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What is Product Management, exactly?

BrainMates

According to The Product Management Body of Knowledge, Product Management is: “A discipline that provides managerial focus to products that in turn will generate measurable business benefits.”. Product Managers are often described as “the CEO of the product”. Product Management is hard.

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What Do Product Leaders Do?

Mironov Consulting

Defining my label carefully, a “product leader” is someone who manages a team of product managers. That maps to titles like Director of Product Management, Group Product Manager, VP of Products, or Chief Product Officer. See Melissa Perri’s product kata ).

CTO Coach 108
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A guide to hiring your first Product Manager for startups

BrainMates

This blog is a transcript of part of that meetup, focusing on how to hire the first Product Manager at a startup. Rich Mironov presenting on why we need Product Management. Let’s talk about hiring your very first product manager. ” Welcome to the product management vacuum.