Remove Branding Remove Market Research Remove Testing Remove Wireless
article thumbnail

342: Conjoint the correct way – with Patty Yanes

Product Innovation Educators

To learn about Conjoint Analysis, we are talking with Patty Yanes , a market researcher who has led numerous research projects that resulted in new insights about customers and a deeper understanding of their needs. Gabor Granger: another pricing test. 15:29] Tell us more about the pre-test.

article thumbnail

What is the New Feature Discovery Process & Examples

Usersnap

Conduct thorough market research and user interviews to gain insights into what your audience truly desires. Next comes prototyping and testing. Create a prototype of your feature and gather user feedback through testing. Usersnap’s pre-built templates for usability testing can be a lifesaver.

article thumbnail

It’s Time to Bring Beta into the 21st Century

Centercode

And nestled in the center of all this was beta testing, a practice (usually without standardized processes) that loosely applied to any sort of pre-launch product testing. Today, with the stakes for tech product makers higher than ever, the need for faster, continuous customer testing results is at a fever pitch.