Intercom, Inc.

NOVEMBER 21, 2019

Today we’re excited to launch a brand new learning platform called Intercom Academy : a series of on-demand courses that teach our customers how to become better at their jobs at every stage of their career. Develop a playbook of qualification tactics to use in any scenario.

Seminar 23

Seminar Feedback Software Customer Experience Education 23

Userpilot

SEPTEMBER 5, 2023

Use the customer journey map to define your customer experience tactics, such as creating an activation playbook , planning customer interactions, adding in-app tooltips, and performing A/B tests. For example, your first opportunity to apply this is during the signup process. Plan and execute your CX vision. NPS benchmarks by industry.

Customer Experience 89

Customer Experience User Testing Data Visualization Customer Feedback 89

Userpilot

SEPTEMBER 20, 2022

Customer onboarding playbooks are typically succinct documents mapping out the core elements of your approach to customer onboarding. Onboarding isn’t purely about signup. What is a customer onboarding playbook? Playbooks have become ubiquitous in the SaaS world – but what exactly is a customer onboarding playbook ?

Analytic Tools 90

Analytic Tools Feedback Software Research Software Onboarding KPIs 90

Userpilot

JUNE 13, 2022

Creating a customer success onboarding playbook is necessary if you want new customers to: Use your product as intended and find value. Having said this, let’s go over everything you need for making a customer onboarding playbook that works. Playbooks are different for every business. Upgrade their plans.

Onboarding KPIs 52

Onboarding KPIs User Testing Customer Experience User Friction 52

Userpilot

JULY 28, 2022

Building customer success playbooks. So if—for instance—a user didn’t finish the signup process, you can quickly tell what step generated the most friction and fix it. When the user decides to stay with your brand and become a paying customer. The stage where they become advocates of your brand and drive positive word-of-mouth.

Feedback Software 93

Feedback Software User Testing Customer Experience Data Visualization 93

Userpilot

JULY 24, 2023

Increasing signups with a free trial. SaaS marketing is the means through which you bring a product to market, build awareness, drive signups, and grow recurring revenue. What you include in your SaaS marketing playbook will depend on who your customers are. Personalizing the user experience. Offering self-service support.

Analytic Tools 68

Analytic Tools Feedback Software Data Visualization Marketing 68

Userpilot

FEBRUARY 25, 2021

Like any playbook in sports, your marketing playbook is only as good as the coach who wrote it. In this SaaS marketing playbook, we have compiled the hottest trends in growth marketing as told by real people on the field. SaaS Marketing Playbook Table of Contents. Why Having a SaaS Marketing Playbook Is Important.

Research Software 64

Research Software User Testing Outbound Marketing 64

Andrew Chen

NOVEMBER 13, 2018

There’s a long laundry list of skills that are critical, but not often considered core to the product: adtech integrations, signup funnel A/B testing, optimizing notification delivery, testing price points, testing cohort curves, etc. It’s usually obvious that Brand ends up in Marketing. Content marketing. Paid marketing.

User Testing 110

User Testing Customer Experience Reporting Tools Data Visualization 110