C products and services. Will we have our email, Slack, and text messages simulacra or find that businesses begin to run on messaging systems native to a virtual environment?

Weak Development Team 93

Weak Development Team Development Feedback Software User Testing 93

freshtrax

JULY 23, 2019

This means that you might want to change your tone of voice accordingly for your brand communication. World Population Review, 2019 ) ( Statistics Bureau Japan, 2019 ). World Population Review, 2019 ). Leisure and Entertainment. The population of Japan is about 126.8 million (3 times greater than California’s population).

User Testing 88

User Testing Data Visualization Customer Feedback Product Research 88

Gainsight

JULY 7, 2021

Did the cost-saving benefits of going virtual outweigh the additional costs of hosting, housing, entertaining and catering to live attendees? What would be the long-term ROI of virtual events when it came to brand awareness, pipeline and bookings? A theme really helped – and we leveraged it across everything.

Feedback Software 45

Feedback Software Customer Experience Technical Review User Testing 45