Userpilot

MAY 2, 2024

Poor customer retention drains your resources, reduces revenue, brings operational instability, and harms your reputation. In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. It’s linked to positive WOM and reduced customer acquisition costs.

Data Visualization 104

Data Visualization User Testing Customer Feedback Analytic Tools 104

Userpilot

MAY 1, 2024

TL;DR User needs analysis refers to using various techniques to understand users’ aspirations, goals, and pain points. It helps you make data-driven decisions to enhance your product and keep up with changing user needs to improve user satisfaction. Why do you need to analyze user needs? Book a demo now.

User Testing 104

User Testing Feedback Software Analytic Tools Research Software 104

Userpilot

JULY 13, 2023

Are you trying to find out how to measure growth of a company? Growth is the lifeblood of any company, and it is paramount for any SaaS company. Measuring a company’s growth helps you understand how much you progressed and where you stand. What is the company’s growth rate?

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 98

Userpilot

MARCH 14, 2024

Looking for customer analytics use cases that can significantly improve your SaaS? This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. We also cover: Customer analytics categories. The three types of customer analytics and their significance.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Customer Experience 105

Userpilot

DECEMBER 13, 2023

We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs.

Research Software 103

Research Software Analytic Tools Feedback Software User Testing 103

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Marketing 98

Userpilot

NOVEMBER 14, 2023

Analyzing customer journeys across all channels allows teams to remove friction that stops users from progressing down the funnel. It also helps you to develop an omnichannel marketing strategy to engage existing and potential customers more effectively. Is it to improve customer satisfaction?

Analytic Tools 105

Analytic Tools Data Visualization Customer Experience Onboarding KPIs 105

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. What are marketing surveys?

Data Visualization 96

Data Visualization Product Research Research Software Analytic Tools 96

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

DECEMBER 20, 2023

Data-driven customer segmentation using algorithms like K-Means revolutionizes personalized marketing by grouping customers based on shared characteristics, enabling businesses to create targeted campaigns that resonate with each segment. Understanding these different groups is crucial for tailoring marketing campaigns.

Artificial Inteligence 105

Artificial Inteligence Data Visualization Customer Experience Customer Feedback 105

Userpilot

APRIL 30, 2024

Customer feedback can be a goldmine of valuable insights for SaaS companies seeking growth. Glenn delves into different ways for leveraging feedback, managing negative responses, common mistakes companies should avoid, and much much more. PMF, CSAT, and NPS surveys are vital for SaaS companies to conduct. Let’s dive in.

User Testing 103

User Testing Customer Feedback Feedback Software Data Visualization 103

The Product Coalition

OCTOBER 20, 2023

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents. billion U.S.

Data Visualization 104

Data Visualization Artificial Inteligence Reporting Tools Customer Communications 104

Userpilot

MARCH 25, 2024

Introduces key metrics that can affect your company’s value. TL;DR SaaS valuation involves assessing the current and projected value of the company, for instance, when seeking VC funding or selling. An accurate valuation is necessary to secure the right price for the company or adequate funding without diluting its share value.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

APRIL 3, 2024

Product-led innovation focuses on creating the best product for your customers. TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers.

Analytic Tools 103

Analytic Tools Feedback Software Customer Experience Onboarding KPIs 103

Userpilot

OCTOBER 26, 2023

What do successful companies do to drive growth ? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. These are the main questions that the article explores.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Indicative

JANUARY 6, 2021

Continuing to climb in G2’s quarterly industry rankings, Indicative was again named a Leader in Customer Journey Analytics by G2 in their 2021 Winter Report. Only Indicative connects directly to your data warehouse and excels at answering complex customer analytics questions in real-time—without having to rely on data teams or SQL.

Data Visualization 101

Data Visualization Customer Satisfaction Reporting Tools Customer Experience 101

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Intercom, Inc.

MARCH 21, 2018

No matter how good your product is, if you can’t tell a cohesive, compelling story about it, you’re going to have a very hard time getting people’s attention when you actually do take it to market. Companies like Amazon understand this well and are rightly famous for their “work backwards” philosophy. The problem was marketing.

Marketing 223

Marketing Customer Satisfaction Differentiation Banking 223

Userpilot

FEBRUARY 14, 2024

TL;DR Userpilot is a product growth platform that allows you to track and analyze user behavior, collect feedback, and create in-app experiences to drive user engagement. It enables teams to manage leads and automate customer service and marketing campaigns. Salesforce is a CRM system. And now Salesforce.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Customer Experience 104

Userpilot

NOVEMBER 5, 2023

CVM helps companies identify not only user problems but also their willingness to pay for relevant solutions. Overall, customer value management can make your product more competitive. Marketing teams that understand what customers value can target them more accurately with marketing campaigns that truly resonate.

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 114

User Testing Market Research Product Research Research Software 114

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. TL;DR Content localization is the process of adapting your content so that users in different countries feel as if it was originally written for them.

Research Software 97

Research Software Analytic Tools User Testing Onboarding KPIs 97

Userpilot

APRIL 10, 2023

Apart from offering delightful products, these companies have managed to successfully leverage their freemium strategy to drive product growth. By running in-app surveys, you can get a better understanding of how well your onboarding works, the most valuable features, and how satisfied users are with the free plan. Book the demo !

Feedback Software 96

Feedback Software Analytic Tools User Testing Strategy 96

Userpilot

MAY 1, 2024

The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. In most SaaS companies, the product management team includes product managers, product marketers , and UX designers. However, they don’t do it all alone.

Customer Experience 103

Customer Experience Feedback Software Analytic Tools Product Research 103

Userpilot

OCTOBER 15, 2023

SaaS conversion rate is the count of successful conversions (trial to paid users) over total visitors. For SaaS companies, this isn’t just about website sign-ups but also in-app conversions, leading to paying users, unlike e-commerce, where a conversion might be a purchase.

Analytic Tools 105

Analytic Tools Data Visualization Onboarding KPIs Reporting Tools 105

Alchemer Mobile

DECEMBER 31, 2020

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. The Five Stages of Reducing Mobile Customer Churn. Retention is a top priority for mobile marketers.

Data Visualization 147

Data Visualization Marketing User Testing Feedback Software 147

Userpilot

APRIL 9, 2024

What are the best onboarding platforms available on the market in 2024? Do you need it to support customer or employee onboarding processes? Known for its code-free onboarding flow creation, Appcues enables personalized in-app experiences focusing on user engagement and retention. This depends on your use case.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Customer Communications 52

Userpilot

MARCH 6, 2024

But what exactly is a product trend analysis, how do you conduct it, and how does it help predict future trends to improve customer satisfaction? TL;DR Product trend analysis involves examining historical and current data to uncover any shifts or patterns of user behavior within your product. Let’s look at what these are.

Data Visualization 100

Data Visualization Analytic Tools Feedback Software Research Software 100

Valerian Tech

JUNE 26, 2023

Introduction Fintech companies continue to revolutionize the financial industry. While each company's specific circumstances and business model foster its own unique set of issues to navigate, there are a few key areas that commonly prove challenging to fintech management.

Feedback Software 52

Feedback Software User Testing User Friction Customer Feedback 52

Userpilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. Funnel analysis helps teams understand user interactions with the brand and the product at different touchpoints so that they can optimize the customer journey to drive business results and create a better customer experience.

Data Visualization 102

Data Visualization Analytic Tools Customer Experience Feedback Software 102

Userpilot

JULY 24, 2023

The Zoho Analytics integration allows you to analyze your customer service activity to evaluate agent performance and track customer satisfaction. Chatdesk Trends automatically tags and identifies patterns in customer feedback from different channels. If you want to leverage Userpilot with Zendesk, book the demo!

Embedded Analytics 96

Embedded Analytics Data Visualization Analytic Tools Feedback Software 96

Userpilot

OCTOBER 5, 2023

Growth teams that leverage marketing automation are better equipped to achieve their goals and drive business success. In this article, you will learn: What marketing automation means for growth teams and how it’s different from traditional marketing automation. Various aspects of growth that you can automate.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization User Testing 105

Userpilot

APRIL 30, 2024

TL;DR Product experience management (PxM) is a discipline that focuses on leveraging product data to deliver superior product experiences —making them personalized, engaging, and centered around customer needs. PxM focuses on user experiences, improving engagement and retention through personalized interactions.

Customer Experience 104

Customer Experience Feedback Software Analytic Tools Onboarding KPIs 104

Userpilot

AUGUST 16, 2023

TL;DR Customer retention can improve profitability, is less expensive than acquiring new users, and forms a large part of future revenue. You can use user retention metrics to identify if there’s a product-market fit problem rather than a retention problem. Why is customer retention important?

User Testing 98

User Testing Customer Experience Customer Feedback Analytic Tools 98

Userpilot

JANUARY 11, 2024

With so many options out there for consumers, the FinTech onboarding process is crucial for any FinTech company looking to set itself apart. As with every digital product, the first few minutes on your app will determine whether the user sticks with it or abandons it. Mercury requests the company’s name and the user’s role.

Onboarding KPIs 105

Onboarding KPIs Customer Experience Feedback Software User Testing 105

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. This blog post will give you all you need to create and implement a more customer-oriented marketing strategy. What is customer orientation?

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98