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Don’t Ask a PM: What’s a typical day as a product manager?

The Product Coalition

Photo by rawpixel on Unsplash Product Managers are one of the top ten careers that are trending right now. During these meetups, one conversation topic that always seems to come up is what product managers typically do every day, and that’s a question that’s been asked numerous times on all the online forums I visit.

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Creating a Product Launch Training Program

ProductPlan

They’re on the front lines fielding messages from customers trying to use the product to achieve their own goals. Support’s training must therefore delve into far more detail. In this case, the WHY takes a backseat to the WHAT and HOW of your product. They’re in the marketplace representing your brand and product.

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article thumbnail

Creating a Product Launch Training Program

ProductPlan

They’re on the front lines fielding messages from customers trying to use the product to achieve their own goals. Support’s training must therefore delve into far more detail. In this case, the WHY takes a backseat to the WHAT and HOW of your product. They’re in the marketplace representing your brand and product.

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A Product Manager’s Guide to Building Customer Loyalty

ProductPlan

It’s the payoff for dozens of blog posts, articles, targeted ads, word-of-mouth campaigns, and brand building endeavors. Using product analytics and personas , product managers can furnish sales with the optimal customer profiles for active and engaged users. Shifting the focus to loyalty. Draw from your own experience.